SlideShare a Scribd company logo

Web 2.0 Secrets: Engage Target Audiences with Social Media

•Download as PPT, PDF•
•
Jennifer Texada
Jennifer Texada

Presented at Houston Interactive Marketing Association IS Conference in October 2008

TechnologyBusiness
1 of 30
How to Go Web 2.0 Secrets from the front lines
Secret #1 Identify your Target
Identify your Target Where is M.D. Anderson?
Identify your Target
Identify your Target #7 “What is Cancer”
Identify your Target ,[object Object],[object Object],[object Object],Why are you considering social media to communicate?
Identify your Target ,[object Object],[object Object],[object Object],M. D. Anderson’s phase 1 strategic goals for social media program development
Secret # 2 Choose Your Weapons
Choose your Weapons M. D. Anderson choose only a handful of sites to develop in our original plan
Choose your Weapons ,[object Object],[object Object],Things to consider
Choose your Weapons Who is talking about you and where are they doing so?
Choose your Weapons Your analytics may also give you clues… monitor traffic sources & click paths
Choose your Weapons Paid and Freemium tools are available online to monitor the converstion
Getting Approval Secret # 3
Getting Approval ,[object Object],[object Object],[object Object],[object Object],[object Object],Reasons why social media is NOT for us
Getting Approval ,[object Object],[object Object],[object Object],Facilitate or outsource new media / digital communications training sessions
Getting Approval Demonstrate how your industry and competitors are using social media
[object Object],[object Object],[object Object],[object Object],Getting Approval Presenting social media projects for approval
Secret # 4 Assemble your Army
Your Army ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The M. D. Anderson Social Media Team includes:
Your Army ,[object Object],[object Object],[object Object],Social media is collaborative development of your internal community is key
[object Object],[object Object],[object Object],[object Object],External Communication | Internal Communications | HR & Recruiting | Patient Education | Faculty Education | Marketing | Internet Services | Physician Relations | Public Education | Publications & Creative | Research Med Library | Faculty Development | Clinical Research … Your Army Rely on your social media allies and early adopters to help with…
Your Army Web 2.0 Discussion Group An internal lunch & learn group for people who want to learn more about social media and discuss possible web 2.0 projects. The group was open to anyone, meets twice a month and further discussion happens in our private Facebook group
Secret # 5 Engage the Target
Engage the Target ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Once you have the plan in place begin development of your communities
Engage the Target
Engage the Target
Engage the Target
Engage the Target ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],M. D. Anderson current social media presence
THANK > Jennifer Texada E-mail [email_address] Twitter www.twitter.com/jenntex My Blog - How to Go Web 2.0 http://jennifersreport.blogspot.com/

Recommended

V
VV
VSophie Mikhailova-Mikulinskaya
 
Social Media for Presenting and Touring
Social Media for Presenting and TouringSocial Media for Presenting and Touring
Social Media for Presenting and TouringCAMT
 
Create Social Media Consistency
Create Social Media ConsistencyCreate Social Media Consistency
Create Social Media Consistencypamelareilly
 
NFEA: Social Media Marketing
NFEA: Social Media MarketingNFEA: Social Media Marketing
NFEA: Social Media MarketingHallam.biz
 
Creating a Unified PR Strategy
Creating a Unified PR StrategyCreating a Unified PR Strategy
Creating a Unified PR StrategyTomorrow People
 
FEI social media strategy
FEI social media strategy FEI social media strategy
FEI social media strategy Michele Harman
 
Social Media Strategy Assignment
Social Media Strategy AssignmentSocial Media Strategy Assignment
Social Media Strategy AssignmentAlli Mowrey
 
It's all about the Like - says no one anymore
It's all about the Like - says no one anymoreIt's all about the Like - says no one anymore
It's all about the Like - says no one anymoreJodi Gersh
 

Recommended

V
VV
VSophie Mikhailova-Mikulinskaya
 
Social Media for Presenting and Touring
Social Media for Presenting and TouringSocial Media for Presenting and Touring
Social Media for Presenting and TouringCAMT
 
