CC BY license implementation deep dive (OPEN Kick-off)

Jane Park
Jane ParkDirector of Product and Research at Creative Commons
CC BY License Implementation Deep
Dive / Finding existing OER for your
               project
Overview

•   CC BY license requirement
•   The Metadata
•   Publishing on external platforms
•   Marking on your website
•   Finding existing OER
•   The Open Course Library
1.   TAACCCT Round One SGA
2.   Amendment Three
3.   Copyrighted materials clarification
SGA

"All digital assets must be licensed for free,
attributed public use and distribution (as
described in Section IV.B.4).”




http://www.doleta.gov/taaccct/applicantinfo.cfm
Amendment Three, Section IV.B.4
“…as a condition of the receipt of a Trade
Adjustment Assistance Community College and
Career Training Grant (“Grant”), the Grantee will
be required to license to the public (not including
the Federal Government) all work created with the
support of the grant (“Work”) under a Creative
Commons Attribution 3.0 License (“License”).”

http://www.doleta.gov/taaccct/applicantinfo.cfm
Copyrighted materials clarification
“Only work that is developed by the grantee with
grant funds is required to be licensed under the
Creative Commons license. Pre-existing
copyrighted materials licensed or purchased by
the grantee are subject to the intellectual
property rights the grantee receives under the
terms of the particular license or purchase.”
http://www.doleta.gov/taaccct/Announcements.cfm
Overview

   CC BY license requirement
•   The Metadata
Why CC BY?




8
CC BY license implementation deep dive (OPEN Kick-off)
<span xmlns:cc="http://creativecommons.org/ns#"
           xmlns:dc="http://purl.org/dc/elements/1.1/">
                                                    1
           <span rel="dc:type" href="
           http://purl.org/dc/dcmitype/Text" property="dc:title">My
           Photo</span> by <a rel="cc:attributionURL"
           property="cc:attributionName"
           href="http://joi.ito.com/my_photo">Joi Ito</a>

Machine    is licensed under a

           <a rel="license" href="http://c
Readable   reativecommons.org/licenses/by/3.0/">Creative Commons
           Attribution 3.0 License</a>.
Metadata   <span rel="dc:source" href="
           h
           http://fredbenenson.com/photo"/>Permissions beyond
           the scope of this license may be available at <a
           rel="cc:morePermissions"
           href="http://ozmo.com/revenue_sharing_
           agreement">OZMO</a>.</span>
           </span>
http://creativecommons.org/choose
<a rel="license"
href="http://creativecommons.org/licenses/by/3.0/"><img alt="Creative
Commons License" style="border-width:0"
src="http://i.creativecommons.org/l/by/3.0/88x31.png" /></a><br />This
work is licensed under a <a rel="license"
href="http://creativecommons.org/licenses/by/3.0/">Creative Commons
Attribution 3.0 Unported License</a>.v
________________________________________________________
_______




This work is licensed under a Creative Commons Attribution 3.0
Unported License.
Search & Discovery
http://search.creativecommons.org
Overview

   CC BY license requirement
   The Metadata
•   Publishing on external platforms
Major communities by media type

•   Images
•   Audio
•   Video
•   Text



http://wiki.creativecommons.org/Publish
Video platforms

•   Vimeo
•   YouTube
•   Internet Archive
•   Wikimedia Commons



http://wiki.creativecommons.org/Publish/Video
CC BY license implementation deep dive (OPEN Kick-off)
OER-specific platform




http://cnx.org
Overview

   CC BY license requirement
   The Metadata
   Publishing on external platforms
•   Marking on your website
Best practices for marking content
with CC licensing
• Creator of CC-licensed content
• User of CC-licensed content




http://wiki.creativecommons.org/Marking
Marking Best Practices: Creators

•   Marking on your site
•   Marking specific media
•   Marking specific formats
•   Marking third-party content
•   More…

http://wiki.creativecommons.org/Marking/Creators
Example of poor Marking
o   Which license?
o   Link to license?
o   License icon?
o   Not machine-readable
Example of better Marking
   Full URL (link) to CC BY license
   Visible notation of ‘CC BY’
   CC BY license icon
   Machine-readable
Example of better Marking
Overview

