ASBOrometer - Building a location based mobile app using data.gov.uk

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ASBOrometer - Building a location based mobile app using data.gov.uk

  1. 1. ASBOrometer Building a location based mobile app using data.gov.uk Jeff Gilfelt
  2. 2. ASBOrometer <ul><ul><li>Measures levels of anti-social behaviour at your current location </li></ul></ul><ul><ul><li>Released February 2010 </li></ul></ul><ul><ul><li>iPhone and Android </li></ul></ul><ul><ul><li>200,000+ downloads </li></ul></ul><ul><ul><li>Reached #1 free app in UK iTunes App Store </li></ul></ul>
  3. 3. ASBOrometer
  4. 4. ASBOrometer
  5. 5. Why use open government data? <ul><ul><li>Huge public appetite </li></ul></ul><ul><ul><li>Reach the widest audience </li></ul></ul><ul><ul><li>Content matters </li></ul></ul><ul><ul><li>Promote yourself </li></ul></ul><ul><ul><li>Show off! </li></ul></ul>
  6. 6. data.gov.uk - challenge and opportunity <ul><ul><li>Datasets: </li></ul></ul><ul><ul><ul><li>Huge volume now available </li></ul></ul></ul><ul><ul><ul><li>Constantly growing </li></ul></ul></ul><ul><ul><ul><li>Quality of data varies </li></ul></ul></ul><ul><ul><ul><li>Level of detail varies </li></ul></ul></ul><ul><ul><ul><li>Timeliness of data varies </li></ul></ul></ul><ul><ul><li>Drill down to find value </li></ul></ul><ul><ul><li>Beat the goldrush </li></ul></ul>
  7. 7. Building ASBOrometer <ul><ul><li>5 days </li></ul></ul><ul><ul><li>£0 development budget </li></ul></ul><ul><ul><li>£0 marketing budget </li></ul></ul><ul><ul><li>Process: </li></ul></ul><ul><ul><ul><li>Geocode the data </li></ul></ul></ul><ul><ul><ul><li>Write the query logic </li></ul></ul></ul><ul><ul><ul><li>Construct the API </li></ul></ul></ul><ul><ul><ul><li>Build the mobile client apps </li></ul></ul></ul>
  8. 8. Tools used <ul><ul><li>Google App Engine </li></ul></ul><ul><ul><li>geopy </li></ul></ul><ul><ul><li>GeoModel </li></ul></ul><ul><ul><li>Google Chart Tools </li></ul></ul><ul><ul><li>Android SDK </li></ul></ul><ul><ul><li>Appcelerator Titanium </li></ul></ul><ul><ul><li>Alternatives: </li></ul></ul><ul><ul><ul><li>YQL </li></ul></ul></ul><ul><ul><ul><li>Yahoo! Placemaker </li></ul></ul></ul><ul><ul><ul><li>ScraperWiki </li></ul></ul></ul><ul><ul><ul><li>FluidDB </li></ul></ul></ul><ul><ul><ul><li>PhoneGap </li></ul></ul></ul>
  9. 9. Make it mobile <ul><ul><li>Why mobile? </li></ul></ul><ul><ul><ul><li>Always on </li></ul></ul></ul><ul><ul><ul><li>Always with you </li></ul></ul></ul><ul><ul><ul><li>Always knows where you are </li></ul></ul></ul><ul><ul><li>Choose your platform(s) </li></ul></ul><ul><ul><li>Native apps </li></ul></ul><ul><ul><li>Mobile web </li></ul></ul>
  10. 10. Make it local <ul><ul><li>People will always be interested in what is happening in their local area </li></ul></ul><ul><ul><li>Provides a completely unique experience to a user depending on their location </li></ul></ul><ul><ul><li>Exploit local pride and rivalry </li></ul></ul>
  11. 11. http://asborometer.com [email_address] @readyState

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