Gb Fundraising Group And Individual


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Gb Fundraising Group And Individual

  1. 1. ARCHITECTURE.BUSINESS.DENTAL.ENVIRONMENT.LAW.MEDICAL.PUBLIC HEALTH.WATER Fundraising 101: Individual and Group Basics and Tips Ashley Comfort December 12, 2009 [email_address]
  2. 2. <ul><li>Questions to Consider: before you begin brainstorm </li></ul><ul><li>Phase One : formulate your gameplan </li></ul><ul><li>Who do you ask? </li></ul><ul><ul><li>Family and Friends </li></ul></ul><ul><ul><li>Hometown Community </li></ul></ul><ul><ul><li>School Community </li></ul></ul><ul><ul><li>Local Businesses </li></ul></ul><ul><li>More tips </li></ul>Basic Outline
  3. 3. <ul><li>How will you generate interest? </li></ul><ul><ul><li>Prizes or free food to offer as incentive for participation in the event would be ideal if items were donated from corporations. </li></ul></ul><ul><ul><li>Many businesses have websites at which you can request donations. Or, a letter explaining event and Global Brigades as an organization hand delivered to the manager would suffice </li></ul></ul><ul><ul><li>Some corporations require submission for donations requests several weeks in advance, therefore it is always important to plan ahead </li></ul></ul>Questions to Consider
  4. 4. <ul><li>How is the profit being split? This must be made clear to all participants of event whether it is towards supplies/brigade or individual brigaders. </li></ul><ul><ul><li>If the donations go towards supplies/brigade, use clever advertising techniques </li></ul></ul><ul><ul><ul><li>i.e. $15 admission fee = 6 meters of piping to carry clean water to a village in Honduras </li></ul></ul></ul><ul><ul><li>Towards brigaders flight and in-country costs: “Send (brigader) to Honduras!” </li></ul></ul><ul><ul><ul><li>Profit split only with those brigaders who participate/attend event. </li></ul></ul></ul><ul><ul><ul><li>Only to those brigaders who organize event on the committee. </li></ul></ul></ul><ul><ul><ul><li>Not ideal for large brigades. </li></ul></ul></ul>Questions to Consider
  5. 5. <ul><li>Plausability? </li></ul><ul><ul><li>Do you have enough time? </li></ul></ul><ul><ul><li>Too many conflicts to work around? </li></ul></ul><ul><ul><li>Enough support from fellow brigaders? </li></ul></ul><ul><li>The biggest reason why fundraising event planning fall apart or a low revenue is because of poor commitment to event organization and all responsibility fell upon one person. </li></ul>Questions to Consider
  6. 6. <ul><li>  Beginning Preparation for Individual/Group Fundraising: </li></ul><ul><ul><li>Fundraising teams comprised of 4-7 people.   </li></ul></ul><ul><ul><li>These fundraising teams (which includes everyone in the club) is given a number they should ideally fundraise to.   </li></ul></ul><ul><ul><li>Within each group, there is an appointed fundraising leader </li></ul></ul><ul><ul><li>This just attempts to ensure that everyone is doing their part to fundraise the money. </li></ul></ul>Phase One
  7. 7. <ul><li>There are several groups to target when looking for donations: </li></ul><ul><ul><li>Family and Friends </li></ul></ul><ul><ul><li>Hometown Community </li></ul></ul><ul><ul><li>School Community </li></ul></ul><ul><ul><li>Local Businesses (in your Hometown and Collegetown) </li></ul></ul>Phase One
  8. 8. <ul><li>Brainstorm Ideas: </li></ul><ul><ul><li>Begin thinking about the events that will generate the most money for the least amount of cost (or finish reading this powerpoint) </li></ul></ul><ul><li>If, after this presentation, you still have no clue where to begin, look for ideas on Facebook! </li></ul><ul><li>Search: </li></ul><ul><li>Global Brigades Club Presidents - </li></ul><ul><li>Fundraising Forum ( ) </li></ul>Phase One
  9. 9. <ul><li>Family and Friends: Bare Essentials </li></ul><ul><ul><li>“ Please Donate” letter </li></ul></ul><ul><ul><ul><li>On the website, there is a “Please Donate” template, asking for donations of time and supplies </li></ul></ul></ul><ul><ul><ul><li>Revamp the letter according to your school and past brigade successes </li></ul></ul></ul><ul><ul><ul><li>Each brigader should sent it out to everyone they know, asking the receiver to pass on the letter if anyone they know is interested </li></ul></ul></ul><ul><ul><ul><li>Northwestern Letter Mailing Campaign to Friends/Family/Companies raised $9000 </li></ul></ul></ul>Who Do You Ask?