Create Social Media Consistency
Create Social Media ConsistencyCreate Social Media Consistency
Create Social Media Consistencypamelareilly
 
NFEA: Social Media Marketing
NFEA: Social Media MarketingNFEA: Social Media Marketing
NFEA: Social Media MarketingHallam.biz
 
Creating a Unified PR Strategy
Creating a Unified PR StrategyCreating a Unified PR Strategy
Creating a Unified PR StrategyTomorrow People
 
FEI social media strategy
FEI social media strategy FEI social media strategy
FEI social media strategy Michele Harman
 
Social Media Strategy Assignment
Social Media Strategy AssignmentSocial Media Strategy Assignment
Social Media Strategy AssignmentAlli Mowrey
 
It's all about the Like - says no one anymore
It's all about the Like - says no one anymoreIt's all about the Like - says no one anymore
It's all about the Like - says no one anymoreJodi Gersh
 
AFP: A Facebook Page your Fans Will Like (or Even Love!)
AFP: A Facebook Page your Fans Will Like (or Even Love!)AFP: A Facebook Page your Fans Will Like (or Even Love!)
AFP: A Facebook Page your Fans Will Like (or Even Love!)Holly Ross
 
Reinventing The Ask #AFPAZ
Reinventing The Ask #AFPAZReinventing The Ask #AFPAZ
Reinventing The Ask #AFPAZDave Tinker, CFRE
 
Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4a1004095
 
Building Your Social Media Strategy
Building Your Social Media StrategyBuilding Your Social Media Strategy
Building Your Social Media StrategyParasolCC
 
Adforce_SocialMedia_Strategy
Adforce_SocialMedia_StrategyAdforce_SocialMedia_Strategy
Adforce_SocialMedia_StrategyRoy Verduijn
 
Social media-presentation-crossroads
Social media-presentation-crossroadsSocial media-presentation-crossroads
Social media-presentation-crossroadsDemetrio Maguigad
 
Social media-presentation-ila
Social media-presentation-ilaSocial media-presentation-ila
Social media-presentation-ilaDemetrio Maguigad
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual ConferenceWebbed Marketing
 
Quiz how well do you know social media
Quiz how well do you know social mediaQuiz how well do you know social media
Quiz how well do you know social media00000000A1
 
Social Media Marketing 101
Social Media Marketing 101Social Media Marketing 101
Social Media Marketing 101M Peggy Quattro
 
CSI social media strategy
CSI social media strategyCSI social media strategy
CSI social media strategyAnan Lagana
 
Social Media Presence and Competitive Analysis
Social Media Presence and Competitive AnalysisSocial Media Presence and Competitive Analysis
Social Media Presence and Competitive AnalysisBlair Smith - MBA, CM
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media MarketingMoninicole
 
Digtial PR Strategy in 8 Steps
Digtial PR Strategy in 8 StepsDigtial PR Strategy in 8 Steps
Digtial PR Strategy in 8 StepsDigital Training Institute
 
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESS
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESSBENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESS
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESSAll Writers Destination
 
Social Media Measurement
Social Media MeasurementSocial Media Measurement
Social Media MeasurementJessica Turner
 
SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING Saniya
 
Social media apprenticeships
Social media apprenticeshipsSocial media apprenticeships
Social media apprenticeshipsSay Digital Media
 
Social Marketing Strategy for Equine Veterinarians - EBMS 2013
Social Marketing Strategy for Equine Veterinarians - EBMS 2013Social Marketing Strategy for Equine Veterinarians - EBMS 2013
Social Marketing Strategy for Equine Veterinarians - EBMS 2013Ali Kelly
 
Marketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media MarketingMarketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media MarketingAmbachtelijke Marketing
 
HyperFit: Hybrid Media in Personal Nutrition and Exercise Management
HyperFit: Hybrid Media in Personal Nutrition and Exercise ManagementHyperFit: Hybrid Media in Personal Nutrition and Exercise Management
HyperFit: Hybrid Media in Personal Nutrition and Exercise Managementthjarvin
 
