Introduction to Tech Transfer


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Introduction to Tech Transfer

  1. 1. SRTD is an EU <br />funded programme<br />Support to Research and Technological Development and Innovation Initiatives and Strategies in Jordan(SRTD)<br />Technology Transfer Program<br />JamilAlkhatib<br />
  2. 2. SRTD Knowledge Transfer Activities<br />
  3. 3. Science & Business Bridging through SRTD activities<br />Commercialisation<br />IPCO<br />Intellectual Property Comm. Office<br />Link to EU SMEs<br />Link to EU Uni.<br />Tech Transfer<br />Research/Uni.<br />Tech Transfer<br />Industry<br />JIC<br />Research/ Uni. Focal Points<br />SME/ Industry Focal points<br />Science<br />Business<br />
  4. 4. SRTD Tech Transfer Initiative<br />8/5/2010<br />
  5. 5. Tech Transfer Activities<br />Create a National Technology Transfer Programme that brings in all existing players<br />Create a Steering Committee of organisations from research and industry<br />Create Intellectual Property Commercialisation Office (IPCO) with technology transfer branches offices (TTBO) across Jordan in universities, research centres and business-oriented organisations<br />
  6. 6. SRTD National Tech Transfer Structure<br />8/5/2010<br />
  7. 7. TT Branch Offices<br />8/5/2010<br />
  8. 8. PROPOSED Steering Committee<br />JE<br />El Hassan Science City<br />- HSCT, RSS<br />JIEC<br />ACI<br /><ul><li>Industrial policy
  9. 9. Commercialisation support via JIC Network
  10. 10. TTBO
  11. 11. National research policy
  12. 12. Research funding
  13. 13. Overall research guidance
  14. 14. Existing TTC
  15. 15. Support with TT policy
  16. 16. Support with legal work etc
  17. 17. Access to real SMEs with real needs
  18. 18. Hosting of TTBO in JICs
  19. 19. Access to real SMEs with real needs
  20. 20. TTBO</li></ul> Supply<br /> Enabling<br /> Demand<br />
  21. 21. SRTD Commitment<br />
  22. 22. Intellectual Property Commercialization Office (IPCO)<br />Responsible for:<br />TT policy development<br />Identifying TTBOs and agreeing their participation<br />Signing MOUs with TTBO hosts (initially also with SRTD)<br />Hiring TTBO staff in conjunction with host<br />Organisation of funding for commercialisation process<br />Managing common commercialisation support activities<br />Reports to Steering Committee:<br />For policy approval<br />On TT progress<br />
  23. 23. EHSC Commitment<br />
  24. 24. TT Branch Offices<br />Allocate (full-time) staff member to work within the host community based on whether coming from research or business<br /><ul><li>Business Oriented TTBO
  25. 25. Understand business activity within TTBO’s area
  26. 26. Work with SMEs to define weaknesses where R&D may help – define the DEMAND side
  27. 27. Liaise with CTTO to identify research activities relevant to the demand</li></ul>Research Oriented TTBO<br />Understand research activity within TTBO’s area<br />Work with Researchers to define – define the SUPPLY side<br />Liaise with CTTO to identify SMEs where existing research could add value<br />
  28. 28. TTBO Host Commitment<br />
  29. 29. SRTD 2010 Plan for Tech Transfer<br />8/5/2010<br />
  30. 30. Training and Consulting Activities 2010<br />8/5/2010<br />
  31. 31. Training and Consulting Activities 2010<br />8/5/2010<br />
  32. 32. Internship<br />Objective: <br />TT Managers get to know day-to-day Tech Transfer activities in Europe<br />Networking Opportunities with EU TTOs<br />Tech Transfer Managers spend 1 week in TTO in Europe<br />About 10-13 persons will benefit from this internship<br />8/5/2010<br />
  33. 33. Outline<br />The Research Gap<br />The value of Tech Transfer<br />Tech Transfer Process<br />Licensing<br />Spin-offs<br />Tech Transfer Contracts and Negotiation<br />8/5/2010<br />
  34. 34. Before we start<br />Tech Transfer also referred to as<br />Knowledge Transfer<br />Technology/Research Commercialization<br />Open Innovation<br />8/5/2010<br />
  35. 35. The Gap<br />8/5/2010<br />
  36. 36. What is common to these Products<br />8/5/2010<br />
  37. 37. Research and Innovation<br />Innovation<br />R&D<br />
  38. 38. Research and Business communication<br />What is clear and obvious for you might not be the same for the other party<br />Different focus and different point of views<br />8/5/2010<br />
  39. 39. Translation<br />The hard Mission<br />8/5/2010<br />Business / Industry<br />Science / Research<br />
  40. 40. Tech Transfer Definition<br /> Technology transfer: Is the process of sharing of skills, knowledge, technologies, methods of manufacturing, samples of manufacturing and facilities among industries, universities, governments and other institutions to ensurethat scientific and technological developments are accessible to a wider range of users who can then further develop and exploitthe technology into new products, processes, applications, materials or services.<br />Source: wikipedia<br />8/5/2010<br />Any means used to have research results and academic knowledge put into practical use<br />
