Keywords to Improve Your
Search Engine Rankings
If you want to improve your search engine rankings, then you need to put
attention on keywords. Keywords are what lead search engine users to your
site. Choosing the right keywords is really important. But how can you find the
best keywords for your website? Well, there are few important tools you can
Take a piece of paper and write down all keywords that can relate to your
business. Analyze carefully your business and think of any keywords that relate
to your company or product. Ask your friends what keywords would they
search for if they were looking for products like yours.
Try to avoid common words, you need to focus on specific keywords. Than
more specific your keywords are than more chances you have that your
potential customers will find you.
When you have your list of possible keywords, you can try to find out which of
them are most popular and try to focus your search engine optimization on
these keywords. There are some good tools you can use here.
Remember that people often misspell words, so you can include also some
Submit your keywords and you'll get a list of popular queries that include your
keyword and also a list of similar keywords to consider.
The second tool is the Overture Keyword Selector Tool . This one shows you
the related searches to your term and how many times that term was searched
on last month.
The third tool is Good keywords for finding the best keywords for your web
pages. It provides you with the following features: keyword suggestion,
misspelled words, web page explorer, keyword phrase builder, site and link
popularity, keyword organizer.
Once you have your keyword list, you can use the Overture View Bids Tool to
find out what they're worth to other advertisers. You can check here your list
of most fruitful keywords. You may find out that you can pay very little money
in pay-per-click advertising for some hot keywords related to your business.
Google AdWords also provides a similar service, but only to registered
members. And Google doesn't show you the highest bids. You can use their
tool named Traffic Estimator and see the traffic estimates for different bid
There few other places where you can find lists of popular keywords:
More guides available at: