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The Parable of theUnderpant Stealing Gnomes
Phase 1      Phase 2    Phase 3Collect data             Insights!                          Results!                       ...
The ability to take data - tobe able to understand it, toprocess it, to extract valuefrom it, to visualize it, tocommunica...
visualizing    thesentimentof the Bible  A project of openbible.info
visualizingthe wordsused in the2011-2012Republican  primary  debates  A project of periscopic.com
visualizing138 yearsof Popular  Science Magazine   A project by JerThorp, Data Artist inResidence at the New     York Times
visualizing    realtime checkins at     pollinglocations for   the 2010    election  A collaboration  between JESS3,  four...
But why isn’t there a“Landscape of BigData VisualizationCompanies” slide?
The craft of design is hard to scale.Each data set has its nuances.A few key folks leading the way...
Google Creative Labs /Google Data Arts Labs
Jonathan Harris
Stamen
JESS3
Data can inform yourcontent.Your content can be madefrom data.Measuring your content’seffectiveness requirescollecting data.
VisualReportingMakes ituniversalMakes itsnackable
Creating content as /for a brand feels a lotlike you are running adaily news program.
http://en.wikipedia.org/wiki/Newsroom
We’ve gone fromproducing content ontimelines in months,to timelines in hours.
*my humble estimation
Must. Quench. Thirst.Of. All. Social. Media.Channels. And.Communities.
strategize                            iterateknow your audience       optimize everythingtake photos              know the...
Weve gone from beingexposed to about 500brand messages a dayback in the 1970s to asmany as 5,000 a daytoday.Jay Walker-Smi...
See: 5,000Engage: 76Recall: 12Act on: 5             Yankelovich Consumer Research
See: 5,000   youEngage: 76   have toRecall: 12             be theAct on: 5    0.1%              Yankelovich Consumer Resea...
You have to createbreakthrough workto be noticed.
edgystar powerhumorby: 72 and sunnyfor: K-Swissview: http://jes3.com/KennyPowers_MFCEO
You have to creatework that providesvalue to be shared.
informativestar powertimelyby: JESS3for: Wikipedia’s 10th Anniversaryview http://jess3.com/state-of-wikipedia
informativeheavy liftbeautifulby: JESS3for: The Economist’s World in 2011 Summitview: http://jess3.com/womens-economic-opp...
There are always atleast two storiesto tell.
The one you set outto tell and the oneabout making theone you set out totell.
Tell them both.
how TV ratings work                 told through                 puppets and                  papercraft          told thr...
Gmail’s fidelity from                                                        web to mobile                   told through  ...
Creating content forbrands is a delicatebalance betweenbusiness objectives,creativity & user goals.
http://www.flickr.com/photos/opensourceway/4639590640/sizes/l/in/photostream/
95% of senior executives saythat they doubt theircompanies have the rightoperating model (of whichstructure is a key compo...
Hi JESS3,I need an infographicdone by next week.Is that possible?
Hi JESS3,I need a video done in 2weeks.Is that possible?
Hi JESS3,I need a interactive datavisualization done in 4weeks.Is that possible?
Education aboutthe process is key.
So how is it allcoordinated? Here’swhat’s in our tool belt...
Brands are mediacompanies.
Hire people whoexcel at math.
Math majors, rejoice.Businesses are going toneed tens of thousands ofyou in the coming years ascompanies grapple with agro...
I keep saying the sexy job inthe next ten years will bestatisticians. People think Imjoking, but who wouldveguessed that c...
If it’s worth doing, it’sworth doing well.(my Grandpa Baskett used to say this all the time)
Build dynamicand realtimedata systems.
visualizingthe size of geosocial platformsthrough a universemetaphor A project JESS3 did   to put things in   perspective ...
Don’t be boundby geography,keep talentcentral.
The “hot fire”comes fromyour talentand theircraft.Not fromyour physicallocation.
DESIGN TAXI: What is theword you think will continueto reside in and reverberatethrough the creativeindustries over the ne...
The only importantthing about design ishow it relates topeople.Victor PapanekDesign for the Real World: Human Ecology and ...
The only importantthing about data ishow it empowerspeople.Leslie BradshawApplying Victor Papanek’s sentiments from 1971 t...
Big Data: The Next Frontier for Innovation, Competition and Productivityhttp://www.mckinsey.com/mgi/publications/big_data/...
http://www.slideshare.net/BenSiscovick/creating-competitive-advantage-through-data-ia-ventureshttp://www.yankelovich.com/h...
http://datavisualization.ch/showcases/visualizing-138-years-of-popular-science-magazine/http://www.fastcodesign.com/166522...
http://www.informationisbeautiful.net/http://infosthetics.com/http://dailyinfographic.com/http://visual.ly/http://www.beha...
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
We’ve gone fromproducing content ontimelines
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We’ve gone fromproducing content ontimelines Visualizing the Agency of the Future

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We’ve gone fromproducing content ontimelines in months,to timelines in hours.

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