NEON GREEN or What shade of green should a college be? A new way to think about Sustainability                   Jeremy Ki...
Environmentalists   What comes to mind?
What do we relate to?http://www.youtube.com/watch?v=Ml54UuAoLSo
Oberlin College’s Environmental Center
Sustainability on most Campuses• LEED Buildings              •   Low VOC paints• Energy-Efficient Lighting   •   Compostin...
What’s Happening on Your Campus?What are the big projects?Who’s supporting them?What impact are you having?
Why are we Doing This?            Marketing            Remember… NEON or            It saves money and resources          ...
TalloiresDeclaration
Do we want to be Neon? LikePomona, Oberlin, Middlebury…..                       Do we just want to blend in?  I’M NOT SURE...
What is Sustainability  The capacity to endure and/or remain in balanceSustainable development is a pattern of resource us...
In order to build a sustainable society, diverse groups will need tobe able to come together and work collaboratively to a...
Sustainability is NOT a normal     problem, it is a game changerNormal Problem: can be addressed with familiar toolsand st...
A Hard Truth“Almost everything being done in thename of sustainable developmentaddresses and attempts to reduceunsustainab...
Green Roof atSomeFord Plant in Michigan                  a Problems          Deliberate worldview change is               ...
Our students and our society as a whole recognize these curves
Keeling CurveLess than 5% of our students recognize this curve
CIRP DATAEducational Research Institute Cooperative Institutional Research Program – HigherAnecdotal Evidence: Students in...
How in Tune are Your Students?Do your students connect with your sustainability efforts?What projects and activities reson...
Where to?Because sustainability is a fundamentally different kindof challenge, it requires a very different strategy with ...
A creative leap?
What better place to begin to address thecomplex issues surrounding sustainability thanon college campuses?
NEON or Camo ?At Denison we are trying to find a different path
Shifting the FocusTree Campus USANative PlantsBuilding partnerships with the localcommunity to promote and protect treesCa...
Denison in the early days     1880s - 1890s
Building a Treescape
Losing our trees
A New Legacy of Trees
Campus Arboretum  http://www.denison.edu/sustainability/denison_university_arboretum.htmlStrategic Native PlantingsMemoria...
Community Garden
The Denison Homestead
How to Move Sustainability Outside –Reconnecting with the Natural World•   Sustainable Sites Initiative•   Finding friends...
http://www.youtube.com/watch?v=aMfSGt6rHos
By Joel Pett, Lexington (Ky.) Herald-Leader, Cartoonists and Writers Syndicate, for USA TODAY
Jeremy KingCampus Sustainability Coordinator      Denison University     kingje@denison.edu        740-587-8680
Arbor Day Foundation
Arbor Day Foundation
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Arbor Day Foundation

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  • Group discussion 5-10 minutes
  • Most schools go with some theme of a recycling logo and “go green” My college is no different – we blend in – something I’m working to change.
  • We are on the tracks leading to major environmental problems i.e. global warming.
  • We are all on the train together
  • Here in the U.S. we don’t like public transportation – we like our individual cars – so perhaps our train looks like this
  • In an effort to be “sustainable” we make our train green – we light it with LEDs, use recycled material for the seats, we even fuel it with bio diesel.
  • The problem is….we are still on the same tracks heading in the same direction – we are just being less unsustainable
  • Group discussion – 5 to 10 minutes
  • We need to abandon the tracks and chart a new course
  • I will elaborate more on these slides – this is the new section that I want to do after our conversation today
  • Arbor Day Foundation

