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The Corporate Innovation Imperative: How Large Companies Avoid Disruption by Strengthening Their Ecosystem

This Crowd Companies report showcases how companies are preparing for, maintaining, and achieving success in their corporate innovation strategies. It includes research findings on corporate innovation leaders, as well as 10 innovation program models (outposts, labs, accelerators, intrapreneurship, and more), including how to select the right model(s) for your corporation. We explore innovation program goals and measures of success, program elements still needing maturation, and common challenges innovators face when attempting to enable internal and external innovation. The full report is available to Crowd Companies members only. Visit to learn more about how to join the innovation council.

Crowd Companies: Jeremiah Owyang and Jaimy Szymanski