Lean startup intro

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Lean Startup y Lean Startup Machine.
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Lean startup intro

  1. 1. SOMETHING ISFUNDAMENTALLY WRONG LEANSTARTUPMACHI
  2. 2. LEANSTARTUPMACHINE
  3. 3. LEANSTARTUPMACHINE
  4. 4. WHY DO STARTUPS FAIL? LEANSTARTUPMACHI
  5. 5. LEAN STARTUPS BIG IDEA #1 The vast majority of startups fail NOT because they couldn’t build a product... but because no one wanted the product. One of Steve Blank’s (many) Big Ideas from The Four Steps to the Epiphany Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHIN
  6. 6. WHY DO STARTUPS SUCCEED? LEANSTARTUPMACH
  7. 7. LEAN STARTUPS BIG IDEA #2 “The vast majority of successful [startups] abandoned their initial plans and learned what would and would not work in the market.” -Clayton Christensen, The Innovator’s Dilemma Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHI
  8. 8. FAILURE THE SECRET TO SUCCESS LEANSTARTUPMACHI
  9. 9. LEAN STARTUP PHILOSOPHY 1. Question your assumptions 2. Get out of the building 3. Do it again based on what you learned. (Iterate) Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHI
  10. 10. GETTING OUT OFTHE BUILDING IS HARD! *Find your target market: Interview strangers on street Surveys Facebook Ads Craigslist LinkedIn Phone Calls Shopping Mall (Guerilla CustDev) Thanks to Brant Cooper & Patrick Vlaskovits for this content LEANSTARTUPMACHI
  11. 11. WHAT’S AN MVP? LEANSTARTUPMACHI
  12. 12. MVP = EXPERIMENT LEANSTARTUPMACHI
  13. 13. WHAT ISCUSTOMER VALIDATION? LEANSTARTUPMACHI
  14. 14. Types of currency •$$$ •LOI •Emails •Time and attention •Saliva
  15. 15. LSM & Lean Startup Loop
  16. 16. Objetivos del día •3 experimentos MVP=MVE •>20 clientes por experimento •Presentación ante mentores 7PMDocumentar experimentos en imágenes para incluir en presentación final

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