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Word Camp Presentation

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Keep yourself writing and your readers reading.

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Word Camp Presentation

  1. 1. FINDING YOUR VOICE Jess Jurick Twitter:@jessjurick www.jessjurick.com WordCamp Miami 2010
  2. 2. What Your Voice Is Not <ul><li>It is not a perfectly designed blog. </li></ul><ul><li>It is not the right combination of plug-ins. </li></ul><ul><li>It is not reposting other people’s thoughts as your own. </li></ul><ul><li>It is not “straight-news” style writing. </li></ul><ul><li>It is not a gimmick. </li></ul>
  3. 3. What is your Voice? <ul><li>The personality, point of view, and style you use when you write. </li></ul>
  4. 4. Why does it matter? <ul><li>Makes you standout </li></ul><ul><li>Gives readers a personal connection </li></ul><ul><li>Makes your content relevant </li></ul><ul><li>Helps to establish your brand </li></ul><ul><li>It helps keep you motivated </li></ul><ul><li>Builds community </li></ul><ul><li>Inspires conversation </li></ul>
  5. 5. <ul><li>News + Style </li></ul>That’s What’s Up
  6. 6. Silicon Beach By Maria de Los Angeles
  7. 7. Holy Crap My Hair is on Fire By The Real Edwin
  8. 8. <ul><li>Hobby + Video </li></ul>Lights, Camera, Action
  9. 9. Wine Library TV Gary Vaynerchuk
  10. 10. <ul><li>Selling + Story-telling </li></ul>Wearin’ Our Big Boy Suits
  11. 11. Southwest Blog
  12. 12. Tom’s Shoes
  13. 13. <ul><li>Voice Loyal Readers </li></ul><ul><li>Friends when times are rough </li></ul>We are all Stars
  14. 14. WordPress.com Blog By Matt Mullenweg
  15. 15. Developing Your Voice
  16. 16. Top Tips <ul><li>Read a lot </li></ul><ul><li>Brainstorm often </li></ul><ul><li>Write from different perspectives </li></ul><ul><li>Go out and meet people </li></ul><ul><li>See the world </li></ul><ul><li>Don’t be afraid to share your story </li></ul><ul><li>Fake it until you make it </li></ul>
  17. 17. Hop to It!
  18. 18. Tell a Story
  19. 19. Make it Sell
  20. 20. Insider Information

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