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Uptake of GNSS technologyamongst Danish farmersJens Peter HansenSpecialist, ICTBusiness Developmentjph@vfl.dk
The Knowledge Centre for Agriculture is partof Agro Food ParkThe Knowledge Centre for Agriculture contributes totransformi...
Knowledge Centre activities areCultivation of the soilAnimal welfare, healthand breedingBusiness finance, taxand lawFood q...
Dansk landbrug40.000 bedrifterTendens: flere store og flere små deltidsbedrifterVærdi af landbrugseksporten: 65 mia. kr.Be...
30.000 farms larger than 10 hectares
4.000 farms larger than 100 hectares and focus upon plant production
Survey set upE-mail with link send to 14,000 Danish farmersAll respondents are registered users of the portallandmand.dk, ...
0%5%10%15%20%25%30%35%40%45%0 - 9 hectare 10 - 49 hectare 50 - 99 hectare 100 - 249 hectare 250 - 499 hectare Larger than ...
0%10%20%30%40%50%60%70%80%90%0200400600800100012001400160018000 - 9 hectare 10 - 49 hectare 50 - 99 hectare 100 - 249 hect...
0501001502002503003504004500 - 9 hectare 10 - 49 hectare 50 - 99 hectare 100 - 249 hectare 250 - 499 hectare 500 hectare o...
0204060801001201402003 2004 2005 2006 2007 2008 2009 2010 2011 2012Systems installed per yearRTK OmniStar EGNOS GPS Other
0 500 1000 1500 2000 2500 3000My farm is too smallDont think it will pay offI have no interest in that kind of technologyL...
0 50 100 150 200 250 300Auto steeringSection controlGPS documentationVR, fertilizerVR, pesticidesYield monitoringHours spe...
Main findings from the survey18 % (n =1.069) uses some kind of GNSStechnology on their machineryRTK is dominating with 41 ...
Uptake of GNSS technology amongst danish farmers
Uptake of GNSS technology amongst danish farmers
Uptake of GNSS technology amongst danish farmers
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Uptake of GNSS technology amongst danish farmers

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Presentation at Geospartial World Forum in Rotterdam, May 2013

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Uptake of GNSS technology amongst danish farmers

  1. 1. Uptake of GNSS technologyamongst Danish farmersJens Peter HansenSpecialist, ICTBusiness Developmentjph@vfl.dk
  2. 2. The Knowledge Centre for Agriculture is partof Agro Food ParkThe Knowledge Centre for Agriculture contributes totransforming the latest knowledge of farming toworld-class food productsThe Knowledge Centre for Agriculture is a specialistsubsidiary of the trade organisation DanishAgriculture & Food Council that organises 90% of allfarmersMore than 500 employees
  3. 3. Knowledge Centre activities areCultivation of the soilAnimal welfare, healthand breedingBusiness finance, taxand lawFood quality and -safetyBuilding and workenvironmentIT in farmingEnvironment, natureand bioenergyNature conservationOrganic farmingRural developmentAdvisory serviceabroad
  4. 4. Dansk landbrug40.000 bedrifterTendens: flere store og flere små deltidsbedrifterVærdi af landbrugseksporten: 65 mia. kr.Beskæftigelse i primærlandbrug og gartneri:65.000 personerDanish agriculture30,000 farms > 10 hectareAverage 86 hectareTendency: More large and more smallpart-time farmsValue of the agricultural export: 9 billion €Employment in farms and nurseries:65,000 persons
  5. 5. 30.000 farms larger than 10 hectares
  6. 6. 4.000 farms larger than 100 hectares and focus upon plant production
  7. 7. Survey set upE-mail with link send to 14,000 Danish farmersAll respondents are registered users of the portallandmand.dk, which for most Danish farmers is themain entrance to web based information andservices.March 2013Part of a survey about mobile phonesMore than 6,000 farmers filled in the questionnaire(response rate = 43 %).
  8. 8. 0%5%10%15%20%25%30%35%40%45%0 - 9 hectare 10 - 49 hectare 50 - 99 hectare 100 - 249 hectare 250 - 499 hectare Larger than 500hectareRespondents compared to national statisticSurvey Statistic
  9. 9. 0%10%20%30%40%50%60%70%80%90%0200400600800100012001400160018000 - 9 hectare 10 - 49 hectare 50 - 99 hectare 100 - 249 hectare 250 - 499 hectare 500 hectare or moreRespondentsGNSS and cultivated hectaresNo Yes Percent
  10. 10. 0501001502002503003504004500 - 9 hectare 10 - 49 hectare 50 - 99 hectare 100 - 249 hectare 250 - 499 hectare 500 hectare or moreRespondentsTechnology and cultivated hectaresRTK OmniStar EGNOS GPS Other
  11. 11. 0204060801001201402003 2004 2005 2006 2007 2008 2009 2010 2011 2012Systems installed per yearRTK OmniStar EGNOS GPS Other
  12. 12. 0 500 1000 1500 2000 2500 3000My farm is too smallDont think it will pay offI have no interest in that kind of technologyLack knowledge about GNSSHave not yet looked into potential & ROIWaiting for better equipment and lower pricesExpect to buy in the next 12 monthsReasons for not investing in GNSS technology0 - 9 hectare 10 - 49 hectare 50 - 99 hectare 100 - 249 hectare 250 - 499 hectare 500 hectare or more
  13. 13. 0 50 100 150 200 250 300Auto steeringSection controlGPS documentationVR, fertilizerVR, pesticidesYield monitoringHours spend per fieldRespondentsImportance of GNSS usesNeccesary Very important Important Slightly important UnimportantUnverified preliminary data from a survey in the GeoWebAgri project –result will be presented at EFITA 2013 in Turin, Italy
  14. 14. Main findings from the survey18 % (n =1.069) uses some kind of GNSStechnology on their machineryRTK is dominating with 41 % (n = 448) using thistechnology followed by EGNOS which is usedby 29 % (n = 311)Amongst farmers not using GNSS, “too small afarm” is given as reason by 51 % (n = 2.527) and“not an economical sound investment” is statedby 38 % (n = 1.908)

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