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書Hayato Takizawa
 

More Related Content

What's hot

AFP: A Facebook Page your Fans Will Like (or Even Love!)
AFP: A Facebook Page your Fans Will Like (or Even Love!)AFP: A Facebook Page your Fans Will Like (or Even Love!)
AFP: A Facebook Page your Fans Will Like (or Even Love!)Holly Ross
 
Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4a1004095
 
Building Your Social Media Strategy
Building Your Social Media StrategyBuilding Your Social Media Strategy
Building Your Social Media StrategyParasolCC
 
Adforce_SocialMedia_Strategy
Adforce_SocialMedia_StrategyAdforce_SocialMedia_Strategy
Adforce_SocialMedia_StrategyRoy Verduijn
 
Social media-presentation-crossroads
Social media-presentation-crossroadsSocial media-presentation-crossroads
Social media-presentation-crossroadsDemetrio Maguigad
 
Social media-presentation-ila
Social media-presentation-ilaSocial media-presentation-ila
Social media-presentation-ilaDemetrio Maguigad
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual ConferenceWebbed Marketing
 
Quiz how well do you know social media
Quiz how well do you know social mediaQuiz how well do you know social media
Quiz how well do you know social media00000000A1
 
Social Media Marketing 101
Social Media Marketing 101Social Media Marketing 101
Social Media Marketing 101M Peggy Quattro
 
CSI social media strategy
CSI social media strategyCSI social media strategy
CSI social media strategyAnan Lagana
 
Social Media Presence and Competitive Analysis
Social Media Presence and Competitive AnalysisSocial Media Presence and Competitive Analysis
Social Media Presence and Competitive AnalysisBlair Smith - MBA, CM
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media MarketingMoninicole
 
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESS
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESSBENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESS
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESSAll Writers Destination
 
Social Media Measurement
Social Media MeasurementSocial Media Measurement
Social Media MeasurementJessica Turner
 
SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING Saniya
 
Social media apprenticeships
Social media apprenticeshipsSocial media apprenticeships
Social media apprenticeshipsSay Digital Media
 
Social Marketing Strategy for Equine Veterinarians - EBMS 2013
Social Marketing Strategy for Equine Veterinarians - EBMS 2013Social Marketing Strategy for Equine Veterinarians - EBMS 2013
Social Marketing Strategy for Equine Veterinarians - EBMS 2013Ali Kelly
 
Marketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media MarketingMarketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media MarketingAmbachtelijke Marketing
 

What's hot (20)

AFP: A Facebook Page your Fans Will Like (or Even Love!)
AFP: A Facebook Page your Fans Will Like (or Even Love!)AFP: A Facebook Page your Fans Will Like (or Even Love!)
AFP: A Facebook Page your Fans Will Like (or Even Love!)
 
Reinventing The Ask #AFPAZ
Reinventing The Ask #AFPAZReinventing The Ask #AFPAZ
Reinventing The Ask #AFPAZ
 
Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4
 
Building Your Social Media Strategy
Building Your Social Media StrategyBuilding Your Social Media Strategy
Building Your Social Media Strategy
 
Adforce_SocialMedia_Strategy
Adforce_SocialMedia_StrategyAdforce_SocialMedia_Strategy
Adforce_SocialMedia_Strategy
 
Social media-presentation-crossroads
Social media-presentation-crossroadsSocial media-presentation-crossroads
Social media-presentation-crossroads
 
Social media-presentation-ila
Social media-presentation-ilaSocial media-presentation-ila
Social media-presentation-ila
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference
 
Quiz how well do you know social media
Quiz how well do you know social mediaQuiz how well do you know social media
Quiz how well do you know social media
 
Social Media Marketing 101
Social Media Marketing 101Social Media Marketing 101
Social Media Marketing 101
 
CSI social media strategy
CSI social media strategyCSI social media strategy
CSI social media strategy
 
Social Media Presence and Competitive Analysis
Social Media Presence and Competitive AnalysisSocial Media Presence and Competitive Analysis
Social Media Presence and Competitive Analysis
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
 