    1. 1. NEON GREEN or What shade of green should a college be? A new way to think about Sustainability Jeremy King Campus Sustainability Coordinator Denison University
    2. 2. Environmentalists What comes to mind?
    3. 3. What do we relate to?http://www.youtube.com/watch?v=Ml54UuAoLSo
    4. 4. Oberlin College’s Environmental Center
    5. 5. Sustainability on most Campuses• LEED Buildings • Low VOC paints• Energy-Efficient Lighting • Composting Programs Upgrades • Renewable Energy• Recycling Programs • “Green-Vehicle” Parking Spaces• Trayless Dining •• Local Foods Initiatives • Reduction of printed materials• Recycled Paper Purchasing • RecycleMania• Duplex Printing • Waste Reduction Programs• Use of “Green” cleaning • Bike Share & Car Share supplies • Water conservation• Tree Campus USA • Eco-Reps Program• Campus Gardens/Farms • Green Office Certification
    6. 6. What’s Happening on Your Campus?What are the big projects?Who’s supporting them?What impact are you having?
    7. 7. Why are we Doing This? Marketing Remember… NEON or It saves money and resources Everyone else is doing it It is the “right” thing to do
    8. 8. TalloiresDeclaration
    9. 9. Do we want to be Neon? LikePomona, Oberlin, Middlebury….. Do we just want to blend in? I’M NOT SURE IT MATTERS UNLESS WE RETHINK SUSTAINABILITY
    10. 10. What is Sustainability The capacity to endure and/or remain in balanceSustainable development is a pattern of resource usethat aims to meet human needs while preserving theenvironment so that these needs can be met not onlyin the present, but also for future generations. -Brudntland Commission 1987
    11. 11. In order to build a sustainable society, diverse groups will need tobe able to come together and work collaboratively to addresssustainability challenges. People of color and low-incomecommunities tend to suffer disproportionate exposure toenvironmental problems. This environmental injustice happens as aresult of unequal and segregated communities. To achieveenvironmental and social justice, society must work to addressdiscrimination and promote equality. The historical legacy andpersistence of discrimination based on racial, gender, religious, andother differences makes a proactive approach to promoting aculture of inclusiveness an important component of creating anequitable society. Higher education opens doors to opportunitiesthat can help create a more equitable world.Association for the Advancement of Sustainability in Higher Education - AASHE
    12. 12. Sustainability is NOT a normal problem, it is a game changerNormal Problem: can be addressed with familiar toolsand strategies because it does not call into questionfundamental assumptions (e.g. DDT)Game Changer: questions fundamentalassumptions, institutions, and cultural values(worldview), and so requires very different tools andstrategies
    13. 13. A Hard Truth“Almost everything being done in thename of sustainable developmentaddresses and attempts to reduceunsustainability. But reducingunsustainability, although critical, doesnot and will not create sustainability” --John R. Ehrenfeld, Sustainability by Design
    14. 14. Green Roof atSomeFord Plant in Michigan a Problems Deliberate worldview change is 1) Unprecedented 2) Not widely desired 3) Fraught with paradoxesLess Unsustainable
    15. 15. Our students and our society as a whole recognize these curves
    16. 16. Keeling CurveLess than 5% of our students recognize this curve
    17. 17. CIRP DATAEducational Research Institute Cooperative Institutional Research Program – HigherAnecdotal Evidence: Students in the FYS Class Energy and the Environmentadmitted that they didn’t know what petroleum was used for
    18. 18. How in Tune are Your Students?Do your students connect with your sustainability efforts?What projects and activities resonate well with them?Do they relate well with outdoor sustainability themes?What are some of those outdoor initiatives?
    19. 19. Where to?Because sustainability is a fundamentally different kindof challenge, it requires a very different strategy with a different objective. Our aim is not to win the old game, but rather, to help catalyze a new game and culture. To get off track! While progress in institutionalizing sustainability is satisfying, these “little successes” risk distracting attentionfrom the primary conundrum: Reducing unsustainability will never create sustainability. - Dr. Paul Morgan – West Chester University
    20. 20. A creative leap?
    21. 21. What better place to begin to address thecomplex issues surrounding sustainability thanon college campuses?
    22. 22. NEON or Camo ?At Denison we are trying to find a different path
    23. 23. Shifting the FocusTree Campus USANative PlantsBuilding partnerships with the localcommunity to promote and protect treesCampus ArboretumLocal CO2 Offset Program  goes directly to our treesCampus Community GardenThe Denison Homestead – Alternative living communityDeveloping Sustainable Agriculture programs and experiences
    24. 24. Denison in the early days 1880s - 1890s
    25. 25. Building a Treescape
    26. 26. Losing our trees
    27. 27. A New Legacy of Trees
    28. 28. Campus Arboretum http://www.denison.edu/sustainability/denison_university_arboretum.htmlStrategic Native PlantingsMemorial TreesEducational ResourceEnvironmental AttributesCO2 OffsetsComprehensive Inventory to track our trees The Arboretum is creating a buzz both on and off campus
    29. 29. Community Garden
    30. 30. The Denison Homestead
    31. 31. How to Move Sustainability Outside –Reconnecting with the Natural World• Sustainable Sites Initiative• Finding friends in unfamiliar places• Connect with teaching faculty• Alumni love preserving the college “look”• Strategic planning that allows for multipurpose use of spaces and places
    32. 32. http://www.youtube.com/watch?v=aMfSGt6rHos
    33. 33. By Joel Pett, Lexington (Ky.) Herald-Leader, Cartoonists and Writers Syndicate, for USA TODAY
    34. 34. Jeremy KingCampus Sustainability Coordinator Denison University kingje@denison.edu 740-587-8680

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