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Ressources Electroniques Utiles - Séance 2 - EM Normandie

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Maîtrise de l'information - Séance 2
Ressources électroniques utiles
EM Normandie

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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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Ressources Electroniques Utiles - Séance 2 - EM Normandie

  1. 1. Ressources électroniques utiles Séance n°2 J.GUEDON / M.LLOSA 2010 – 2011
  2. 2. Outils en « Marketing » Les annuaires d’entreprises et les données liées au consommateur
  3. 3. Objectifs Connaître les outils et les sources Savoir interroger les outils Evaluer vos acquisitions EM Normandie 2010/2011
  4. 4. Quoi ? <ul><li>Annuaires d’entreprises </li></ul><ul><ul><li>Annuaires régionaux / locaux </li></ul></ul><ul><ul><li>Kompass Communauté Européenne </li></ul></ul><ul><ul><li>Diane </li></ul></ul><ul><ul><li>Factiva </li></ul></ul><ul><ul><li>Market Line </li></ul></ul><ul><li>Informations sur les consommateurs </li></ul><ul><li>Les sites incontournables </li></ul><ul><li>2 ème séance : Etudes sectorielles </li></ul>EM Normandie 2010/2011
  5. 5. Annuaires – Informations locales <ul><ul><li>DrakkarOnline – Portail de l’information économique des CCI normandes : revues de presse, flash, événements, etc. </li></ul></ul>EM Normandie 2010/2011 http://www.drakkaronline.com /
  6. 6. DrakkarOnline : annuaires d’entreprises EM Normandie 2010/2011
  7. 7. EM Normandie 2010/2011
  8. 8. Recherches : annuaires régionaux normands HN Entreprises : Activité : TRANSPORT Zone géographique : CCI de Rouen ________ Code APE / NAF : 4941A Zone géographique : Toutes Normandie Online Structure (Recherche détaillée) Activité : Banques et établissements de crédit Ville : Le Havre EM Normandie 2010/2011
  9. 9. KOMPASS 2,3 millions d’entreprises dans 64 pays 23 millions de produits et services 860 000 marques EM Normandie 2010/2011
  10. 10. Kompass – Communauté européenne
  11. 11. Rechercher la liste des entreprises Pologne, Portugal, République Tchèque Recherche dans l’activité (par code NACE) : Transport EM Normandie 2010/2011
  12. 12. EM Normandie 2010/2011
  13. 13. ACTIVITE : TRANSPORT EM Normandie 2010/2011
  14. 14. EM Normandie 2010/2011
  15. 15. DIANE <ul><li>1 150 000 entreprises françaises </li></ul><ul><li>Base de données financière </li></ul><ul><li>Principales entreprises françaises </li></ul><ul><li>Ne contient pas : </li></ul><ul><ul><li>Banques </li></ul></ul><ul><ul><li>Artisans et affaires personnelles </li></ul></ul>EM Normandie 2010/2011
  16. 16.
  17. 17. Rechercher Entreprises de transport à Marseille Résultat =? EM Normandie 2010/2011
  18. 18. Liste standard de résultats EM Normandie 2010/2011
  19. 19. Diane - Fonctions Formater liste avec choix des critères Exporter la liste au format Excel EM Normandie 2010/2011
  20. 20. FACTIVA – Sociétés/Marchés 31 000 sociétés cotées en Bourse dans le monde Source : Reuters Fundamentals EM Normandie 2010/2011
  21. 21. Factiva – Société – L’Oréal SA
  22. 22. Profil de L’Oréal S.A.
  23. 23. Market Line – Profils d’entreprises EM Normandie 2010 - 2011
  24. 24. Exportation en PDF EM Normandie 2010/2011
  25. 25. Les données sur les consommateurs <ul><li>Marketing Book, Francoscopie, les sites des instituts de sondage, etc. </li></ul><ul><li>Site CREDOC (Centre de Recherche pour l’Etude et les Conditions de Vie) – Organisme public </li></ul><ul><li>Observatoire Cetelem </li></ul>EM Normandie 2010/2011
  26. 26. CREDOC EM Normandie 2010/2011
  27. 27. CREDOC : Publications EM Normandie 2010/2011
  28. 28. CREDOC : Collection de Rapports EM Normandie 2010/2011
  29. 29. Observatoire Cetelem EM Normandie 2010/2011
  30. 30. Quelques exemples de sites incontournables en Marketing RIME : Ressources sur Internet en Management et en Economie Webographie de J.P Prud’homme EM Normandie 2010/2011

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