Reseller & Channel Communities 1o1
for Organizations
Jamshed Wadia
CorridorConversations.Com
Why would Resellers & Channel be Interested
in joining your Online Community
 It’s a sign of association with principal o...
Why would organizations be keen on setting up
Online communities
 Reach out to more resellers & channel via online in a
w...
What do Resellers & Channel expect in terms
of functionality in Online Communities
 Single sign on community pages prefer...
Enterprise Community Components
 Personal channel profiles connected to master
profile by default
 Main feed page that a...
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Reseller & Channel online communities 1o1

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Reseller & Channel online communities 1o1

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Reseller & Channel online communities 1o1

  1. 1. Reseller & Channel Communities 1o1 for Organizations Jamshed Wadia CorridorConversations.Com
  2. 2. Why would Resellers & Channel be Interested in joining your Online Community  It’s a sign of association with principal org  Connect with senior execs of principal org  Connect with other resellers & channel owners  Community provides as a great source of Information  Digital medium of ordering & tracking of shipments  A good feedback mechanism to principal org on product, services and channel policy  To get support both pre & post sales
  3. 3. Why would organizations be keen on setting up Online communities  Reach out to more resellers & channel via online in a well structured manner  Create a sense of community among their partners and make them true brand ambassadors  Great medium to provide vision & direction  Exchange ideas and get feedback from channel customers  Effective medium to distribute information
  4. 4. What do Resellers & Channel expect in terms of functionality in Online Communities  Single sign on community pages preferably using their existing Social networking profiles  No more restricted areas after one login  Information that can be repurposed and easily shareable if necessary  Direct responses & conversations from org reps and in some cases senior reps  Ability to connect with other members but only who they want to.  Ability to form their own groups
  5. 5. Enterprise Community Components  Personal channel profiles connected to master profile by default  Main feed page that aggregates other channel and principal org’s feeds.  Content Section or tabs on main page  Pre Defined forum’s and discussion boards  E commerce engine  Polling Applications for quick feedback  Share content functionalities

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