I don’t really like you I just   want a coupon   Social Media and the future of retailJeremiah Andrick9/17/2011
shelf space
The future issupposed to be aboutrelationships
Closing it out• Don’t look at your marketing in a vacuum• Marketing fragmentation causes consumer  ADD• Strategic thinking...
Thank You            Jeremiah Andrick            Senior Manager, Online customer Acquisition            Logitech          ...
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
OMS11 - Social Media and the future of Retail
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OMS11 - Social Media and the future of Retail

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This was a quick deck that I put together to fill in for another speaker at the Houston Online Marketing Summit 2011. In this presentation I shared my vision and thoughts on a realistic view of how consumers approach brands using social and how brands are marrying the online and the offline.

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  • JA COLLEGE DROPOUTSURVIVOR OF THE DOTCOM BUSTMOST PEOPLE KNOW ME FROM MICROSOFTRUN SEO/SEM AND SOCIAL COMMERCE
  • Thanks to the proliferation of Web and mobile technologies, commerce is evolving from a multi-channel effort for businesses to a more holistic one that takes place across multiple devices or consumer touchpoints. Emerging in the place of traditional multi-channel commerce? Agile commerce.
  • OMS11 - Social Media and the future of Retail

    1. 1. I don’t really like you I just want a coupon Social Media and the future of retailJeremiah Andrick9/17/2011
    2. 2. shelf space
    3. 3. The future issupposed to be aboutrelationships
    4. 4. Closing it out• Don’t look at your marketing in a vacuum• Marketing fragmentation causes consumer ADD• Strategic thinking can lead to better more effective programs
    5. 5. Thank You Jeremiah Andrick Senior Manager, Online customer Acquisition Logitech jeremiahandrick@gmail.com @jeremiah www.linkedin.com/in/jandrick

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