Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

of

WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 1 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 2 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 3 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 4 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 5 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 6 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 7 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 8 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 9 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 10 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 11 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 12 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 13 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 14 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 15 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 16 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 17 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 18 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 19 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 20 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 21 WCATL2018-Presentation-Create-a-Pipeline-That-Pays Slide 22
Upcoming SlideShare
What to Upload to SlideShare
Next
Download to read offline and view in fullscreen.

0 Likes

Share

Download to read offline

WCATL2018-Presentation-Create-a-Pipeline-That-Pays

Download to read offline

90% of sales are lost because no second contact is made! Today we are going to learn…
- Develop a client relationship management (CRM) system that doesn’t let you miss an opportunity to connect
- To Ensure interested leads are the real-deal (no tire-kickers!)
- Tailor your marketing efforts to proven lead sources
Win new business and customer loyalty
You will be the 10%

Related Books

Free with a 30 day trial from Scribd

See all

Related Audiobooks

Free with a 30 day trial from Scribd

See all
  • Be the first to like this

WCATL2018-Presentation-Create-a-Pipeline-That-Pays

  1. 1. Create a Freelance Pipeline That Pays Jason McCullough Slides and other goodies: jasonmcc.com/wcatl18
  2. 2. Who the hell am I? • Freelance contractor for over 10 years • Front-End WordPress Developer, Digital Strategist & Visual Artist • Freelancers Union Organizer & Advocate • I help businesses create an internet presence that inspires, impresses and builds confidence in your products and services. Jason McCullough Create a Freelance Pipeline That Pays | WordCamp Atlanta 2018 Slides: jasonmcc.com/wcatl18
  3. 3. Who is this for? • The freelancer with 0-2 years of freelancing experience • If you have more than 2 years experience but you have trouble finding qualified clients or your income is unpredictable Jason McCullough Create a Freelance Pipeline That Pays | WordCamp Atlanta 2018 Slides: jasonmcc.com/wcatl18
  4. 4. But the real secret to netting new clients?
  5. 5. Jason McCullough Create a Freelance Pipeline That Pays | WordCamp Atlanta 2018 Slides: jasonmcc.com/wcatl18 90%
  6. 6. Dear [Insert Name], It's been a while since I’ve heard from you and I wanted to follow up to check whether you're still looking for help with your website project. If you have a minute or two could you let me know which one of the following best describes the status of your search? 1) I am still looking for help, please call me (provide a date and time) 2) My need for a [insert service] has changed, please call me again in a few months time 3) I am no longer looking for [insert service] and have no further requirements at this time Your email will help me understand how I can best help you. Best Regards, Create a Freelance Pipeline That Pays | WordCamp Atlanta 2018 Jason McCullough Slides: jasonmcc.com/wcatl18
  7. 7. What the hell is a CRM? Customer Relationship Management
  8. 8. Essentials of a CRM •First Name, Last name •Contact Info (Email, Phone) •Lead Source •Service Requested •Estimated close date & value
  9. 9. Incoming Leads You need to have a central place for leads/prospects to contact you.
  10. 10. Qualify Lead Have 3 questions that can help you qualify an incoming lead.
  11. 11. Request a Meeting One of the most critical pieces of this whole process. Take it seriously. Send them your availability.
  12. 12. Submit a Proposal •Get “buy in” before creating a proposal •Create a proposal template and a contract template
  13. 13. Educate & Nurture •Your on-boarding process •Send them success stories of past clients •Send them articles related to their problem
  14. 14. On-boarding • Set clear expectations up front • Easy payment process • Establish communication guidelines. Let them know how you like to communicate • Establish boundaries and working hours • Request at least a 50% deposit before work starts
  15. 15. Deliver the Project • Stagger your delivery dates • Create milestones and milestone payments • Schedule at least a weekly update to keep the momentum going
  16. 16. Referrals • Request a testimonial when the energy is high • Ask for a referral at the time of launch.
  17. 17. Nurture • Continue to nurture the client after launch • Look for other opportunities
  18. 18. My Current Tech Stack WordPress Gravity Forms Create a Freelance Pipeline That Pays | WordCamp Atlanta 2018 Jason McCullough Slides: jasonmcc.com/wcatl18
  19. 19. Automation
  20. 20. Slide into my DMs THANKS! Jason McCullough Create a Freelance Pipeline That Pays | WordCamp Atlanta 2018 Slides: jasonmcc.com/wcatl18 @jasonsmcc

90% of sales are lost because no second contact is made! Today we are going to learn… - Develop a client relationship management (CRM) system that doesn’t let you miss an opportunity to connect - To Ensure interested leads are the real-deal (no tire-kickers!) - Tailor your marketing efforts to proven lead sources Win new business and customer loyalty You will be the 10%

Views

Total views

159

On Slideshare

0

From embeds

0

Number of embeds

76

Actions

Downloads

6

Shares

0

Comments

0

Likes

0

×