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Case Study: Tampa Bay Law Firms

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Case Study: Tampa Bay Law Firms

  1. 1. Case Study: Tampa Bay Law Firms <br>What Makes a Business Website Good? <br>
  2. 2. We analyzed 100 business websites for law firms in Tampa Bay<br>
  3. 3. We divided the websites in two groups: websites that rank high for relevant searches (high visibility) and firms that do not<br>
  4. 4. High visibility websites have 6 times more content<br>
  5. 5. Law firm’s websites tend to be 20% to 30% more cluttered that what they should<br>
  6. 6. Law firms’ websites load on average in over 10 seconds. That’s about twice the average for the rest of the Internet<br>
  7. 7. HIgh visibility websites have a 35% better user experience on mobile devices<br>
  8. 8. Read entire article at candamo.org/articles<br>

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