Making the Most of LinkedIn                                  Jenn Whinnem1 | Making the Most of LinkedIn                  ...
•   The Case for LinkedIn                                  •   Using LinkedIn                                  •   Profile...
• It’s Facebook…      with ties on.    • 90 million      registered users*                                  About LinkedIn...
Why LinkedIn?               Visualize Your                                     Network4 | Making the Most of LinkedIn     ...
• See who you      know    • …and who they      know    • Which means:           – Connect with the             right peop...
• Groups            Beyond the                                  • Jobs              Profile             • Companies6 | Mak...
Optimize Your Profile7 | Making the Most of LinkedIn                      Golden Compass, Inc.
Etiquette8 | Making the Most of LinkedIn               Golden Compass, Inc.
• Only connect with    people you know     – Instead, ask for an       introduction!  • Personalize your    invitations – ...
• Jenn Whinnem                              jenn.whinnem@gmail.com                        *all images used under the Creat...
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  • http://en.wikipedia.org/wiki/LinkedIn – as of 1/1/2011
  • GroupsDiscover hiring trends, industry trendsLearn from experts in a given fieldAsk appropriate questions, and provide inputJobsCompanies post jobs on there.CompaniesResearch company profiles on LIFollow a company to see who has been hired – and if they’re hiring
  • Making the most of linked in modified

    1. 1. Making the Most of LinkedIn Jenn Whinnem1 | Making the Most of LinkedIn Golden Compass, Inc.
    2. 2. • The Case for LinkedIn • Using LinkedIn • Profile Optimization • Etiquette2 | Making the Most of LinkedIn Golden Compass, Inc.
    3. 3. • It’s Facebook… with ties on. • 90 million registered users* About LinkedIn • 21.4 million monthly unique visitors • 200 countries3 | Making the Most of LinkedIn Golden Compass, Inc.
    4. 4. Why LinkedIn? Visualize Your Network4 | Making the Most of LinkedIn Golden Compass, Inc.
    5. 5. • See who you know • …and who they know • Which means: – Connect with the right people5 | Making the Most of LinkedIn Golden Compass, Inc.
    6. 6. • Groups Beyond the • Jobs Profile • Companies6 | Making the Most of LinkedIn Golden Compass, Inc.
    7. 7. Optimize Your Profile7 | Making the Most of LinkedIn Golden Compass, Inc.
    8. 8. Etiquette8 | Making the Most of LinkedIn Golden Compass, Inc.
    9. 9. • Only connect with people you know – Instead, ask for an introduction! • Personalize your invitations – don’t use default message – Ask permission • Groups: don’t sell – be helpful – Selling is seen as spamming • Recommendations9 | Making the Most of LinkedIn Golden Compass, Inc.
    10. 10. • Jenn Whinnem jenn.whinnem@gmail.com *all images used under the Creative Commons license 2.010 | Making the Most of LinkedIn Golden Compass, Inc.

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