Digtial PR Strategy in 8 Steps
Digtial PR Strategy in 8 StepsDigtial PR Strategy in 8 Steps
Digtial PR Strategy in 8 Steps
 
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESS
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESSBENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESS
BENEFITS OF SOCIAL MEDIA MARKETING FOR BUSINESS
 
Social Media Measurement
Social Media MeasurementSocial Media Measurement
Social Media Measurement
 
SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING
 
Social media apprenticeships
Social media apprenticeshipsSocial media apprenticeships
Social media apprenticeships
 
Social Marketing Strategy for Equine Veterinarians - EBMS 2013
Social Marketing Strategy for Equine Veterinarians - EBMS 2013Social Marketing Strategy for Equine Veterinarians - EBMS 2013
Social Marketing Strategy for Equine Veterinarians - EBMS 2013
 
Marketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media MarketingMarketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media Marketing
 

Viewers also liked

HyperFit: Hybrid Media in Personal Nutrition and Exercise Management
HyperFit: Hybrid Media in Personal Nutrition and Exercise ManagementHyperFit: Hybrid Media in Personal Nutrition and Exercise Management
HyperFit: Hybrid Media in Personal Nutrition and Exercise Managementthjarvin
 
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書Hayato Takizawa
 
Social Media Mogul Session1
Social Media Mogul Session1Social Media Mogul Session1
Social Media Mogul Session1Jennifer Texada
 
CPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan Bennett
CPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan BennettCPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan Bennett
CPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan BennettHayato Takizawa
 
CPAP　Goodknight.　日本語マニュアル　取扱説明書
CPAP　Goodknight.　日本語マニュアル　取扱説明書CPAP　Goodknight.　日本語マニュアル　取扱説明書
CPAP　Goodknight.　日本語マニュアル　取扱説明書Hayato Takizawa
 
HABJ Social Networking Basics
HABJ Social Networking BasicsHABJ Social Networking Basics
HABJ Social Networking BasicsJennifer Texada
 
Customer facing time
Customer facing time Customer facing time
Customer facing time anilkc12
 
Advanced Process Control for ARC
Advanced Process Control for ARCAdvanced Process Control for ARC
Advanced Process Control for ARCanilkc12
 
Food Chains and Food Webs
Food Chains and Food WebsFood Chains and Food Webs
Food Chains and Food Webssth215
 

Viewers also liked (12)

HyperFit: Hybrid Media in Personal Nutrition and Exercise Management
HyperFit: Hybrid Media in Personal Nutrition and Exercise ManagementHyperFit: Hybrid Media in Personal Nutrition and Exercise Management
HyperFit: Hybrid Media in Personal Nutrition and Exercise Management
 
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書
CPAP　Weinmann somnocomfort　SOMNOcomfort 操作マニュアル　日本語　取扱説明書
 
Social Media Mogul Session1
Social Media Mogul Session1Social Media Mogul Session1
Social Media Mogul Session1
 
How to Go Web 2.0 - AMA
How to Go Web 2.0 - AMAHow to Go Web 2.0 - AMA
How to Go Web 2.0 - AMA
 
CPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan Bennett
CPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan BennettCPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan Bennett
CPAP Goodknight 418A 日本語マニュアル 取扱説明書 Mallinckrodt Puritan Bennett
 
CPAP　Goodknight.　日本語マニュアル　取扱説明書
CPAP　Goodknight.　日本語マニュアル　取扱説明書CPAP　Goodknight.　日本語マニュアル　取扱説明書
CPAP　Goodknight.　日本語マニュアル　取扱説明書
 
Freedom Summer
Freedom SummerFreedom Summer
Freedom Summer
 
t
tt
t
 
HABJ Social Networking Basics
HABJ Social Networking BasicsHABJ Social Networking Basics
HABJ Social Networking Basics
 
Customer facing time
Customer facing time Customer facing time
Customer facing time
 
Advanced Process Control for ARC
Advanced Process Control for ARCAdvanced Process Control for ARC
Advanced Process Control for ARC
 
Food Chains and Food Webs
Food Chains and Food WebsFood Chains and Food Webs
Food Chains and Food Webs
 

