Ingvar Kamprad

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Ingvar Kamprad

  1. 1. QuickTime™ and a decompressor are needed to see this picture. IKEA QuickTime™ and a decompressor are needed to see this picture.
  2. 2. History  Began at age 16 as a mail order firm.  1952- Moved into furniture with a showroom  :D 1955= Breakthrough Gillis Lundgren took legs off a table and mailed them flat under the tabletop.
  3. 3. IKEA All The Way  Bringing cheap and affordable furnishings to everyone  Making luxury products available at reasonable prices  Blue retail boxes  Name: ?>Initials of name and home village  Ingvar  Kamprad  Elmtaryd  Agunnaryd
  4. 4. .Statistics.  About 155 IKEA stores  Averaging 186,000 square feet  Located in 29 countries  Located in 5 continents
  5. 5. It’s all about Ingvar Kamprad  “My theory was that good furniture could be priced so that the man with the flat wallet would make a place for it in his spending and could afford it.” ~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_~_  
Low prices are made in exchange for self-serving and self-assembling items that are purchased.
  6. 6. >IKEA Philosophy<  Ensured safe environments and environmental impact  Make home furnishing products safe  Minimize waste  Efficient use of Materials  Constant exploration of furniture designs, self assembly, advertising, and the use of a catalog/showroom.  Expand and meet the needs of the people *^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*^*
  7. 7. Global Impact  Cases in India:  Citizens “copying” images of furniture found in IKEA magazines.  Images brought to a carpenter, who then furnishes homes. ><><><><><><><><><><><><><><><><>< >><><><><><  NO IKEA IN INDIA  Strict licensing laws for foreign-owned companies
  8. 8. WORKS CITED  http://www.ikea.com/us/en/ Professional Website- Ikea USA. Ikea. 1999 <http://www.ikea.com/us/en/>.  http://www.icsd.k12.ny.us/highschool/index.php?option=com_wrapper&Itemid=29 Article [Reference Database]- Sen, Indrani. "In India, It's IKEA Without the Assembly." SIRS Researcher. Christian Science Monitor Jan. 12 2006.  http://www.icsd.k12.ny.us/highschool/index.php?option=com_wrapper&Itemid=29 Article [Reference Database]- Cullen, Paul. “I Scream, You Scream, We all scream for Ikea.” ProQuest Researcher. Dublin Irish Times Jun. 16 2007.  http://www.icsd.k12.ny.us/highschool/index.php?option=com_wrapper&Itemid=29 Article [Reference Database]- Heller, Richard. “Folk Fortune.” Prouest Researcher. Forbes. New York: Sep 4, 2000.

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