  41. 41. Inventions and Innovations<br />"Anything that won't sell, I don't want to invent." <br />Thomas Edison <br />
  42. 42. Why do Tech Transfer?<br />8/5/2010<br />
  43. 43. What do these Organizations have in common?<br />8/5/2010<br />
  44. 44. Tech Transfer Value<br />8/5/2010<br />
  45. 45. Tech Transfer values to SMEs<br />
  46. 46. How industry is using Tech Transfer<br />8/5/2010<br />
  47. 47. Open Innovation<br />8/5/2010<br />“If we do what we always did, We will get what we always got” <br />Helmut Traitler VP Innovation Partnerships at Nestlé<br />
  48. 48. Technology Transfer Process<br />8/5/2010<br />
  49. 49. The Process<br />8/5/2010<br />
  50. 50. Inventions disclosure<br />8/5/2010<br />
  51. 51. The Process<br />8/5/2010<br />
  52. 52. Invention Ownership<br />8/5/2010<br />
  53. 53. Assessment (Evaluation) main criteria<br />Clear ownership<br />No legal constraints<br />Market need<br />Inventor commitment<br />8/5/2010<br />
  54. 54. The Process<br />8/5/2010<br />
  55. 55. Intellectual Property Rights<br />8/5/2010<br />
  56. 56. Classes of Intellectual Property<br />8/5/2010<br />
  57. 57. What is a Patent?<br />It is an AGREEMENT between the GOVERNMENT and the INVENTOR <br />The government gives the inventor the right<br />to EXCLUDE others (monopoly)<br />from making, using, selling or importing the invention into the country<br />For limited period (20 years)<br />in turn, the inventor DISCLOSES the invention’s DETAILS to the public<br />What you disclose is what you protect<br />The Inventor has the Right to<br />not the right to make/use<br />
  58. 58. 8/5/2010<br />Patent conditions<br />
  59. 59. Remember<br />Success<br />Patents<br />Patent Exploitation<br />Success<br />Patent without enforcement<br />Pointless & Worthless<br />
  60. 60. Trade Secret<br />Advantages<br />Longer protection period<br />No registration<br />Disadvantages<br />No disclosure to others (to the public)<br />No “clear” legal protection<br />
  61. 61. The Process<br />8/5/2010<br />
  62. 62. Commercialization approach selection<br />Some criteria to think about<br />Stage of development<br />Market<br />Legal issues<br />Number of application<br />Solution / Portfolio<br />IP Protection<br />Team and inventor<br />The organization<br />8/5/2010<br />
  63. 63. Tech Transfer to industry approaches<br />
  64. 64. Licensing<br />8/5/2010<br />
  65. 65. What is a license<br />8/5/2010<br />It is an AGREEMENT between<br />IP generator/Owner<br />and IP user<br />License means to give permission<br />Permission <br />Payment<br />
  66. 66. When to license<br />If the patent depends on other IP not owned by you<br />If the market entry barrier is too high<br />If the patent is a part of a product (not a stand-alone)<br />No team or champion to lead the product<br />Inventor Lifestyle<br />8/5/2010<br />
  67. 67. Basic Licensing Considerations<br />Exclusive vs. Non-exclusive<br />Commercial use vs. non-commercial use<br />Duration<br />Region<br />Payment & Fees<br />8/5/2010<br />
  68. 68. Spin-Offs<br />8/5/2010<br />
  69. 69. What is the Spin-Off<br />“Licensing” to a new (to be) established company<br />Partnership between the university/RC and the entrepreneur/inventor to run a new company <br />8/5/2010<br />
  70. 70. When to spin out from University/RC<br />When you have<br />Several applications<br />The right team (entrepreneurs)<br />Platform technology<br />Market advantage<br />8/5/2010<br /><ul><li> But you have to think about
  71. 71. Business Plan
  72. 72. Financing Model
  73. 73. Team / People running the startup</li></li></ul><li>Valley of Death<br />Financing Bridge<br />Research<br />Invention<br />New Business<br />Lack of CapitalLack of Skills<br />Viable Business<br />“Valley of Death”<br />
  74. 74. Spin-off Financing ?<br />
  75. 75. | 58<br />Main types of financings<br />
  76. 76. | 59<br />Equity providers<br />
  77. 77. Tech Transfer Contracts<br />8/5/2010<br />
  78. 78. Some Tech Transfer Contracts<br />8/5/2010<br />
  79. 79. Negotiating Agreements<br />8/5/2010<br />
  80. 80. Negotiation basic Rules<br />Focus on the Objective<br />Create win-win agreement<br />Be Prepared and convinced<br />“Remember that you don’t want to extract the last drop of blood from the potential licensee. This is a partnership — if the licensee fails, you fail also”, <br /> Martha Luehrmann<br />
  81. 81. Tech Transfer Office<br />8/5/2010<br />
  82. 82. Technology Transfer Main Missions<br />8/5/2010<br />
  83. 83. TT Manager “Hats”<br />
  84. 84. Technology Transfer Offices<br />
  85. 85. Barriers to Tech Transfer<br />8/5/2010<br />
  86. 86. Thank you and good luck<br />8/5/2010<br />