   CC BY license requirement
   The Metadata
   Publishing on external platforms
   Marking on your website
•   Finding Existing OER
Search & Discovery
CC BY licensed OER sites
•   PhET Interactive Simulations
•   Connexions, OpenStax College
•   Open High School of Utah
•   Curriki
•   Open Course Library
•   Saylor.org
•   OER Africa

http://wiki.creativecommons.org/OER_Case_Studies/U
nited_States
Saylor.org Reuses
Open Course
Library Materials
Popular OER under other CC license
•   Khan Academy
•   MIT Open Courseware
•   Open Courseware Consortium
•   Flat World Knowledge
•   Peer 2 Peer University
•   MERLOT
•   OER Commons (referatory service)
http://wiki.creativecommons.org/OER_Case_Studies/U
nited_States
OER Matrices – 82 courses
Incorporating OER into your course
collections
CC BY license implementation deep dive (OPEN Kick-off)
CC BY license implementation deep dive (OPEN Kick-off)
CC BY license implementation deep dive (OPEN Kick-off)
Best practices for marking content
with CC licensing
• Creator of CC-licensed content
• User of CC-licensed content




http://wiki.creativecommons.org/Marking
Marking Best Practices: Users

• Marking on your site
• Marking works offered under other
CC licenses
• Is your attribution good enough?
• Marking specific media
• More…
http://wiki.creativecommons.org/Marking/Users
Example of poor Marking
o   Confusing creator with license
    granting organization
o   Which license?
o   Link to license?
o   License icon?
o   Not machine-readable
Example of better Marking
 Title of work
 Title linked to original web page
 Creator noted
 Specific license noted and linked
  (CC BY)
 Machine-readable
Overview

   CC BY license requirement
   The Metadata
   Publishing on external platforms
   Marking on your website
   Finding Existing OER
•   The Open Course Library
45
     45
SBCTC Open Policy

  All digital software, educational resources
 and knowledge produced through competitive
 grants, offered through and/or managed by
 the SBCTC, will carry a Creative Commons
 Attribution License.

http://www.sbctc.edu/general/admin/Tab_9_Open_Lic
Open Course Library
            Lesson’s Learned



             Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA



6.   Encourage open licensing where possible
7.   Track permissions and specify CC licenses
8.   Don’t assume authors know about copyright
9.   “Open” is an efficiency and an investment
CC BY license implementation deep dive (OPEN Kick-off)
Open Course Library
            Lesson’s Learned



            Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA



6.   Encourage open licensing where possible
7.   Track permissions and specify CC licenses
8.   Don’t assume authors know about copyright
9.   “Open” is an efficiency and an investment
Open Course Library
            Lesson’s Learned



            Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA



6.   Encourage open licensing where possible
7.   Track permissions and specify CC licenses
8.   Don’t assume authors know about copyright
9.   “Open” is an efficiency and an investment
Open Course Library
           Lesson’s Learned



            Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA



6.   Encourage open licensing where possible
7.   Track permissions and specify CC licenses
8.   Don’t assume authors know about copyright
9.   “Open” is an efficiency and an investment
“I can access it on the web
 so it's free to use, right?”
        (Hint: wrong!)
Open Course Library
            Lesson’s Learned



            Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA



6.   Encourage open licensing where possible
7.   Track permissions and specify CC licenses
8.   Don’t assume authors know about copyright
9.   “Open” is an efficiency and an investment
Impact of OCL < 1yr. later
• 2011-12 est. textbook savings in WA: $1.26
  million1
 Savings in year 1 exceeds cost of OCL project
•   Over 30,000 visits from 125 countries
•   Course materials used by colleges in 8 states
•   11 courses adapted/improved by Saylor.org
•   Positive press: 80+ media mentions worldwide
•   90% textbooks savings with no significant
    difference in completion rates (w/ room to grow!)

Source: http://www.studentpirgs.org/resources/cost-analysis-open-course-library
Open Course Library




          Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA




More info at: http://opencourselibrary.org
56
CC BY license implementation deep dive (OPEN Kick-off)
Discussion
•     What OPEN services need to be
      changed to better meet your needs?
      Next steps for:
    –   Grantee Projects
    –   OPEN team
Wrap-up
•   3D visualization group
•   OER Matrix
•   Listserv (Google group)
  –    Contact list by subject
•   How do I credit the funder?
           (U.S. Department of Labor)
•   http://open4us.org/resources
  –    Videos, FAQ
•   Next week: Google survey
Thank you!




“Thank You – Danke” by Alice Popkorn / CC BY
1 of 60

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CC BY license implementation deep dive (OPEN Kick-off)

  • 1. CC BY License Implementation Deep Dive / Finding existing OER for your project
  • 2. Overview • CC BY license requirement • The Metadata • Publishing on external platforms • Marking on your website • Finding existing OER • The Open Course Library
  • 3. 1. TAACCCT Round One SGA 2. Amendment Three 3. Copyrighted materials clarification
  • 4. SGA "All digital assets must be licensed for free, attributed public use and distribution (as described in Section IV.B.4).” http://www.doleta.gov/taaccct/applicantinfo.cfm
  • 5. Amendment Three, Section IV.B.4 “…as a condition of the receipt of a Trade Adjustment Assistance Community College and Career Training Grant (“Grant”), the Grantee will be required to license to the public (not including the Federal Government) all work created with the support of the grant (“Work”) under a Creative Commons Attribution 3.0 License (“License”).” http://www.doleta.gov/taaccct/applicantinfo.cfm
  • 6. Copyrighted materials clarification “Only work that is developed by the grantee with grant funds is required to be licensed under the Creative Commons license. Pre-existing copyrighted materials licensed or purchased by the grantee are subject to the intellectual property rights the grantee receives under the terms of the particular license or purchase.” http://www.doleta.gov/taaccct/Announcements.cfm
  • 7. Overview  CC BY license requirement • The Metadata
  • 10. <span xmlns:cc="http://creativecommons.org/ns#" xmlns:dc="http://purl.org/dc/elements/1.1/"> 1 <span rel="dc:type" href=" http://purl.org/dc/dcmitype/Text" property="dc:title">My Photo</span> by <a rel="cc:attributionURL" property="cc:attributionName" href="http://joi.ito.com/my_photo">Joi Ito</a> Machine is licensed under a <a rel="license" href="http://c Readable reativecommons.org/licenses/by/3.0/">Creative Commons Attribution 3.0 License</a>. Metadata <span rel="dc:source" href=" h http://fredbenenson.com/photo"/>Permissions beyond the scope of this license may be available at <a rel="cc:morePermissions" href="http://ozmo.com/revenue_sharing_ agreement">OZMO</a>.</span> </span>
  • 12. <a rel="license" href="http://creativecommons.org/licenses/by/3.0/"><img alt="Creative Commons License" style="border-width:0" src="http://i.creativecommons.org/l/by/3.0/88x31.png" /></a><br />This work is licensed under a <a rel="license" href="http://creativecommons.org/licenses/by/3.0/">Creative Commons Attribution 3.0 Unported License</a>.v ________________________________________________________ _______ This work is licensed under a Creative Commons Attribution 3.0 Unported License.
  • 15. Overview  CC BY license requirement  The Metadata • Publishing on external platforms
  • 16. Major communities by media type • Images • Audio • Video • Text http://wiki.creativecommons.org/Publish
  • 17. Video platforms • Vimeo • YouTube • Internet Archive • Wikimedia Commons http://wiki.creativecommons.org/Publish/Video
  • 20. Overview  CC BY license requirement  The Metadata  Publishing on external platforms • Marking on your website
  • 21. Best practices for marking content with CC licensing • Creator of CC-licensed content • User of CC-licensed content http://wiki.creativecommons.org/Marking
  • 22. Marking Best Practices: Creators • Marking on your site • Marking specific media • Marking specific formats • Marking third-party content • More… http://wiki.creativecommons.org/Marking/Creators
  • 23. Example of poor Marking
  • 24. o Which license? o Link to license? o License icon? o Not machine-readable
  • 25. Example of better Marking
  • 26. Full URL (link) to CC BY license  Visible notation of ‘CC BY’  CC BY license icon  Machine-readable