Similar to Web 2.0 Secrets: Engage Target Audiences with Social Media

Leveraging Social Media Marketing in the Apartment Industry
Leveraging Social Media Marketing in the Apartment IndustryLeveraging Social Media Marketing in the Apartment Industry
Leveraging Social Media Marketing in the Apartment IndustryErica Campbell Byrum
 
Beginning Social Media - Week 1
Beginning Social Media - Week 1Beginning Social Media - Week 1
Beginning Social Media - Week 1Dorrine Mendoza
 
How to Develop a Social Media Strategy
How to Develop a Social Media StrategyHow to Develop a Social Media Strategy
How to Develop a Social Media StrategyBrittany Smith
 
Creating a marketing_communications_plan
Creating a marketing_communications_planCreating a marketing_communications_plan
Creating a marketing_communications_planDeborah Spector
 
Social Media Strategic Planning
Social Media Strategic PlanningSocial Media Strategic Planning
Social Media Strategic PlanningBrian Huonker
 
Social business strategy
Social business strategy Social business strategy
Social business strategy Rasha Proctor
 
Social Media Strategy Workbook by Blu Flamingo
Social Media Strategy Workbook by Blu FlamingoSocial Media Strategy Workbook by Blu Flamingo
Social Media Strategy Workbook by Blu FlamingoAaron Musoke .S.
 
4steps smm awareness
4steps smm awareness4steps smm awareness
4steps smm awarenessLUONG NGUYEN
 
HTCE Social Media Presentation
HTCE Social Media PresentationHTCE Social Media Presentation
HTCE Social Media PresentationMhairi Petrovic
 
CHPA 2011 Advanced Integrated New Media Strategies
CHPA 2011 Advanced Integrated New Media StrategiesCHPA 2011 Advanced Integrated New Media Strategies
CHPA 2011 Advanced Integrated New Media StrategiesErica Campbell Byrum
 
Social Media For Government
Social Media For GovernmentSocial Media For Government
Social Media For GovernmentSandra Fernandez
 
Starting a social media project
Starting a social media projectStarting a social media project
Starting a social media projectLars de Winter
 
strategy_map_step_by_step
strategy_map_step_by_stepstrategy_map_step_by_step
strategy_map_step_by_stepMidMarket Place
 
SafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & AssociatesSafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & AssociatesAnn Michaels & Associates
 
Building a Social Media Marketing Plan Step-by-Step Guide.pdf
Building a Social Media Marketing Plan Step-by-Step Guide.pdfBuilding a Social Media Marketing Plan Step-by-Step Guide.pdf
Building a Social Media Marketing Plan Step-by-Step Guide.pdfSMM Panel
 
Social Media Marketing in 2016
Social Media Marketing in 2016Social Media Marketing in 2016
Social Media Marketing in 2016Manish Upadhyay
 
Chicago Community Trust Grantees Training on Social Media Planning
Chicago Community Trust Grantees Training on Social Media PlanningChicago Community Trust Grantees Training on Social Media Planning
Chicago Community Trust Grantees Training on Social Media PlanningDemetrio Maguigad
 

Similar to Web 2.0 Secrets: Engage Target Audiences with Social Media (20)

Social Media Training
Social Media TrainingSocial Media Training
Social Media Training
 
Leveraging Social Media Marketing in the Apartment Industry
Leveraging Social Media Marketing in the Apartment IndustryLeveraging Social Media Marketing in the Apartment Industry
Leveraging Social Media Marketing in the Apartment Industry
 
Implementing Social Media for Business
Implementing Social Media for BusinessImplementing Social Media for Business
Implementing Social Media for Business
 
Pa685 m6 ppt_alternate
Pa685 m6 ppt_alternatePa685 m6 ppt_alternate
Pa685 m6 ppt_alternate
 
Beginning Social Media - Week 1
Beginning Social Media - Week 1Beginning Social Media - Week 1
Beginning Social Media - Week 1
 
How to Develop a Social Media Strategy
How to Develop a Social Media StrategyHow to Develop a Social Media Strategy
How to Develop a Social Media Strategy
 
