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TADSummit 2014 work stream 3 - ben klang - it's not about the minutes

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TADSummit workstream 3 - luca pradovera - analog to digital to contextual, mojo lingo. 12-13 November 2014, Istanbul, Turkey. Workstream 3, Telecom Application Developer showcase.

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TADSummit 2014 work stream 3 - ben klang - it's not about the minutes

  1. 1. It’s Not About the Minutes Ben Klang Principal, Mojo Lingo
  2. 2. CAN YOU SPEAK MAGIC? VOICE CALLS PRICE-PER-MINUTE 2 0
  3. 3. CAN YOU SPEAK MAGIC? 3 Does One Size Really Fit All?
  4. 4. CAN YOU SPEAK MAGIC? 4
  5. 5. CAN YOU SPEAK MAGIC? 5
  6. 6. CAN YOU SPEAK MAGIC? How Are You Different? 6
  7. 7. CAN YOU SPEAK MAGIC? 7 How Can You Be Different?
  8. 8. CAN YOU SPEAK MAGIC? 8
  9. 9. CAN YOU SPEAK MAGIC? 8 Product Brands
  10. 10. CAN YOU SPEAK MAGIC? 8 Product Brands Partnerships
  11. 11. CAN YOU SPEAK MAGIC? PRODUCT BRANDS 9
  12. 12. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans 9
  13. 13. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week 9
  14. 14. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week •Message real-time match highlights 9
  15. 15. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week •Message real-time match highlights •Mobile optimized video + CDN off-peak 9
  16. 16. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week •Message real-time match highlights •Mobile optimized video + CDN off-peak •Complete comms for small biz 9
  17. 17. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week •Message real-time match highlights •Mobile optimized video + CDN off-peak •Complete comms for small biz •Hosted email + PBX 9
  18. 18. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week •Message real-time match highlights •Mobile optimized video + CDN off-peak •Complete comms for small biz •Hosted email + PBX •WordPress WebRTC widget 9
  19. 19. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week •Message real-time match highlights •Mobile optimized video + CDN off-peak •Complete comms for small biz •Hosted email + PBX •WordPress WebRTC widget •Mobile becomes extension - One Number 9
  20. 20. CAN YOU SPEAK MAGIC? PRODUCT BRANDS •Mobile for sports fans •Champion’s League highlights each week •Message real-time match highlights •Mobile optimized video + CDN off-peak •Complete comms for small biz •Hosted email + PBX •WordPress WebRTC widget •Mobile becomes extension - One Number •Critical difference: Not under Telco Brand 9
  21. 21. CAN YOU SPEAK MAGIC? PARTNERSHIPS & MVNOS 10
  22. 22. CAN YOU SPEAK MAGIC? PARTNERSHIPS & MVNOS •Make the network accessible to outside organizations 10
  23. 23. CAN YOU SPEAK MAGIC? PARTNERSHIPS & MVNOS •Make the network accessible to outside organizations •Externalize risk yet share in reward 10
  24. 24. CAN YOU SPEAK MAGIC? PARTNERSHIPS & MVNOS •Make the network accessible to outside organizations •Externalize risk yet share in reward •Failures don’t impact telco brand 10
  25. 25. CAN YOU SPEAK MAGIC? PARTNERSHIPS & MVNOS •Make the network accessible to outside organizations •Externalize risk yet share in reward •Failures don’t impact telco brand •Capitalize on innovation where it is already happening 10
  26. 26. CAN YOU SPEAK MAGIC? 11 Examples
  27. 27. CAN YOU SPEAK MAGIC? 12
  28. 28. CAN YOU SPEAK MAGIC? 13
  29. 29. CAN YOU SPEAK MAGIC? Find a market to serve 14
  30. 30. CAN YOU SPEAK MAGIC? 15 Build to suit
  31. 31. It’s Not About the Minutes Ben Klang Principal, Mojo Lingo

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