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11 Must Dos For The Serious Blogger

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11 Must Dos For The Serious Blogger

  1. 11 Must-Dos for the Serious Blogger
  2. Jay Baer Social Media Strategy @jaybaer www.convinceandconvert.com
  3. We’re All In This Together fiskfisk
  4. History Launched July 1, 2008 225 posts 1 Redesign 6 Copy Changes
  5. Patience Pays 312 visits/week 3,577 visits/week 46 visits/week 949 visits/week
  6. s t r a t e g y
  7. Specificity s t r a t e g y Who Is Your Audience, Really? What Is Your Blog About? What Similar Blogs Exist? What Does Success Look Like? It’s Okay if You’re Not Sure. Your Results Will Change Your Strategy
  8. Consistency s t r a t e g y More = More Create a Blog Schedule Blog in Advance Consecutive Days Builds Traction Joe Lanman
  9. c o n t e n t
  10. Variety c o n t e n t Mix Feature-Length and Short Mix Timely With Timeless Mix Text With Video Mix Positive With Negative Mix Personal With Professional Don’t Over-think fotographix.ca
  11. Imagery c o n t e n t Include Images in Every Post flickr.com/ creativecommons/by-2.0/ shutterstock.com Sometimes, It’s not a Picture, it’s a presentation or a video
  12. Utility c o n t e n t Don’t Just Ramble, Be Helpful Create Tools Give Your Ideas Handles
  13. Gravity c o n t e n t Build An Anchor A Post Series You Write Routinely
  14. p e r s o n a l i t y
  15. Humanity p e r s o n a l i t y Show Yourself Your Real Life Is Interesting Tell Stories
  16. Community W = Welcome F = Facilitate A = Answer C = Connect T = Thank Ask Questions Ask For Help p e r s o n a l i t y
  17. m a r k e t i n g
  18. Searchability m a r k e t i n g Google is Your Most Important Reader Every Post is Bait in the Water Pick Good Search Terms and Incorporate Them In URLs, Headlines, Subheads
  19. Searchability m a r k e t i n g #55 to #17 in Google in One Day for “social media strategy” Now, #4
  20. Extensibility m a r k e t i n g Commenting on Other Blogs is Critical For Every Hour You Spend On Your Blog, Spend 3 on Other People’s blogs Being First Helps
  21. Extensibility m a r k e t i n g How Can You Expand and Repackage Your Work? E-Book Newsletter www.thesocialmediamessenger.com www.crowinfodesign.com
  22. Virality m a r k e t i n g My Business Model
  23. Virality m a r k e t i n g To Be A Good Blogger, You Must Be a Great Headline Writer 120 Characters or less Challenge Wisdom Numbers/Lists Unexpected, Action Words Keywords
  24. Jay Baer Social Media Strategy @jaybaer www.convinceandconvert.com

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