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#AIIM

The Global Community of Information Professionals

The Workplace in 2020
Information Management in the Age of
Socia...
 “[It] destroys memory [and] weakens the
mind, relieving it of…work that makes it
strong. [It] is an inhuman thing.”
 So...
The Workplace in 2020
1. The Consumerization Challenge.
“On Sunday evening,
we open up our dazzling
personal computing devices
and enter … an online world
that is virtual yet ric...
A typical Sunday…
“Monday morning arrives…
the standard issue computer
provides access to
standardized systems of
record yet offers precious...
A typical Monday…
Demographics is Destiny
You are losing control of your brand, workers, and IT.

These are the new
customers and
workers

T...
Photo source = http://www.flickr.com/photos/notionscapital/5225049493/
2. The Mobile – and BYOD – Challenge(s).

http://www.flickr.com/photos/scottvanderchijs/4912947547
4.2bn people with a toothbrush
5.1bn people with a cell phone
#AIIM13

Image source: http://www.flickr.com/photos/zug55/18...
Mobile drivers
How important are mobile technologies to your organization as you think
about improving your business proce...
Mobile workplace
In 5 years time, 33% of orgs
expect to see “half or more”
of their employees using
iPads, tablets or digi...
BYOD is not a fad – it’s becoming a
habit
“70% of organizations have
adopted some form of BYOD
program, and 62% of people
...
3. Challenging Where Work Gets Done
“Working where you want, when you want,
and being able to conduct real business.”
blognation Canada
Improve Remote Access to
Information
How much would it
improve (or have you
improved) the
efficiency of your
office staff ...
4. The Social Challenge.
 Whether the account is monitored for
actionable content (screenshot)
Social Media Stock Picking
The Bottom Line
“…fully networked
enterprises are not only
more likely to be market
leaders or to be gaining
market share ...
Gover-what?
By the end of 2013, half of all companies
will have been asked to produce material
from social media websites ...
5. The Cloud Challenge.
The Future is Cloudy
6. The Hoarding Challenge (aka Big Data).
Obesity: a medical condition in which excess
body fat has accumulated to the extent that it
may have an adverse effect on ...
About 5 percent of
information is subject to
regulatory
obligations, about 25
percent of corporate
data is of business
val...
Or in other words…

68%

of corporate
information is junk
The Chessboard Fable
Strategies for Dealing with Extreme
Information.
You better start
swimming or you'll
sink like a stone, for
the times they are achangin’.
The old world of centrally-controlled, one size
fits all, organizational control is dead.
IM needs to understand that they are now in a
different business. In the past, IM was in the…
1 -- Compliance business
2 -...
These roles don’t go away, but in the new
world IM’s core focus must be to…
Create a decision framework that analyzes the
risks and rewards of new technologies and
drives decisions based on organiza...
Understand the compliance issues privacy, legal, etc. – and their impact on
information management processes and
technolog...
Connect the dots. In today’s social world, one

of IM’s greatest callings is to help make sure
nformation is managed accor...
Drive business value. Good information
management practices directly benefit the
bottom line of the organization.

The rev...
Digitize everything that moves.

Aviation Charts - Before

Aviation Charts - Now
Think patterns of work rather than focusing on
files or formats.
Streamline and automate.
Build bridges, not silos
 The vast majority of organizations see the need to manage
information as an enterprise resource...
Conclusion
 Information management principles remain
sound
 Many practices don’t apply in the
social, mobile, and cloud ...
For more information
Jesse Wilkins, CIP, CRM, IGP
Director, Research and Development
AIIM International
+1 (720) 232-9638 ...
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Government of Alberta Information Management Conference 2013 Keynote

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Organizations today are in the midst of radical transformations: demographic, technological, and social. By 2020 many of the changes that appear so radical
today will be considered the norm. At the same time, organizations will still need to manage their assets effectively, whether these assets are physical, financial, human, or information. This keynote will identify the most important transformations that organizations need to consider and steps they can take today to prepare for those transformations.

Published in: Technology, Business
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Government of Alberta Information Management Conference 2013 Keynote

