Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Jeremy Olson ◦ Tapity.com ◦ @jerols
The Elements of a
Killer App Idea
Hello.
I’m
@jerols
Ideas don’t matter
Ideas matter
A Tale of Two Apps
The Elements
You duh interface
money vacuum
1
You
What can
YOU
make better
than anyone?
Expertise
+
Resources
+
Connections
1
You
The Elements
You duh interface
money vacuum
2
duh
“A good app has a clear message
and purpose”
— @chartier
“Grades shows college
students what score they need
to aim for on their next exam.”
“A feature
that users
don't
understand is
a feature they
won't use.”
-Steven
Clearly
Valuable.
2
duh
The Elements
You duh
money vacuum
interface
3
interface
Think like a human
Think like a human
Don’t make me work
Do Usability Testing
Eye Candy Matters
Touch is Magic
Joy is in the details
3
interface
The Elements
You duh
vacuum
interface
money
4
money
“Two App Stores”
Marco.org
4
money
The Elements
You duh interface
money vacuum
5
vacuum
“Find a
vacuum”
Siri
More
Siri
Functions
SayHi
iTranslate
Voice
Meet your new best friend
Meet your new best friend
Also see: appannie.com
“Ultimately as a developer you
must aspire to be the best in your
category”
— @hamburger
Journalist, The Verge
5
vacuum
The Elements
You duh interface
money vacuum
“Smashing Jeremy Olson”
Jeremy Olson ◦ Tapity.com ◦ @jerols
The Elements of a
Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
The Elements of a Killer App Idea
Upcoming SlideShare
Loading in …5
×

The Elements of a Killer App Idea

1,951 views

Published on

Your idea is worthless, execution is everything. Jeremy used to believe that but after building apps for four years, he thinks different. His Apple Design Award winning app, Grades, had everything going for it but his second app Languages made more money in one day than Grades made in it's lifetime. Why? Grades was missing one of the key elements of a killer idea. After this talk, you'll know how to find and validate an idea that works on the App Store.

Full Video: http://tapity.com/iphone-app-design/video-the-elements-of-a-killer-app-idea/

Published in: Technology, Business
  • Be the first to comment

The Elements of a Killer App Idea

  1. 1. Jeremy Olson ◦ Tapity.com ◦ @jerols The Elements of a Killer App Idea
  2. 2. Hello. I’m @jerols
  3. 3. Ideas don’t matter
  4. 4. Ideas matter
  5. 5. A Tale of Two Apps
  6. 6. The Elements You duh interface money vacuum
  7. 7. 1 You
  8. 8. What can YOU make better than anyone?
  9. 9. Expertise + Resources + Connections
  10. 10. 1 You
  11. 11. The Elements You duh interface money vacuum
  12. 12. 2 duh
  13. 13. “A good app has a clear message and purpose” — @chartier
  14. 14. “Grades shows college students what score they need to aim for on their next exam.”
  15. 15. “A feature that users don't understand is a feature they won't use.” -Steven
  16. 16. Clearly Valuable.
  17. 17. 2 duh
  18. 18. The Elements You duh money vacuum interface
  19. 19. 3 interface
  20. 20. Think like a human
  21. 21. Think like a human
  22. 22. Don’t make me work
  23. 23. Do Usability Testing
  24. 24. Eye Candy Matters
  25. 25. Touch is Magic
  26. 26. Joy is in the details
  27. 27. 3 interface
  28. 28. The Elements You duh vacuum interface money
  29. 29. 4 money
  30. 30. “Two App Stores” Marco.org
  31. 31. 4 money
  32. 32. The Elements You duh interface money vacuum
  33. 33. 5 vacuum
  34. 34. “Find a vacuum”
  35. 35. Siri
  36. 36. More Siri Functions
  37. 37. SayHi
  38. 38. iTranslate Voice
  39. 39. Meet your new best friend
  40. 40. Meet your new best friend Also see: appannie.com
  41. 41. “Ultimately as a developer you must aspire to be the best in your category” — @hamburger Journalist, The Verge
  42. 42. 5 vacuum
  43. 43. The Elements You duh interface money vacuum
  44. 44. “Smashing Jeremy Olson”
  45. 45. Jeremy Olson ◦ Tapity.com ◦ @jerols The Elements of a Killer App Idea

×