Creating a marketing_communications_plan
Creating a marketing_communications_planCreating a marketing_communications_plan
Creating a marketing_communications_plan
 
Social Media Strategic Planning
Social Media Strategic PlanningSocial Media Strategic Planning
Social Media Strategic Planning
 
Social business strategy
Social business strategy Social business strategy
Social business strategy
 
Social Media Strategy Workbook by Blu Flamingo
Social Media Strategy Workbook by Blu FlamingoSocial Media Strategy Workbook by Blu Flamingo
Social Media Strategy Workbook by Blu Flamingo
 
4steps smm awareness
4steps smm awareness4steps smm awareness
4steps smm awareness
 
HTCE Social Media Presentation
HTCE Social Media PresentationHTCE Social Media Presentation
HTCE Social Media Presentation
 
CHPA 2011 Advanced Integrated New Media Strategies
CHPA 2011 Advanced Integrated New Media StrategiesCHPA 2011 Advanced Integrated New Media Strategies
CHPA 2011 Advanced Integrated New Media Strategies
 
Social Media For Government
Social Media For GovernmentSocial Media For Government
Social Media For Government
 
Starting a social media project
Starting a social media projectStarting a social media project
Starting a social media project
 
strategy_map_step_by_step
strategy_map_step_by_stepstrategy_map_step_by_step
strategy_map_step_by_step
 
SafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & AssociatesSafetyNet:Social Media Management Services, Ann Michaels & Associates
SafetyNet:Social Media Management Services, Ann Michaels & Associates
 
Building a Social Media Marketing Plan Step-by-Step Guide.pdf
Building a Social Media Marketing Plan Step-by-Step Guide.pdfBuilding a Social Media Marketing Plan Step-by-Step Guide.pdf
Building a Social Media Marketing Plan Step-by-Step Guide.pdf
 
Social Media Marketing in 2016
Social Media Marketing in 2016Social Media Marketing in 2016
Social Media Marketing in 2016
 
Chicago Community Trust Grantees Training on Social Media Planning
Chicago Community Trust Grantees Training on Social Media PlanningChicago Community Trust Grantees Training on Social Media Planning
Chicago Community Trust Grantees Training on Social Media Planning
 

Recently uploaded

SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxNavinnSomaal
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenHervé Boutemy
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 3652toLead Limited
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.Curtis Poe
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .Alan Dix
 
Story boards and shot lists for my a level piece
Story boards and shot lists for my a level pieceStory boards and shot lists for my a level piece
Story boards and shot lists for my a level piececharlottematthew16
 
DSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine TuningDSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine TuningLars Bell
 
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks..."LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...Fwdays
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr BaganFwdays
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsSergiu Bodiu
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Mattias Andersson
 
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfHyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfPrecisely
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):comworks
 
Advanced Computer Architecture – An Introduction
Advanced Computer Architecture – An IntroductionAdvanced Computer Architecture – An Introduction
Advanced Computer Architecture – An IntroductionDilum Bandara
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024Lonnie McRorey
 
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DayH2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DaySri Ambati
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubKalema Edgar
 

Recently uploaded (20)

SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache Maven
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
 
Story boards and shot lists for my a level piece
Story boards and shot lists for my a level pieceStory boards and shot lists for my a level piece
Story boards and shot lists for my a level piece
 
DSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine TuningDSPy a system for AI to Write Prompts and Do Fine Tuning
DSPy a system for AI to Write Prompts and Do Fine Tuning
 
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks..."LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?Are Multi-Cloud and Serverless Good or Bad?
Are Multi-Cloud and Serverless Good or Bad?
 
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdfHyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
Hyperautomation and AI/ML: A Strategy for Digital Transformation Success.pdf
 
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):
 
Advanced Computer Architecture – An Introduction
Advanced Computer Architecture – An IntroductionAdvanced Computer Architecture – An Introduction
Advanced Computer Architecture – An Introduction
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024
 
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DayH2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding Club
 

Web 2.0 Secrets: Engage Target Audiences with Social Media