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Delivered at Casual Connect Europe 2017. As social media and chat apps account for more and more time spent on mobile, they are looking for ways to lock in users and provide them as many conveniences as possible. This resulted in the biggest mobile gaming revolution since the App Store launch: HTML5 instant games. Directly and instantly accessible within any chat app or social media, they’ve shifted gaming into a new sphere and are ready to challenge iOS and Android as serious distribution platforms in 2017.