Northwestern Technology: Moving Forward with Social Media

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Slide created by Mr. Jade Haron for IMKT 120: Media Design Concept-IADT Online

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Northwestern Technology: Moving Forward with Social Media

  1. 1. Moving Forward with Social Media Presentation Created By: Jade Haron Moving Forward Marketing Agency September 8, 2013
  2. 2. Agenda Social Media Business History Pros and Cons Social Media Social Media Effectiveness Social Media Benefits
  3. 3. Social Media History January 1994, First Blog April 1994, W3 Consortium October, 2004, YELP Launched May 2006, Facebook Work Network February 2007, JetBlue joins Twitter November 2007, Facebook Ads
  4. 4. More Social Media History November 2008, Facebook Launches Business Pages November 2008, YouTube Promoted Videos December 2008, Facebook and Oodle March 2010, Pinterest Launched April 2010, Twitter Launches “Promoted Tweets” December 2007, YouTube Partner Program
  5. 5. More Social Media History October 2010 Twitter Launches Promoted Accounts November 2010, LinkedIn Launches Company Pages September 2011, Facebook Launches Subscribe Button September 2011, Google+ Launches Pages August 2010, Facebook Launches “Places” June 2010, Twitter Launches “Promoted Trends”
  6. 6. Pros and Cons of Social Media Websites Year of Hit and Misses for Facebook Big Year for Twitter New Social Media Platform Dominates the Professional Networking Instagram Joins Facebook
  7. 7. Technology Social Media Sites
  8. 8. Benefits of Social Media Becoming Engaged Creating Brand Personality Building a Strong Reputation Becoming Well-Informed Maintaining Business-to-Business Networks
  9. 9. Making Social Media Effective Get Visual Go Mobile Link Search Engine Optimization Be Transparent Think Channel Differentiation
  10. 10. Conclusion A Unified Team: IT and Marketing Professionals Become Internet Unified ALWAYS Keep Updated With Technology!
  11. 11. References

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