Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Southwest Final Presentation

1,217 views

Published on

New Media DL Southwest Powerpoint

Published in: Travel
  • Be the first to comment

Southwest Final Presentation

  1. 1. Southwest LUV
  2. 2. Adopt-a-Pilot
  3. 3. Advertisements: For Mobile Device For Facebook 15% off student travel From Education to Destination That’s just plane smart
  4. 4. Google Analytics Content Analytics: Mobile Analytics: Which parts of the website Measures the impact of are performing well mobile on the business and helps aid in app Social Analytics: development and tracking Measures the success of Advertising Analytics: social media programs Learn how well your Conversion Analytics: social, mobile, search and display ads are working How many customers the campaign is attracting
  5. 5. Appendix http://swamedia.com/releases/southwest-airlines-adopt-a-pilot- volunteer-program-takes-off-in-schools-nationwide-inspiring-more- than-412-000-students-since-program-s-inception http://www.southwest.com/html/about-southwest/ http://finance.yahoo.com/q/is?s=LUV+Income+Statement&annual http://www.jonloomer.com/2012/08/06/facebook-advertising-cost/ http://www.entrepreneur.com/advertising/index.html

×