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What will the future look like for creative professionals and how will AI impact the way that agencies work? In this 20 minute keynote for H+K Strategies (presented on 26th September) I give some insight into the kinds of things IBM Watson is working on and why we all need to think differently. I also present a very quick demo of Watson Marketing (working on a data set of 62M records in real-time) to show how "he" can create a campaign in minutes, using voice technology.
The full audio and live presentation can be viewed on www.vimeo.com/jpwaite