TypeOn OpenType and Word
(and Publisher)
in the beginning…
PostScript:
• print from any application to any printer using
one single driver
• but:
• screen font vs....
who's your type?
Type 1 Type 3
Adobe only 3rd parties
Contains hints (better small type) No hints
ATM-compatible Not ATM-c...
the enemy of my enemy is my…
Apple & Microsoft to work together:
• TrueType (codename 'Bass'*) by Apple
• TrueImage by Mic...
TrueType
Advantages:
• 1 font for screen & print ("true" wysiwyg)
• (±) compatible Mac & Win
Disadvantages:
• Bad name due...
some failures
QuickDraw GX (Apple)
Multiple Master fonts (Adobe)
the birth of OpenType
1996: announced by Adobe & Microsoft
• is able to contain PostScript & TrueType
• is able to contain...
Word and typography
italic (and bold and…)
why is italic known as italic?
Aldus Manutius
• not the creator of PageMaker
• printer in Venice (around 1500)
• inventor of the pocket book
• asked Fran...
some recommendations
• use bold for titles, subtitles
• to emphasize words, use real italic
• do not use underline
• typew...
Word and typography
kerning?
monospace: every char same width
• Courier
• 0123456789
proportional font: every char different width
what about ...
ligatures
when two become one
ligatures (cntd.)
standard:
contextual: defined by the font(designer)
historical:
recommended setting: Standard & Contextu...
number spacing
Standard: tabular & lining:
Recommended (text): proportional & old-style
stylistic sets (Gabriola)
contextual alternates (Handsome Pro)
• without:
• with:
white rivers?
Do full justification the way
WordPerfect 6.x for Windows
does
one more thing…
Type
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A short presentation of OpenType and Word and how to improve typography in Word.

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Type

  1. 1. TypeOn OpenType and Word (and Publisher)
  2. 2. in the beginning… PostScript: • print from any application to any printer using one single driver • but: • screen font vs. printer font • partly proprietary
  3. 3. who's your type? Type 1 Type 3 Adobe only 3rd parties Contains hints (better small type) No hints ATM-compatible Not ATM-compatible
  4. 4. the enemy of my enemy is my… Apple & Microsoft to work together: • TrueType (codename 'Bass'*) by Apple • TrueImage by Microsoft *because fish is scalable too.
  5. 5. TrueType Advantages: • 1 font for screen & print ("true" wysiwyg) • (±) compatible Mac & Win Disadvantages: • Bad name due to low quality fonts (e.g. CorelDRAW-generated)
  6. 6. some failures QuickDraw GX (Apple) Multiple Master fonts (Adobe)
  7. 7. the birth of OpenType 1996: announced by Adobe & Microsoft • is able to contain PostScript & TrueType • is able to contain 65,536 characters • great for the Chinese and the Japanese • but also for typophiles • fully cross platform (from Windows 2000 on) • support in Word en Publisher since Office 2010
  8. 8. Word and typography
  9. 9. italic (and bold and…) why is italic known as italic?
  10. 10. Aldus Manutius • not the creator of PageMaker • printer in Venice (around 1500) • inventor of the pocket book • asked Francesco Griffo to design a slanted font • printer/publisher of the Hypnerotomachia Poliphili (by Francesco Colonna?)
  11. 11. some recommendations • use bold for titles, subtitles • to emphasize words, use real italic • do not use underline • typewriters are a thing of the past • people want to click on it
  12. 12. Word and typography
  13. 13. kerning? monospace: every char same width • Courier • 0123456789 proportional font: every char different width what about the space between chars?
  14. 14. ligatures when two become one
  15. 15. ligatures (cntd.) standard: contextual: defined by the font(designer) historical: recommended setting: Standard & Contextual
  16. 16. number spacing Standard: tabular & lining: Recommended (text): proportional & old-style
  17. 17. stylistic sets (Gabriola)
  18. 18. contextual alternates (Handsome Pro) • without: • with:
  19. 19. white rivers? Do full justification the way WordPerfect 6.x for Windows does
  20. 20. one more thing…

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