Portal Pilsner


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a NetSquared Net Tuesday presentation given in Philadelphia on 9/1/09 dealing with how non-profits can best use non-profit portals.

Note: the first 7 slides are by Seth Horowitz and are at the beginning of all Philadelphia Net Tuesday presentations.

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  • Fundraising vs advocacy
  • Ask then click through
  • What is API | lists all 990s, etc
  • Note this is an assumption
  • Portal Pilsner

    1. 2. TechSoup Global NetSquared conferences & challenges netsquared.org blog, etc. Net Tuesdays
    2. 3. NetSquared-supported challenges this year <ul><li>N2Y4 Mobile Innovation Challenge </li></ul><ul><li>Microsoft Mobile Development Challenge </li></ul><ul><li>Social Actions: Change the Web Challenge </li></ul><ul><li>UC Berkeley Human Rights Mobile Challenge </li></ul><ul><li>USAID Development 2.0 Challenge </li></ul>
    3. 4. N2Y4 <ul><li>Mobile Innovation Challenge (14 finalists) </li></ul><ul><li>Net Tuesday Organizer gathering </li></ul><ul><li>Other sessions </li></ul><ul><ul><li>Strategies for scaling volunteers (Wikimedia) </li></ul></ul><ul><ul><li>Viral storytelling and social justice (LGBT Advocacy) </li></ul></ul><ul><ul><li>Open Social Web (Chris Messina) </li></ul></ul><ul><ul><li>Twitter for social causes </li></ul></ul><ul><ul><li>Blogging from Sub-Saharan Africa </li></ul></ul><ul><ul><li>Second Life Mixed Reality Event </li></ul></ul>
    4. 5. Net Tuesday Organizers at N2Y4 Chicago Guayaquil, Ecuador Phoenix Montreal Vancouver Montreal Philly Philly Portland, ME London Seattle Chicago Seattle Ontario Austin New Orleans Raleigh
    5. 6. Net Tuesdays around the world
    6. 7. Philly NetSquared <ul><li>Monthly Net Tuesday gatherings </li></ul><ul><ul><li>Started May, 2008 </li></ul></ul><ul><ul><li>First Tuesday of every month </li></ul></ul><ul><ul><li>Activists, nonprofits, techies, visionaries… </li></ul></ul><ul><li>Google group listserv </li></ul><ul><li>phillynetsquared.org </li></ul><ul><li>Lots of opportunity to get involved </li></ul>
    7. 8. Welcome to Net Tuesday! <ul><li>Introductions </li></ul><ul><li>Twitter Tag is #phlnet2 </li></ul>
    8. 9. Portal Pilsner Your non-profit and non-profit portals Net Tuesday Philadelphia, September 1, 2009 Judah Ferst [email_address] President, The Buzzing for Change Foundation Director of Technological Services, Hillel of Greater Philadelphia [title pending], Ferst Solutions
    9. 10. Overview <ul><li>Background </li></ul><ul><li>The Portals </li></ul><ul><li>Where these are going </li></ul><ul><li>Questions and Idea Sharing </li></ul><ul><li>Announcements </li></ul>
    10. 11. Why Use Them? <ul><li>Consolidate all fundrasing and communications under one system </li></ul><ul><li>See how others are supporting a cause/non-profit </li></ul><ul><li>Allow people to find you through other means </li></ul>
    11. 12. Background <ul><li>Guidestar – the engine that drives it all </li></ul><ul><ul><li>www.guidestar.org </li></ul></ul><ul><ul><li>What is it? </li></ul></ul><ul><ul><li>Their API allows these portals to verify non-profit credentials for donations </li></ul></ul><ul><ul><li>Opening up more of their data by the day </li></ul></ul>
    12. 13. The Portals: Network for Good <ul><li>www.networkforgood.org </li></ul><ul><li>Mission: Make it easy to give and volunteer online </li></ul><ul><li>Allowing people to gift a “good card” gift card </li></ul><ul><li>Issues you a check regularly </li></ul><ul><li>Resources for a non-profit: </li></ul><ul><ul><li>DonateNow: Processing donations ($200 set up, $30 monthly fee, 3% per transaction). Is customizable. </li></ul></ul><ul><ul><ul><li>Integrates it with the look of your website </li></ul></ul></ul><ul><ul><ul><li>Options for recurring donations </li></ul></ul></ul><ul><ul><li>EmailNow: Work to keep your list out of SPAM. Click Tracking. ($49, plus $30 monthly fee, custom template is $100) </li></ul></ul><ul><ul><li>Fundraising training </li></ul></ul>
    13. 14. The Portals: Network for Good <ul><li>Features </li></ul><ul><ul><li>Charity Badges to put on other sites </li></ul></ul><ul><ul><li>Ability for a donor to make a recurring donation </li></ul></ul><ul><li>Does the credit card processing for the other portals </li></ul>
    14. 15. The Portals: Razoo <ul><li>www.razoo.com </li></ul><ul><li>Mission: An inspiring place to donate and raise money </li></ul><ul><li>How they are different: </li></ul><ul><ul><li>Do not charge any credit card transaction fees. Why do they do this? </li></ul></ul><ul><ul><li>Connect with Facebook Connect </li></ul></ul>
