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Redes sociales: profesionales, organizaciones y pacientes compartiendo escenario.

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Presentación de Ignacio Basagoiti correspondiente a la mesa Salud 2.0 del X congreso de la SAFH. Jaén 2013. Cómo puede usar un profesional de la salud las redes sociales.

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Redes sociales: profesionales, organizaciones y pacientes compartiendo escenario.

  1. 1. Tecnologías para laSaludy el BienestarRedes Sociales:profesionales, organizacionesy pacientes compartiendoescenario.
  2. 2. Muchos conceptos
  3. 3. Aquí están las redes sociales
  4. 4. Y aquí
  5. 5. En cada uno de los momentosde nuestra vida
  6. 6. ya sabemos cómo funcionan
  7. 7. Y esto son las herramientas que las amplifican
  8. 8. Y hacen nuestras redes másgrandes
  9. 9. Mucho más grandes
  10. 10. ¿Quienes son los actores ensanidad?ProfesionalessanitariosCuidadoresOtrosprofesionalesOtros pacientesIndustriaProveedores de serviciosPacientes
  11. 11. Esto no va conmigo!
  12. 12. Porque yosoy unprofesional
  13. 13. La brecha “mental”No le veo utilidadEs una modaSolo sirve para el ocioEs cosa del futuro
  14. 14. MiedoY tengo
  15. 15. Puede dañar mi reputaciónPuedo dañar la privacidad de mispacientesPuedo tener conflictos con miempresaPuedo dañar mi privacidad
  16. 16. Entonces¿Para que me sirve?
  17. 17. Basagoiti I, Grajales FJ, Máñez MA. Profesionales sanitarios y la Web 2.0 (2011)
  18. 18. Información:necesitamosa nuestros colegas
  19. 19. Si Internet es imprescindible para estar al día,las redes sociales son imprescindibles paradigerir la información.
  20. 20. EventosPublicacionesNoticiasListas
  21. 21. Formación yactualización
  22. 22. Comunicación con elpaciente y alfabetización
  23. 23. Un sitio de referenciaconfiable para ciudadanos queconsumen información yprofesionales que debenprescribirla
  24. 24. Opinión
  25. 25. Imaginefarmahttp://imaginefarma.blogspot.com.es :
  26. 26. . . .YACosas parahacer. . .
  27. 27. AMA Policy: Professionalism in the Use of Social MediaAMA Policy: Professionalism in the Use of Social MediaDisponer de unapolítica de usoprofesional ocorporativa nos daseguridad
  28. 28. Para concluir …La tecnología y las redes sociales son sólo herramientas Loimportante son las personas y su salud.La creación de comunidades ayuda a pacientes, profesionales yorganizaciones a conseguir sus objetivosTodo el conocimiento debe ser ACCESIBLE y PERSONALIZABLE.O lo hacemos u otro lo hará por nosotros.El farmaceutico , como profesional de la salud, debe serpartícipe en el proceso de aprender, compartir y escuchar enel mundo de la salud 2.0.Urge que las organizaciones hagan explícitas a susprofesionales sus políticas de uso ante las redes sociales
  29. 29. Disponible gratuitamenteenhttp://www.salud20.esColaborativa30 autoresVisiones y perspectivasdiferentesRevisión por pares22 capítulos+ de 300 páginas560 referencias
  30. 30. Disponible gratuitamente enhttp://www.e-alergia.com/formacion/salud-20.htmlDirigida a profesionalesApp y videosEntrevistasVersión pdfVisión práctica
  31. 31. Gracias porsu atención

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