  • 27. Example of better Marking
  • 28. Overview  CC BY license requirement  The Metadata  Publishing on external platforms  Marking on your website • Finding Existing OER
  • 30. CC BY licensed OER sites • PhET Interactive Simulations • Connexions, OpenStax College • Open High School of Utah • Curriki • Open Course Library • Saylor.org • OER Africa http://wiki.creativecommons.org/OER_Case_Studies/U nited_States
  • 32. Popular OER under other CC license • Khan Academy • MIT Open Courseware • Open Courseware Consortium • Flat World Knowledge • Peer 2 Peer University • MERLOT • OER Commons (referatory service) http://wiki.creativecommons.org/OER_Case_Studies/U nited_States
  • 33. OER Matrices – 82 courses
  • 34. Incorporating OER into your course collections
  • 38. Best practices for marking content with CC licensing • Creator of CC-licensed content • User of CC-licensed content http://wiki.creativecommons.org/Marking
  • 39. Marking Best Practices: Users • Marking on your site • Marking works offered under other CC licenses • Is your attribution good enough? • Marking specific media • More… http://wiki.creativecommons.org/Marking/Users
  • 40. Example of poor Marking
  • 41. o Confusing creator with license granting organization o Which license? o Link to license? o License icon? o Not machine-readable
  • 42. Example of better Marking
  • 43.  Title of work  Title linked to original web page  Creator noted  Specific license noted and linked (CC BY)  Machine-readable
  • 44. Overview  CC BY license requirement  The Metadata  Publishing on external platforms  Marking on your website  Finding Existing OER • The Open Course Library
  • 45. 45 45
  • 46. SBCTC Open Policy All digital software, educational resources and knowledge produced through competitive grants, offered through and/or managed by the SBCTC, will carry a Creative Commons Attribution License. http://www.sbctc.edu/general/admin/Tab_9_Open_Lic
  • 47. Open Course Library Lesson’s Learned Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA 6. Encourage open licensing where possible 7. Track permissions and specify CC licenses 8. Don’t assume authors know about copyright 9. “Open” is an efficiency and an investment
  • 49. Open Course Library Lesson’s Learned Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA 6. Encourage open licensing where possible 7. Track permissions and specify CC licenses 8. Don’t assume authors know about copyright 9. “Open” is an efficiency and an investment
  • 50. Open Course Library Lesson’s Learned Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA 6. Encourage open licensing where possible 7. Track permissions and specify CC licenses 8. Don’t assume authors know about copyright 9. “Open” is an efficiency and an investment
  • 51. Open Course Library Lesson’s Learned Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA 6. Encourage open licensing where possible 7. Track permissions and specify CC licenses 8. Don’t assume authors know about copyright 9. “Open” is an efficiency and an investment
  • 52. “I can access it on the web so it's free to use, right?” (Hint: wrong!)
  • 53. Open Course Library Lesson’s Learned Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA 6. Encourage open licensing where possible 7. Track permissions and specify CC licenses 8. Don’t assume authors know about copyright 9. “Open” is an efficiency and an investment
  • 54. Impact of OCL < 1yr. later • 2011-12 est. textbook savings in WA: $1.26 million1  Savings in year 1 exceeds cost of OCL project • Over 30,000 visits from 125 countries • Course materials used by colleges in 8 states • 11 courses adapted/improved by Saylor.org • Positive press: 80+ media mentions worldwide • 90% textbooks savings with no significant difference in completion rates (w/ room to grow!) Source: http://www.studentpirgs.org/resources/cost-analysis-open-course-library
  • 55. Open Course Library Credit: Timothy Valentine & Leo Reynolds CC BY-NC-SA More info at: http://opencourselibrary.org
  • 56. 56
  • 58. Discussion • What OPEN services need to be changed to better meet your needs? Next steps for: – Grantee Projects – OPEN team
  • 59. Wrap-up • 3D visualization group • OER Matrix • Listserv (Google group) – Contact list by subject • How do I credit the funder? (U.S. Department of Labor) • http://open4us.org/resources – Videos, FAQ • Next week: Google survey
  • 60. Thank you! “Thank You – Danke” by Alice Popkorn / CC BY

