Successfully reported this slideshow.
Your SlideShare is downloading. ×

Podcast Statistics Are more willingly Convince & Convert Media Kit

Podcast Statistics Are more willingly Convince & Convert Media Kit

Download to read offline

Podcast Statistics
Are more willingly to
consider products
and services after
hearing about them
on a podcast.
View a company
more favorably
when they hear it
mentioned on a
podcast they listen
to regularly.
Prefer to buy
products from
companies that
advertise on
podcasts they
listen to.
Find host reads
sponsorship
messages useful.
65%
63%
60%
61%
Did You Know?
Podcast listeners rock!
45%
42%
www.iab.com/wp-content/uploads/2016/09/IAB-Edison-Research-Podcast-Advertising-Study.pdf
Visited sponsor’s
websites.
Have considered a
sponsors product
or service.
20Lead-Generation Solutions

Podcast Statistics
Are more willingly to
consider products
and services after
hearing about them
on a podcast.
View a company
more favorably
when they hear it
mentioned on a
podcast they listen
to regularly.
Prefer to buy
products from
companies that
advertise on
podcasts they
listen to.
Find host reads
sponsorship
messages useful.
65%
63%
60%
61%
Did You Know?
Podcast listeners rock!
45%
42%
www.iab.com/wp-content/uploads/2016/09/IAB-Edison-Research-Podcast-Advertising-Study.pdf
Visited sponsor’s
websites.
Have considered a
sponsors product
or service.
20Lead-Generation Solutions

More Related Content

Related Books

Free with a 30 day trial from Scribd

See all

×