Emerging Trends And Vision Jose De Francisco Alcatel Lucent October 2008


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Emerging trends and multimedia application concept research

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Emerging Trends And Vision Jose De Francisco Alcatel Lucent October 2008

  1. emerging trends shaping demand for multimedia services application concept research project introduction, october 08
  2. about… watch this talk: http://www.contentinople.com/webinar.asp?webinar_id=28875 josé de francisco lópez [email_address] market development director emerging and next generation wireless technologies small print… this presentation portrays Alcatel-Lucent research on application concepts with the only exception of Tikitag, which is an actual product recently launched by our ventures group (see page 7) these materials include references to third party products such as the devices captured on page 5 that are not part of Alcatel-Lucent’s product and services portfolio; the same applies to references to specific brands such as Amazon, Contentinople, Facebook, Lego, Logitech, OQO and Pownce, which are mentioned for illustration and discussion purposes only the webinar this presentation was part of is available from Contentinople, a Light Reading website covering the rise of the digital media industry
  3. a user centric vision always in synch any screen anywhere always on any media always in touch <ul><li>basic user centric requirements </li></ul><ul><li>usability, simplicity & ease of content discovery </li></ul><ul><li>new devices and multiple screens </li></ul><ul><li>younger generations of ‘social’ content centric users </li></ul><ul><li>context aware applications and networks </li></ul><ul><li>ubiquitous access to broadband </li></ul><ul><li>engaging rich media applications and business models </li></ul><ul><li>portability and multiscreen strategies </li></ul><ul><li>network intelligence enabling higher QoE for media </li></ul><ul><li>value chains and mutually beneficial ecosystems </li></ul>let’s discuss some of the trends shaping a growing demand for content:
  4. usability and ease of content discovery the service & content delivery environment should let users manage their clout in the cloud Immersive & unified control room Next gen semantic browsers
  5. new devices and multiple screens formats, form factors, screens and consumption contexts will further grow and diversify
  6. younger generations of users users of sophisticated Internet technologies are getting younger and younger Customizable & programmable educational robot Educational content User generated content Video calling More buddies World wide classrooms Robot kit : Lego Robotics Invention System - Mindstorms, OQO, Logitech Internet Camera. p l a y & l e a r n
  7. context awareness connecting online applications with real-world objects 1 2 <ul><li>Move an NFC enabled device in front of the painting </li></ul><ul><li>Receive relevant content on Leonardo’s masterpiece </li></ul><ul><li>Add social bookmarking, and upload your two cents to share what you think with others </li></ul>Objects interacting with PCs and other devices
  8. ubiquitous access to broadband emerging UIs and 2.0 apps rely on ubiquitous broadband access to services & content
  9. rich media applications and business models a rich media experience enables higher engagement levels and new business models http://www.alcatel-lucent.com/enrich/v2i22008/article_c1a3.html?l=en
  10. portability and multiscreen strategies <ul><li>your pick of screen, room and device </li></ul><ul><li>time & consumption shift </li></ul><ul><li>pvr & playlist </li></ul><ul><li>interactive epg </li></ul><ul><li>multistream </li></ul><ul><li>fast browsing & switching </li></ul><ul><li>long tail </li></ul><ul><li>recommendations </li></ul>high def scalable video interactive social custom widgets web enabled sharing… tagging, linking, embedding, social bookmarks <ul><li>contextual & dynamic ad overlay </li></ul><ul><li>remote access and control </li></ul>anything, anytime, anywhere :::: always-on, always in sync, always in touch
  11. the ecosystem the end game is delivering the best user experience possible
  12. about Alcatel-Lucent