breathe. This version of the talk was saved in iWorks Keynote. Presented to Cisco on August 24, 2010. WebEx recording is at http://bit.ly/cPjF1g
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Where Jay is coming from.
Most important meme of the day is Change
phase change, not downturn
Plants where people work used to look like this
Now we work amid networks. As in nature, everything is connected to everything else.
The predictable &#x201C;clockwork universe&#x201D; is no more. We inhabit a complex world of perpetual surprise.
Loners are powerless. We learn with one another. Teams work; no hermits allowed.
Once had plenty of time, new computer model every six or seven years Web 2 & learning: ever faster 20,000 years
Change in the nature of work results
I used to advise people to take the leap into the new way of work right away. Now I suggest they sell their stakeholders on the idea first.
A a verbatim transcript of "Filthy Words" (the George Carlin monologue at issue in the Supreme Court case of FCC v. Pacifica Foundation) prepared by the Federal Communications Commission: http://bit.ly/bwDpub
Because eLearning&#x2019;s reputation was tarnished by idiots who thought computers alone could teach...
Because executives misinterpret &#x201C;informal&#x201D; to mean haphazard, loosey-goosey, inefficient...
Because when an executive hears the word learning, the first thing that comes to mind is school, and we know that didn&#x2019;t work very well.
...and use examples instead of labels.
All learning is both formal and informal.
Doing = more important than learning. Pull>push
Most purloined graphic in learning. (It started here.) 80% of the way we learn our work is informal; corporations invest primarily in formal.
...practitioners bring in the money but the training function largely ignores them.
Everyone in your business ecosystem needs opportunities to learn
What to encourage
Workscape = work environment where learning takes place.
No more classes, no more books. Rather, learning in the course of doing. Experientia docet.
What&#x2019;s learned vanishes rapidly.
Supplementing the formal components with informal reinforcement gets you a lot bigger bang for your buck.
What to do if you want people to comply, rather than just pass tests.
Call it working smarter Twitter-like
information sharing saves wind turbine company $3 to $5 million annually Free wiki becomes the go-to source of corporate information for 20,000 workers, eliminating $20+ million a year in duplicate effort. 100,000,000 page-hits/year. Self-service FAQ cuts length of customer calls by 10%, improving service while shaving $3 million off payroll for temporary workers. In-house subscriptions to research ﬁndings saves 4,000 systems engineers two hours/ week, freeing up 8,000 billable hours, expanding capacity by more than $25 million/ year.
Call it collaboration A major
consumer goods company has outsourced 50% of its R&D to customers, saving on staff and increasing innovation. 3,000 communities of practice imbedded in a major manufacturing company have generated more than $75 million in savings. 2,000 employees have provided more than 20,000 answers to customer queries using Twitter. 7,000 workers at a major insurance company are sharing information in near-real time via Twitter.
Common characteristics Formal Informal Control
Top-down Laissez-faire Delivery Push Pull Duration Hours, days, weeks Minutes Where? Apart from work Imbedded in work Author Instructional designer Individual Time to Months, weeks Minutes develop When? In advance At time of need To do what? Know Become
Business Ecosystem: 21st Century Customers
Partners Professional Prospects Temps communities Suppliers Practitioners Employees Novices Channels Specialists Ad hoc teams Community Advisors Contractors The industry Government Media Outsource providers
Chief Learning Ofﬁcer Responsibilities Our
CLO is involved in Our CLO is involved in making making decisions about decisions about learning for customer learning. partners and supply chain. Yes Yes No No 2009 Internet Time - CLO Magazine Survey of CLOs n=195
Spectrum of activities Formal Informal
Instructor-led class Mentoring Hallway conversation Workshop Lunch ‘n learn Proﬁles/locator Video ILT Conferences Social networking Schooling Simulations Trial & error Curriculum Interactive webinars Search Performance support Observation YouTube Asking questions Podcasts Job shadowing/rotation Books Collaboration Storytelling Community Study group Web jam Feeds Wikis, blogs, tweets Social bookmarking Unconferences
Learning as process Beginning Middle
End Compliance Workshop Alumni = support network Team meets in advance, get to know one another, and discuss their goals for the workshop Brief recall session Wiki Q&A Updates