Project Strategic Management

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Project Strategic Management

  1. 1. Coca cola
  2. 2. • To enhance non soda drink offering – E.g., water, flavored water
  3. 3. • brands
  4. 4. • SWOT
  5. 5. Protein
  6. 6. • STATS
  7. 7. • Industry life cycle
  8. 8. REFERENCES http://www.loyalmark.com/868/how-to-boost-loyalty-with-a-mobile-app-the-starbucks-example http://www.huffingtonpost.com/2010/08/08/best-restaurant-chains- am_n_673642.html#s124308&title=Texas_Roadhouse_ http://www.coca-colacompany.com/search?q=powerade+protein+milk http://helenweavers.wordpress.com/tag/brandz/ http://articles.businessinsider.com/2012-02-01/news/31011792_1_sale-gains-gatorade-share-gain

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