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Successful digital projects require a host of skills, but critical to the mix is software engineering. The most elegant, thoughtful, and pragmatic content strategy grinds to a halt when the implementation doesn’t live up to the plan.
Even when we get into so-called “maintenance” mode, we often find ourselves entirely dependent on the actions of strange beings speaking in a foreign tongue: developers.
What’s the best way to collaborate with our colleagues who come to web and mobile projects not with a focus on the content per se, but with a focus on the System?