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Human Asset Development and Recruitment


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Powerpoint for presentation of group project for completion of Leadership Waupaca County Class XIII. Focuses on the issue of helping to retain and attract young professionals in Waupaca County.

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Human Asset Development and Recruitment

  1. 1. Human Asset Development Leadership Waupaca County 2012Amber Acker, Christa Behnke, Mary Beilfuss, Jamie Hein, Mandy Kriesel, and Billy Lease
  2. 2. Human Asset Development• Four key factors for Waupaca County • Job Opportunities • Gathering Places • Natural Resources • Social Networking• Implementation • Waupaca County Bucket List Facebook page• Conclusions
  3. 3. Human Asset Development – Defined • People in our community • Recognizing the potential of people moving in or out • Sense of community • Safe environment, educational opportunities, small- town atmosphere • Ability to fulfill life goals and aspirations • Personal and professional growth • Opportunities for recreation and socialization • Community and social organizations
  4. 4. Identified Problems• Youth leave for college, but do not return to their hometowns• Lack of knowledge of the opportunities available in Waupaca County• Lack of modern communication (i.e. social networking)
  5. 5. Mission StatementUnite a network based community byattracting, developing, and retaining valuable people.
  6. 6. Goals• Attract opportunities for young professionals• Utilize natural resources for tourism• Identify locations where organizations, coworkers, and peers can meet• Connect Waupaca County to social media– recreationally and professionally
  7. 7. Their jobs brought them to Waupaca County It’s beautiful and they like it here but…. WILL THEY STAY?
  8. 8. • Eight week summer program• Connects local businesses with high school students• Expose students to career opportunities in theirhometowns• Students job shadowing through hands-on, minds-on,learning experiences
  9. 9. Waupaca County Must Invest In The Future Workforce • Lack of participation from businesses • Dispel notions about manufacturing • Increase exposure to manufacturing • Manufacturing: #1 job in Wisconsin
  10. 10. • Provide a better understanding to students• Successful when partnered with businesses• Manufacturers need workers for tomorrow
  11. 11. Connect community and businesses• Featuring upcoming workshops or on-the-job training programs• School and Business connection updates• Socializing, encouraging, or a bragging site that connects members, businesses, or young professionals
  12. 12. Their jobs brought them to Waupaca County LET’S KEEP THEM HERE!
  13. 13. Gathering Places• Connects people• A place for socializing and networking• Meeting locations for community organizations• Natural setting
  14. 14. Waupaca County Gathering Places• Ale House and Convention Center• Living Room/Coffee Clutch• Sports Bars-Half Nelson’s, Alumni Sports Bar• Chain O’Lakes
  15. 15. Gathering PlacesIf you Google Gathering Places…• Shawano/Waupaca County Meeting PlaceIf you Google Entertainment…• Waupaca County Yellow Pages (second hit)
  16. 16. Gathering Places• Identify the best places• Approach businesses/organizations to create an online presence• Offer specials for young professionals and organizations
  17. 17. Natural Resources• Import Tourism • Third largest industry in the county • Attracts residents and non-residents• Opportunities for recreation • State and County Parks • Waterways • Hunting and fishing • Campgrounds
  18. 18. Meaning to the Community• Recreation for individuals, groups and families• Tourism as REVENUE• Sense of BELONGING and PRIDE in community
  19. 19. Problem• There are many beautiful natural resources areas in Waupaca County that are not utilized by residents.• Information about these areas is difficult to find for current and new residents.
  20. 20. History• There are many areas with historical significance. Some education or background on their history would make them more popular. • Ex. The Ice Age Trail
  21. 21. Our Proposal• Increased promotion within the communities in Waupaca county• Educate about historical and environmental aspects through field trips for school children• Tourism board actively promoting online
  22. 22. Social Networking• Lack of modern communication• Ability to connect with younger generations • More reliance on technology• Word of mouth, but online• In the process of social networking we want to enhance personal connections
  23. 23. Social Networking• Accounts for 1 of every 6 minutes spent online
  24. 24. The Growth of Social Networking
  25. 25. Popular Social Networking Sites
  26. 26. Why Facebook?• Most visited website on the Internet• Over 500 million active users, with 50% logging in each day• Generates 770 billion page views per month• FREE way to advertise
  27. 27. The Average Facebook User…• Has 130 friends on the site• Visits the site 40 times per month• Spends 23 minutes on each visit• Is connected to 80 community pages, groups, and events• Creates 90 pieces of content each month
  28. 28. Facebook – In 20 Minutes…• 1,000,000 links are shared on Facebook• 1,484,000 event invites are posted• 1,323,000 photos are tagged• 1,851,000 status updates are entered• 1,972,000 friend requests are accepted• 2,716,000 photos are uploaded• 2,716,000 messages are sent• 10,200,000 comments are posted• 1,587,000 wall posts are written
  29. 29. US Facebook Users by Age – 3/1/2011 Note that ages 18-34 represent 55% of Facebook users.
  30. 30. Waupaca County Bucket List
  31. 31. Recommendations• Link to the Waupaca County Tourism Website• Businesses in the community create a Facebook page and website for free exposure• School to Manufacturing - information available to all students starting in 8th grade
  32. 32. Thank You!• Bill Zeinert• Leadership Waupaca County Steering Committee• Mike Koles
  33. 33. Sources••••••••••••