Editor's Notes

  1. the program is a giant leap forward in how grant funds are managed this provides public access to publicly funded educational materials CC BY maximizes the public benefit of the funding dollars expended Innovative use of these materials may be made by any teacher, parent, and school district, nationwide and beyond materials will be available for reuse and value-add by creative entrepreneurs, education start-ups, and traditional commercial businesses.  
  2. third, there ’s a machine-readable code that enables search and discovery via search engines like Google
  3. Go to search
  4. DOL has not specified where you want to share your stuff – It is your choice where to share your stuff openly. Here are two options: you can a) publish on external platforms or you can host on your website. Consider: how to make it easy for others to find it. LMS – export and host on …
  5. http://cnx.org/content/col10522/1.39/
  6. There’s a lot of content out there udn
  7. Go to search
  8. So there’s a lot of educational resources out there under CC BY and other CC licenses. These resources are free for you to incorporate as part of your own course collections. For example,
  9. There’s a lot of content out there under different licenses. We’re not going to get into remix… etc. openstax – sociology collection example Example: collection Example: remix
  10. There’s a lot of content out there under different licenses. We’re not going to get into remix… etc. openstax – sociology collection example Example: collection Example: remix
  11. So there’s a lot of educational resources out there under CC BY and other CC licenses. These resources are free for you to incorporate as part of your own course collections. For example,
  12. If there is a question about remix, go to http://wiki.creativecommons.org/FAQ#If_I_derive_or_adapt_a_work_offered_under_a_Creative_Commons_license.2C_which_CC_license.28s.29_can_I_apply_to_the_resulting_work.3F.
  13. Washington State Open Course Library – 81 courses – most popular courses
  14. thanks so much! pleased to answer any questions you might have
  15. Only show if there is a question: http://wiki.creativecommons.org/FAQ#If_I_derive_or_adapt_a_work_offered_under_a_Creative_Commons_license.2C_which_CC_license.28s.29_can_I_apply_to_the_resulting_work.3F
  16. If there is a question about remix, go to http://wiki.creativecommons.org/FAQ#If_I_derive_or_adapt_a_work_offered_under_a_Creative_Commons_license.2C_which_CC_license.28s.29_can_I_apply_to_the_resulting_work.3F.
  17. If there is a question about remix, go to http://wiki.creativecommons.org/FAQ#If_I_derive_or_adapt_a_work_offered_under_a_Creative_Commons_license.2C_which_CC_license.28s.29_can_I_apply_to_the_resulting_work.3F.
  18. If there is a question about remix, go to http://wiki.creativecommons.org/FAQ#If_I_derive_or_adapt_a_work_offered_under_a_Creative_Commons_license.2C_which_CC_license.28s.29_can_I_apply_to_the_resulting_work.3F.