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This a transcript of Jason Arend's speech and presentation on Video Commerce from Streaming Media West 2009 in Silicon Valley. PFI has used online product videos to increase conversions by 50%, raise brand awareness and reach new customers by utilizing video in an ecommerce environment. Jason also discusses the successful multichannel video strategy used to achieve these results and the future of interactive video shopping.
To view the slides from this presentation go to http://www.slideshare.net/jasonarend/video-commerce-the-quiet-revolution