  1. 1. #AIIM The Global Community of Information Professionals The Workplace in 2020 Information Management in the Age of Social, Mobile, and Cloud Jesse Wilkins, CIP, CRM AIIM International 26 November , 2013
  2. 2.  “[It] destroys memory [and] weakens the mind, relieving it of…work that makes it strong. [It] is an inhuman thing.”  Socrates, as recorded by Plato  [It] = writing and the written word.
  3. 3. The Workplace in 2020
  4. 4. 1. The Consumerization Challenge.
  5. 5. “On Sunday evening, we open up our dazzling personal computing devices and enter … an online world that is virtual yet rich and understanding, global yet intimate and, while running on silicon and fiber, refreshingly human.” Malcolm Frank, Executive Vice President of Strategy and Marketing, Cognizant Technology Solutions Corporation
  6. 6. A typical Sunday…
  7. 7. “Monday morning arrives… the standard issue computer provides access to standardized systems of record yet offers precious little human engagement … Work technology has become a limiter in our professional lives. ” Malcolm Frank, Executive Vice President of Strategy and Marketing, Cognizant Technology Solutions Corporation
  8. 8. A typical Monday…
  9. 9. Demographics is Destiny You are losing control of your brand, workers, and IT. These are the new customers and workers These people are retiring These are making the purchasing decisions Email Generation Facebook Generation Source: John Newton, Alfresco
  10. 10. Photo source = http://www.flickr.com/photos/notionscapital/5225049493/
  11. 11. 2. The Mobile – and BYOD – Challenge(s). http://www.flickr.com/photos/scottvanderchijs/4912947547
  12. 12. 4.2bn people with a toothbrush 5.1bn people with a cell phone #AIIM13 Image source: http://www.flickr.com/photos/zug55/1896827244/
  13. 13. Mobile drivers How important are mobile technologies to your organization as you think about improving your business processes? 0% 10% 20% 30% 40% 50% 60% 67% important or extremely important Extremely important Important Not so important Not important at all We have overriding security issues for mobile technologies N=388
  14. 14. Mobile workplace In 5 years time, 33% of orgs expect to see “half or more” of their employees using iPads, tablets or digital clipboards for filling in forms (compared to 2% of orgs now)
  15. 15. BYOD is not a fad – it’s becoming a habit “70% of organizations have adopted some form of BYOD program, and 62% of people who use a smartphone for work and 56% of those who use a tablet for work purchased those devices themselves.” --Forrester Forrsights Workforce Employee Survey
  16. 16. 3. Challenging Where Work Gets Done
  17. 17. “Working where you want, when you want, and being able to conduct real business.” blognation Canada
  18. 18. Improve Remote Access to Information How much would it improve (or have you improved) the efficiency of your office staff by giving them sufficient remote or mobile access to company information that they are able to efficiently work from home or on-the-road? 25.1% more efficient (average) Photo source: http://www.flickr.com/photos/globalx/4864001692/
  19. 19. 4. The Social Challenge.
  20. 20.  Whether the account is monitored for actionable content (screenshot)
  21. 21. Social Media Stock Picking
  22. 22. The Bottom Line “…fully networked enterprises are not only more likely to be market leaders or to be gaining market share but also use management practices that lead to margins higher than those of companies using the Web in more limited ways…”
  23. 23. Gover-what? By the end of 2013, half of all companies will have been asked to produce material from social media websites for ediscovery. Source: “Social Media Governance: An Ounce of Prevention”, Gartner
  24. 24. 5. The Cloud Challenge.
  25. 25. The Future is Cloudy
  26. 26. 6. The Hoarding Challenge (aka Big Data).
  27. 27. Obesity: a medical condition in which excess body fat has accumulated to the extent that it may have an adverse effect on health, leading to reduced life expectancy and/or increased health problems Content Obesity: An organizational condition in which excess redundant information has accumulated to the extent that it may have an adverse effect on business efficiency, leading to depleted budgets, reduced business agility and/or increased legal and compliance risks. George Parapadakis, IBM
  28. 28. About 5 percent of information is subject to regulatory obligations, about 25 percent of corporate data is of business value, and only about 2 percent is subject to legal hold (CGOC)…
  29. 29. Or in other words… 68% of corporate information is junk
  30. 30. The Chessboard Fable
  31. 31. Strategies for Dealing with Extreme Information.
  32. 32. You better start swimming or you'll sink like a stone, for the times they are achangin’.
  33. 33. The old world of centrally-controlled, one size fits all, organizational control is dead.
  34. 34. IM needs to understand that they are now in a different business. In the past, IM was in the… 1 -- Compliance business 2 -- Security business 3 -- Privacy business 4 -- Legal business
  35. 35. These roles don’t go away, but in the new world IM’s core focus must be to…
  36. 36. Create a decision framework that analyzes the risks and rewards of new technologies and drives decisions based on organizational needs, not the technologies themselves.
  37. 37. Understand the compliance issues privacy, legal, etc. – and their impact on information management processes and technologies. Advise the organization on how to be effective and use the right tools the right way.
  38. 38. Connect the dots. In today’s social world, one of IM’s greatest callings is to help make sure nformation is managed according to its alue, regardless of its format or location. Think information logistics and information curation.
  39. 39. Drive business value. Good information management practices directly benefit the bottom line of the organization. The reverse is also true.
  40. 40. Digitize everything that moves. Aviation Charts - Before Aviation Charts - Now
  41. 41. Think patterns of work rather than focusing on files or formats.
  42. 42. Streamline and automate.
  43. 43. Build bridges, not silos  The vast majority of organizations see the need to manage information as an enterprise resource rather than in separate "silos," departments, or systems, but they don't know how to begin to address the challenge, as it is so large...  Professional roles focused on information management will be different to that of established IT [and RIM] roles.  An "information professional" will not be one type of role or skill set, but will in fact have a number of specializations. Deb Logan and Regina Casonata, Gartner
  44. 44. Conclusion  Information management principles remain sound  Many practices don’t apply in the social, mobile, and cloud era     Extrapolate, extrapolate, extrapolate Streamline and automate Perfection is the enemy of progress You can, and must, lead your organizations on how to do this!
  45. 45. For more information Jesse Wilkins, CIP, CRM, IGP Director, Research and Development AIIM International +1 (720) 232-9638 direct jwilkins@aiim.org http://www.twitter.com/jessewilkins http://www.linkedin.com/in/jessewilkins http://www.facebook.com/jessewilkins http://www.slideshare.net/jessewilkins

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