Evaluation of end user services offered through the web Workshop 2, ELAG 2008
Participants <ul><li>Maja Zumer </li></ul><ul><li>Irene Weerman </li></ul><ul><li>Janis Ziedins </li></ul>ELAG 2008, Works...
Evaluation ELAG 2008, Workshop 2
<ul><li>e valuation is a continuous process, before, after and during (user centered) design </li></ul><ul><li>e valuation...
<ul><li>f irst know your mission and your users, what should you accomplish with your site and for whom </li></ul>ELAG 200...
<ul><li>s tudy general needs and expectations </li></ul><ul><li>e valuate a prototype </li></ul>ELAG 2008, Workshop 2
Tools ELAG 2008, Workshop 2
With your users <ul><li>f ocus groups </li></ul><ul><li>u ser interviews and surveys </li></ul><ul><li>user observation, t...
Problems <ul><li>d ifferent users experience different things as user friendly </li></ul><ul><ul><li>s ee a variety of use...
By yourself (without your users) <ul><li>a nalyze possible problem areas  by </li></ul>ELAG 2008, Workshop 2
Analyzing log files <ul><li>frequency of page views  </li></ul><ul><li>paths followed through site  </li></ul><ul><li>doma...
<ul><li>y ou see what they do but you don’t see why and you don’t see whether they  (users)  are happy </li></ul>ELAG 2008...
<ul><li>e valuating your site against existing guidelines   (e.g .  user friendliness) </li></ul><ul><li>comparing your we...
How can you get more response from users ? <ul><li>e ncourage comments, both positive and negative  </li></ul><ul><ul><li>...
Start with <ul><li>http://www.usability.gov/pdfs/guidelines.html </li></ul>ELAG 2008, Workshop 2
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Evaluation of end user services offered through the web

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Evaluation of end user services offered through the web

  1. 1. Evaluation of end user services offered through the web Workshop 2, ELAG 2008
  2. 2. Participants <ul><li>Maja Zumer </li></ul><ul><li>Irene Weerman </li></ul><ul><li>Janis Ziedins </li></ul>ELAG 2008, Workshop 2
  3. 3. Evaluation ELAG 2008, Workshop 2
  4. 4. <ul><li>e valuation is a continuous process, before, after and during (user centered) design </li></ul><ul><li>e valuation should be part of the budget </li></ul>ELAG 2008, Workshop 2
  5. 5. <ul><li>f irst know your mission and your users, what should you accomplish with your site and for whom </li></ul>ELAG 2008, Workshop 2
  6. 6. <ul><li>s tudy general needs and expectations </li></ul><ul><li>e valuate a prototype </li></ul>ELAG 2008, Workshop 2
  7. 7. Tools ELAG 2008, Workshop 2
  8. 8. With your users <ul><li>f ocus groups </li></ul><ul><li>u ser interviews and surveys </li></ul><ul><li>user observation, think aloud, post searching interview </li></ul><ul><li>measure user satisfaction </li></ul><ul><li>investigate what the user knows about the service </li></ul><ul><li>try to get a representative sample </li></ul><ul><li>r eward participants </li></ul><ul><li>t ry to attract potential users by going outside of your library </li></ul>ELAG 2008, Workshop 2
  9. 9. Problems <ul><li>d ifferent users experience different things as user friendly </li></ul><ul><ul><li>s ee a variety of users </li></ul></ul><ul><li>  </li></ul><ul><li>a sking about desired services will not mean that these services will be used. </li></ul><ul><ul><li>q uick try-outs on the web (measure use and reaction) </li></ul></ul>ELAG 2008, Workshop 2
  10. 10. By yourself (without your users) <ul><li>a nalyze possible problem areas by </li></ul>ELAG 2008, Workshop 2
  11. 11. Analyzing log files <ul><li>frequency of page views </li></ul><ul><li>paths followed through site </li></ul><ul><li>domains users come from </li></ul><ul><li>search terms they use </li></ul><ul><li>type of searching </li></ul><ul><li>0 hits </li></ul><ul><li>boolean operators used </li></ul><ul><li>indexes used </li></ul><ul><li>results that are viewed </li></ul><ul><li>how long they search </li></ul><ul><li>do they modify their search </li></ul>ELAG 2008, Workshop 2
  12. 12. <ul><li>y ou see what they do but you don’t see why and you don’t see whether they (users) are happy </li></ul>ELAG 2008, Workshop 2
  13. 13. <ul><li>e valuating your site against existing guidelines (e.g . user friendliness) </li></ul><ul><li>comparing your website with websites from other fields (e.g. business sites) </li></ul>ELAG 2008, Workshop 2
  14. 14. How can you get more response from users ? <ul><li>e ncourage comments, both positive and negative </li></ul><ul><ul><li>and show that you act on them </li></ul></ul><ul><li>a dvertise new features </li></ul>ELAG 2008, Workshop 2
  15. 15. Start with <ul><li>http://www.usability.gov/pdfs/guidelines.html </li></ul>ELAG 2008, Workshop 2

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