    15. 16. The Portals: Razoo <ul><li>Resources for Non-profits: </li></ul><ul><ul><li>Focus on specific projects </li></ul></ul><ul><ul><li>Can customize your page </li></ul></ul><ul><ul><li>Individuals can create their own fundraising pages </li></ul></ul><ul><ul><li>Individuals can follow your page </li></ul></ul><ul><ul><li>Project pages: </li></ul></ul><ul><ul><ul><li>Allow administrator to create a fundraising page around a specific appeal </li></ul></ul></ul>
    16. 17. The Portals: Razoo: Example <ul><li>CHOSA Children of South Africa </li></ul><ul><ul><li>www.chosa.org </li></ul></ul><ul><ul><li>Came in third place for the most new donors competition </li></ul></ul><ul><ul><ul><li>Non-profit with the most donors would win $10,000. They raised $8,500 and won $1,500 from Razoo. </li></ul></ul></ul><ul><ul><li>Had supporters getting married support them through Razoo… </li></ul></ul>
    17. 18. The Portals: Razoo
    18. 19. The Portals: change.org <ul><li>www.change.org </li></ul><ul><li>Mission: Raises awareness about important causes and empowers people to take action with leading nonprofits </li></ul><ul><ul><li>Focus around causes and the non-profits that work in those issue areas </li></ul></ul><ul><li>How it works: </li></ul><ul><ul><li>You join a cause that has… </li></ul></ul><ul><ul><ul><li>A blog </li></ul></ul></ul><ul><ul><ul><li>Petitions to sign or other actions to take </li></ul></ul></ul><ul><ul><ul><li>Non-profits to donate to </li></ul></ul></ul><ul><ul><ul><li>Cause hompage shows member’s actions </li></ul></ul></ul>
    19. 20. The Portals: change.org <ul><li>Resources for nonproftis </li></ul><ul><ul><li>Puts the power in the individual’s hands </li></ul></ul><ul><ul><ul><li>Ability for them start a cause or fundraising page for you </li></ul></ul></ul><ul><ul><ul><li>Can pledge to support an action and recruit others to do the same </li></ul></ul></ul><ul><ul><ul><li>Customizable look and URL </li></ul></ul></ul><ul><ul><ul><li>Create a badge for your site </li></ul></ul></ul><ul><ul><ul><li>Ability to sign up for your newsletter (not automated) </li></ul></ul></ul><ul><ul><ul><li>Link to website and social media of yours </li></ul></ul></ul>
    20. 21. The Portals: change.org <ul><li>Doing more: </li></ul><ul><ul><li>Non-profits contract with them to send out e-mails to their list to encourage action </li></ul></ul><ul><li>Word of caution: </li></ul><ul><ul><li>Tends to be liberal leaning in its views </li></ul></ul><ul><ul><li>Donation processing is 4.75% </li></ul></ul>
    21. 22. The Portals: Other <ul><li>Amazee </li></ul><ul><ul><li>www.amazee.com </li></ul></ul><ul><ul><li>Project management for world changers </li></ul></ul><ul><li>I Do Foundation </li></ul><ul><ul><li>Idofoundation.org </li></ul></ul><ul><ul><li>Gift or charity registries </li></ul></ul><ul><li>Goodshop/goodsearch </li></ul><ul><ul><li>http://www.goodsearch.com/ </li></ul></ul><ul><ul><li>Earn money back every time someone searches or shops </li></ul></ul><ul><li>More at… </li></ul><ul><ul><li>http://www1.networkforgood.org/for-partners/customers </li></ul></ul><ul><ul><li>http://www2.guidestar.org/rxg/about-us/clients.aspx </li></ul></ul>
    22. 23. Other: Social Media Accounts <ul><li>Flickr </li></ul><ul><li>Youtube </li></ul><ul><li>Causes on Facebook/myspace </li></ul>
    23. 24. Where these are going <ul><li>The market is too big – some will fold, and soon, but may not yet have a “google” of the industry. </li></ul><ul><li>They will need to give more access to donor data </li></ul><ul><li>Some will (attempt to) become one stop website-in-a-box stops for non-profits </li></ul><ul><li>More with Facebook Connect and OpenSocial, etc. </li></ul><ul><li>More APIs </li></ul>
    24. 25. Questions Ideas
    25. 26. Announcements <ul><li>Please tip the bar tenders! </li></ul><ul><li>Tuesday, October 6 – offline to online </li></ul><ul><ul><li>Explore how nonprofits and social change agents can take offline strategies for outreach, member engagement and fundraising, and apply them in an online, social environment. </li></ul></ul><ul><li>Tuesday, September 8 – Planning Meeting </li></ul><ul><li>Tuesday, November 3 – Local Mapping Case Studies </li></ul><ul><li>Want to get involved? Speak with Seth, Ivan or Judah </li></ul><ul><li>Bloblive </li></ul><ul><ul><li>Right now at Rembrandts. Free for anyone coming from from Net Tuesday. </li></ul></ul><ul><li>Others? </li></ul>