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'Runaway' is a retail design embodying the shopping process and experience of the running shoe, which is reflected in the shop layout and its facade.
The concept of movement is translated into fluent lines in the facade guiding the passing public inwards where they experience the latest developments in running shoe technology. New shoes can be tested and the performance can be reviewed in the store on the indoor track, which also guides the customer through the building.
This project was designed as educational project within the Architecture, Urbanism & Building Sciences bachelor program (6th semester) at Delft University of Technology (TU Delft).