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Elements of art/design


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A simple explication of the elements of art/design. The presentation is for Photography, Theater, Graphic design and any other art based media.

Published in: Art & Photos
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Elements of art/design

  1. 1. Elements of Art How to use them to create good design
  2. 2. Good Design? • Anybody can draw a picture or take a photo or make a video or act, right? • Anybody can put images and text together to make a graphic design, too. • It is the way those images and text are put together that distinguishes a good design from an ordinary one.
  3. 3. Composition • The design or arrangement of the parts in any space, two or three dimensions.
  4. 4. Elements of Art Line Shape Form Space Texture Color Value
  5. 5. Line • A path on a 2D (two-dimensional) plane.
  6. 6. Line • An extension of a point, elongated mark, connection between two points, the effect of the edge of an object
  7. 7. Sha • pWheen a line’s ends meet or overlap to enclose a space, a shape is created.
  8. 8. Sha • pA liene completely surrounding space creates something that a line dividing space does not which in turn creates potential effects that nothing else can.
  9. 9. Geometric vs. Organic Shapes
  10. 10. Form • Shapes that have, or seem to have, depth or volume as well as length and width. • Shading, shadow, texture or a gradation of tones help to create 3D form in a 2D work of art or design.
  11. 11. Form • Form is a three-dimensional area enclosed by a surface.
  12. 12. Space • The empty or open areas around or within a work of art. • Essential in any design, space can be large, compact, empty, full, flat, or airy depending on how it has been filled or divided.
  13. 13. Space • The two dimensional or three dimensional area into which all other elements of design are placed. • Space relationships can create illusions of depth or of foreground and background. • Empty space is also called open, unbroken, plain, or blank while filled space is closed.
  14. 14. Positive vs. Negative Space Positive Space: The objects, elements, or images in the composition Negative Space: The space around objects in a composition
  15. 15. Texture The way a surface feel or appears to feel.
  16. 16. Texture • Texture appeals to the sense of touch, sight and hearing and thus the function of texture in an overall design is key. • Texture interaction with light according to degree of smoothness a) Refraction, absorption, reflection b) Transparent = refraction c) Translucent = refraction and reflection d) Opaque = absorption
  17. 17. Actual vs. Implied Texture
  18. 18. Color We receive the visual stimulation of color as a mental perception which causes emotional, psychological, and physiological reactions.
  19. 19. Value • The degree of lightness or darkness of a color.
  20. 20. Value
  21. 21. Intensity • The brightness or dullness, or level of saturation, of a color.