The All-American Girl<br />Liz Repella<br />Brittany Cole<br />Jesse Cecil<br />Tony Dobies<br />Jeff Yeager<br />
All About Liz<br /><ul><li>Hometown: Steubenville, Ohio
High School: Steubenville High</li></ul>2,065 career points (most of any girl or boy in school history)<br />First Team Al...
Academic Achievements </li></ul>BIG EAST Academic All-Star<br />Athletic Director’s Academic Honor Roll<br />
PREMIER WVU BASKETBALL PLAYER<br /><ul><li>Freshman Year (2007-2008)
Played in 32 of 33 games (4th most by newcomer)
Averaged 10.8 minutes per game
Career best 13 points
Sophomore Year (2008-2009)
All-BIG EAST second team
BIG EAST’s Scholar-Athlete Sport Excellence Award winner
Team leader in points, points per game, rebounds, rebounds per game, blocks, minutes played
12 double-doubles, nine 20-point games, 30 double-figure games</li></li></ul><li>STATISTICS CONTINUED…<br /><ul><li>Junior...
Team Co-Captain
 All-BIG EAST first team
ESPN the Magazine first team Academic All-American
Team leader in scoring, minutes, field goals made, 3-pointers made (3rd on team in rebounding, steals, assists)
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Liz Repella All- American Campaign

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  • I Dont remember when the postcards where supposed to go out...so that is missing but since tony designed them already I think it can be its own slide thrown in somewhere
  • Liz Repella All- American Campaign

    1. 1. The All-American Girl<br />Liz Repella<br />Brittany Cole<br />Jesse Cecil<br />Tony Dobies<br />Jeff Yeager<br />
    2. 2. All About Liz<br /><ul><li>Hometown: Steubenville, Ohio
    3. 3. High School: Steubenville High</li></ul>2,065 career points (most of any girl or boy in school history)<br />First Team All-Ohio, Senior<br /><ul><li>Major: Exercise Physiology
    4. 4. Academic Achievements </li></ul>BIG EAST Academic All-Star<br />Athletic Director’s Academic Honor Roll<br />
    5. 5. PREMIER WVU BASKETBALL PLAYER<br /><ul><li>Freshman Year (2007-2008)
    6. 6. Played in 32 of 33 games (4th most by newcomer)
    7. 7. Averaged 10.8 minutes per game
    8. 8. Career best 13 points
    9. 9. Sophomore Year (2008-2009)
    10. 10. All-BIG EAST second team
    11. 11. BIG EAST’s Scholar-Athlete Sport Excellence Award winner
    12. 12. Team leader in points, points per game, rebounds, rebounds per game, blocks, minutes played
    13. 13. 12 double-doubles, nine 20-point games, 30 double-figure games</li></li></ul><li>STATISTICS CONTINUED…<br /><ul><li>Junior Year (2009-2010)
    14. 14. Team Co-Captain
    15. 15. All-BIG EAST first team
    16. 16. ESPN the Magazine first team Academic All-American
    17. 17. Team leader in scoring, minutes, field goals made, 3-pointers made (3rd on team in rebounding, steals, assists)
    18. 18. Seven 20-point games, four double-doubles, 29 double-figure games
    19. 19. Scored 1,000th career point on Feb. 8, 2010 against Providence
    20. 20. Finished season 11th in BIG EAST in scoring and eighth in 3-pointers made</li></li></ul><li>Entering Her Senior Season…<br /><ul><li>Team co-captain for second consecutive season
    21. 21. Mountainteers currently ranked 11th with 6-0 record
    22. 22. Recently named to the Paradise Jam All-Tournament Team and named as the tournament MVP (42 points, 21 rebounds)
    23. 23. Through six games:
    24. 24. Averaging 14.7 points and 7 rebounds per game
    25. 25. Has 15 assists, 17 steals, 6 blocks, 11 3-pointers</li></li></ul><li>Target Audience<br />Media<br /><ul><li>USBWA, U.S. Basketball Writers Associtation
    26. 26. Sporting News
    27. 27. Local and National Media</li></ul>NCAA Atheletic Organizations<br /><ul><li>National Associtation of Basketball Coaches</li></ul>Alumni<br />Fans<br />
    28. 28. Website<br />
    29. 29. Website Features<br />Video <br />Media Interviews<br />Game Highlights<br />Two Monthly Features <br />Video From Liz<br />Video From Others<br />Teammates<br />Coaches<br />Professors<br />Family Members, Friends, etc. <br />
    30. 30. Other Website Features<br />Academics Success<br />On-Court Success<br />What They’re Saying<br />Links<br />Media Center<br />Photos<br />Videos<br />
    31. 31. Media Only Features<br />Secure Media Login/Password<br />Sent with Email <br />Downloadable Content<br />Photos<br />Transcribed Quotes<br />Stat Sheets<br />Media Guide<br />SID Contact Information<br />
    32. 32. Social Media Links<br /><ul><li>Importance - Interactivity and Fan involvement
    33. 33. Posting of website content</li></ul>Video updates<br />Pictures<br />Post-Game stats<br /><ul><li>T-Shirt contests
    34. 34. “Ask Liz”</li></li></ul><li>Campaign Timeline<br />
    35. 35. Timeline Continued<br />Regular Season<br />Monthly Email Newsletter<br />Media Information<br />Statistics<br />Website Updates/Links<br />Important Upcoming Events/Dates<br />
    36. 36. Timeline Continued<br />Prior to Conference play (Jan 5th)<br /><ul><li>Media notebooks featuring Liz
    37. 37. Liz Repella pens</li></ul>Send conference call email to media (Feb 4th)<br /><ul><li>Conference call
    38. 38. Feb 7th, 11 a.m.
    39. 39. Liz and Coach Mike Carey
    40. 40. Credentials info</li></ul>After Feb 14th, weekly emails<br />
    41. 41. Timeline continued<br />Liz Repella Season Overview Packet<br />
    42. 42. Additional Promotion<br />Surrounding Metropolitan Media Outlets<br />Local Advertisements<br />Alumni Support<br />T-shirts<br />
    43. 43. Budget<br />Student/Part-time worker<br /><ul><li>Website
    44. 44. Social Media Sites</li></ul>Print Costs<br /><ul><li>Media Guide
    45. 45. Postcards
    46. 46. Notebooks</li></ul>Additional Costs<br /><ul><li>Pens (sent to media)
    47. 47. T-shirts
    48. 48. Promotional Items</li>

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