  10. 10. <ul><li>Family and Friends: Know the Season </li></ul><ul><ul><li>Utilize the upcoming holidays! </li></ul></ul><ul><ul><ul><li>Ask for donations this year instead of gifts </li></ul></ul></ul><ul><ul><ul><li>Hold a festive holiday event, asking for donations to your brigade </li></ul></ul></ul><ul><ul><ul><li>Hot Chocolate “bake sale” </li></ul></ul></ul><ul><ul><ul><ul><li>Ask local grocery stores (and Starbucks) to donate hot chocolate and marshmallows </li></ul></ul></ul></ul>Who Do You Ask?
  11. 11. <ul><li>Family and Friends: Internet Campaign! </li></ul><ul><ul><li>Set up a facebook event, invite everyone you know to donate, encourage as little as $10 donations </li></ul></ul><ul><ul><ul><li>Provide direct link to Intelis to donate to individual brigaders (link found on Intelis) </li></ul></ul></ul><ul><ul><ul><li>Send bi-weekly “thank you”-s and reminders to donate </li></ul></ul></ul><ul><ul><ul><li>Don’t spam them </li></ul></ul></ul>Who Do You Ask?
  12. 12. <ul><li>Hometown Community: Get Local Support! </li></ul><ul><ul><ul><li>Write a letter to your hometown newspaper asking for everyone’s support, through individual donations </li></ul></ul></ul><ul><ul><ul><li>Ask local businesses to sponsor you (as an individual brigader) </li></ul></ul></ul><ul><ul><ul><li>Ask local businesses for donations (free prizes, gift certificates, etc. and raffle them off) </li></ul></ul></ul>Who Do You Ask?
  13. 13. <ul><li>School Community: Know your audience! </li></ul><ul><ul><li>Science </li></ul></ul><ul><ul><ul><li>Make science flashcards and sell them $15/pack </li></ul></ul></ul><ul><ul><ul><ul><li>Make sure they are comprehensive enough to be an effective study tool </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Organic chemistry, biology, biochemistry </li></ul></ul></ul></ul><ul><ul><ul><ul><li>NYU raised $400 with Organic Chemistry Flashcards </li></ul></ul></ul></ul><ul><ul><ul><li>Tutor for donations! </li></ul></ul></ul><ul><ul><ul><li>Hold a science study review session in any subject & ask for donations </li></ul></ul></ul>Who Do You Ask?
  14. 14. <ul><li>School Community: Know your Audience! </li></ul><ul><ul><li>Music </li></ul></ul><ul><ul><ul><li>Ask local performers to perform for charity! </li></ul></ul></ul><ul><ul><ul><li>Find out university policy on Clubs and Sponsoring, then host a show! </li></ul></ul></ul><ul><ul><ul><li>Some ideas: </li></ul></ul></ul><ul><ul><ul><ul><li>a cappella groups </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Local popular bands </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Local popular singers </li></ul></ul></ul></ul>Who Do You Ask?
  15. 15. <ul><li>School Community: Know your Audience! </li></ul><ul><ul><li>Party People </li></ul></ul><ul><ul><ul><li>Go to all the local bars in a relative close vicinity to one another and ask them all to donate 1 or 2 drinks each, then raffle off a “night on the town”, a package of gift certificates of ~10 free drinks! </li></ul></ul></ul><ul><ul><ul><li>Ask local bars to host a fundraising event, and </li></ul></ul></ul>Who Do You Ask?
  16. 16. <ul><li>Local Businesses: Look for Deals! </li></ul><ul><ul><li>Ask a local merchant to offer “special deals” on certain food items </li></ul></ul><ul><ul><ul><li>Ex: Every time someone orders the “Honduran sub” from the local favorite deli, 10% of the proceeds gets donated to the brigader! </li></ul></ul></ul><ul><ul><li>Change jars </li></ul></ul>Who Do You Ask?
  17. 17. <ul><li>Local Businesses: Get them to ask for your donations </li></ul><ul><ul><li>Set up a designated time slot where 15% of the proceeds of that time go to GB! </li></ul></ul><ul><ul><ul><li>Some businesses famous for this: Coldstone, Jamba Juice, Johnny Rockets, 5 Guys </li></ul></ul></ul>Who Do You Ask?
  18. 18. More tips… <ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li>For more ideas and tips on fundraising look here: </li></ul><ul><li>Global Brigades Club Presidents Fundraising Forum (facebook) </li></ul><ul><li>websites listed below </li></ul><ul><li>GB Comprehensive Fundraising Materials Packet </li></ul><ul><li>Me! ( </li></ul>