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Jessica DuVerneay of The Understanding Group | @jduverneay
GIANT
LOW-FIDELITY
ANALOG
WIREFRAMES
Jessie DuVerneay
The Und...
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Jessica DuVerneay of The Understanding Group | @jduverneay
LA SAGRADA FAMILIA
Antoni Gaudi
Barcelona, Spain
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Jessica DuVerneay of The Understanding Group | @jduverneay
“THE MEDIUM IS THE MESSAGE.”
- Marshall McLuhan
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Jessica DuVerneay of The Understanding Group | @jduverneay
THE MEDIUM IS THE MESSAGE =
The format chosen to transmit the
message impacts how the message is
received and understood b...
What different messages can we extract
from these various media?
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Jessica DuVerneay of The Understanding Group | @jduvern...
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Jessica DuVerneay of The Understanding Group | @jduverneay
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Jessica DuVerneay of The Understanding Group | @jduverneay
https://dinneratmidnight.files.wordpress.com/2010/12/week_9-6...
Large-Scale Paper Wireframes
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Jessica DuVerneay of The Understanding Group | @jduverneay
Large-Scale Paper Wireframes
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Jessica DuVerneay of The Understanding Group | @jduverneay
Large-Scale Paper Wireframes
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Jessica DuVerneay of The Understanding Group | @jduverneay
+
Jessica DuVerneay of The Understanding Group | @jduverneay
What different messages can our clients
extract from the media we typically use
to communicate our architectures?
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Jessic...
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Jessica DuVerneay of The Understanding Group | @jduverneay
GIANT
LOW-FIDELITY
ANALOG
WIREFRAMES
The Message
1. This is big and serious and important.
2. But, it’s not permanent or reality or your actual website.
3. Som...
Large-Scale Paper Wireframes
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Jessica DuVerneay of The Understanding Group | @jduverneay
Pros of This Method
1. Media is appropriate for the message: “This is big and serious and
important, but it’s not permanen...
Cons of This Method
1. Not Meant to be a Final Deliverable from Which to Build, Not a
Final Design or Functional Specifica...
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Jessica DuVerneay of The Understanding Group | @jduverneay
THANKS!
QUESTIONS?
Jessie DuVerneay
The Understanding Group
@...
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Giant Low-Fidelity Analog Wireframes (IxDA GR - June 2015)

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Short talk highlighting pros and cons of large-scale low-fidelity analog wireframes to communicate information architecture to clients.

Published in: Design

Giant Low-Fidelity Analog Wireframes (IxDA GR - June 2015)

  1. 1. + Jessica DuVerneay of The Understanding Group | @jduverneay GIANT LOW-FIDELITY ANALOG WIREFRAMES Jessie DuVerneay The Understanding Group @undrstndng
  2. 2. + Jessica DuVerneay of The Understanding Group | @jduverneay LA SAGRADA FAMILIA Antoni Gaudi Barcelona, Spain
  3. 3. + Jessica DuVerneay of The Understanding Group | @jduverneay
  4. 4. “THE MEDIUM IS THE MESSAGE.” - Marshall McLuhan + Jessica DuVerneay of The Understanding Group | @jduverneay
  5. 5. THE MEDIUM IS THE MESSAGE = The format chosen to transmit the message impacts how the message is received and understood by people. + Jessica DuVerneay of The Understanding Group | @jduverneay
  6. 6. What different messages can we extract from these various media? + Jessica DuVerneay of The Understanding Group | @jduverneay
  7. 7. + Jessica DuVerneay of The Understanding Group | @jduverneay
  8. 8. + Jessica DuVerneay of The Understanding Group | @jduverneay https://dinneratmidnight.files.wordpress.com/2010/12/week_9-61.jpg
  9. 9. Large-Scale Paper Wireframes + Jessica DuVerneay of The Understanding Group | @jduverneay
  10. 10. Large-Scale Paper Wireframes + Jessica DuVerneay of The Understanding Group | @jduverneay
  11. 11. Large-Scale Paper Wireframes + Jessica DuVerneay of The Understanding Group | @jduverneay
  12. 12. + Jessica DuVerneay of The Understanding Group | @jduverneay
  13. 13. What different messages can our clients extract from the media we typically use to communicate our architectures? + Jessica DuVerneay of The Understanding Group | @jduverneay
  14. 14. + Jessica DuVerneay of The Understanding Group | @jduverneay GIANT LOW-FIDELITY ANALOG WIREFRAMES
  15. 15. The Message 1. This is big and serious and important. 2. But, it’s not permanent or reality or your actual website. 3. Some details are missing and that’s ok – focus on the sense of environment and not the design details right now. 4. This is what it may feel like for users to be “in” your website – this is a good proxy for understanding the place your website will be. 5. Nothing is sacred or set in stone yet – this is just a giant paper model of what could be. 6. Let’s play with it together and make the space even better! + Jessica DuVerneay of The Understanding Group | @jduverneay
  16. 16. Large-Scale Paper Wireframes + Jessica DuVerneay of The Understanding Group | @jduverneay
  17. 17. Pros of This Method 1. Media is appropriate for the message: “This is big and serious and important, but it’s not permanent or reality; let’s play with it together.” 2. Immersive experience allows for and Encourages Embodied Cognition (Can feel architectural Place-ness of system or service w/o getting stuck in the design details) 3. Practioner Can Work with their Tool of Choice in Creation 4. Take the Fussy-ness or myopic focus out of the Initial WF Review Process 5. Encourages Collaboration and Consensus in Real Time 6. Can Be Incredibly Fun + Jessica DuVerneay of The Understanding Group | @jduverneay
  18. 18. Cons of This Method 1. Not Meant to be a Final Deliverable from Which to Build, Not a Final Design or Functional Specification 2. Harder to Rapidly Iterate Daily 3. Not Helpful at all with a Distributed / Remote Team 4. May be Impractical for Small Spaces 5. Might be rough for people used to working Fully Digital, or for folks with mobility or accessibility needs. 6. Extra Cost & Time to Project + Jessica DuVerneay of The Understanding Group | @jduverneay
  19. 19. + Jessica DuVerneay of The Understanding Group | @jduverneay THANKS! QUESTIONS? Jessie DuVerneay The Understanding Group @undrstndng

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