Eval 1

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Eval 1

  1. 1. In what ways doesyour media product use, develop orchallenge forms orconventions of real media products?
  2. 2. Use of similar conventions...Flash backs used are of past relationship dates; strolls in the park, which are in stop motion in order to emphasis on the memory. Colour stop motion is used in order to express the artists happy times where as black and white in the second stop motion in order to express depression and heartache. Beyonce – Best Thing I Never Had The Break UpAdding dates for These two scenes are very similar. a sense of This is because they both show therealism. main female artist watching their ‘boyfriend’ as they flirt and cheat on them.
  3. 3. The Break Up Frankee – FU Right BackSimilar conventions are alsoused when the female artistsees that her ‘boyfriend’ ischeating on her. The scene isalso in black and white to showthat it is in the past and to Our artist is also accompaniedportray an upset mood. by a female friend which is also stereotypical as females usually go out together.
  4. 4. Female character feeling emotional and tries to express her aggression by aggressively returning past presents from her ‘Boyfriend.’ Frankee – FU Right Back The Break Up This scene shows the main female artist throwing back teddy’s and the male artists clothing back that were gifted to her. While the boyfriend stands outside the house begging for the females forgiveness.
  5. 5. Using a narrative based music video, in order to tell the audience a story; making it easier for them to understand that the message of the video is about the main female artists relationship with her boyfriend (shows them how and why they resulted to breaking up) Our narrative based video, where the main female artist reminiscesThe Break Up about her joyful times with her boyfriend to where she sees him cheating on her, where she then decided to break up with him. This song is also a narrative, showing how the main female artist receives a number from another male whilst having lunch with herRihanna - Unfaithful boyfriend. Where she then meets the anonymous male and cheats on her boyfriend.
  6. 6. Similar storylines; a relationship break up due to lying, cheating and trust issues. ; where someone special leaves your life causing you to hurt. Rihanna - Unfaithful
  7. 7. Mise en scene used in many RNB, Pop & Soul music videos that we also used: CLOTHING - Use of hoodies, jeans and trainers for the male character - Main female character wearing soft, casual clothing to reveal her naive side - Side female character dressed and acting lustful, showing a crave for male attentionFat Joe – Lean Back The Break Up Here, both male artists are wearing Nike trainers
  8. 8. The Break Up Both artists are wearing warm clothing which represents a desire for ‘real love.’ The way that they have no ‘sexual appearance’ for the male gaze shows that they are not lustful but as a fact are guiltless and innocent.These two scenes are from twodifferent songs with different Alisha Keys – If I Ain’t Got Youmeanings. ‘The Break Up’ is about themain female artist not wanting to bein a relationship with her boyfriend,where as ‘If I Ain’t Got You’, is aboutthe main female artist ‘Alisha Keys’missing her loved one and declaringthat if she hasnt got him, then shefeels incomplete and lost.

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