Miner anywhere anytime_sports_2013_v3_e

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Miner anywhere anytime_sports_2013_v3_e

  1. 1. CASBAAOTT&ConnectedMediaGroupANYWHEREANYTIMEANY-SCREEN SPORTSJames MinerDigital Mediajamesminer@outlook.com+65-9009-0411
  2. 2. “Linear TV may be losing its appeal……presenting both challenges andopportunities for broadcastersand content providers”Francesco VenturiniAccenture Media & EntertainmentImage Credit – The Cable Guy Brillstein Grey
  3. 3. • INTRODUCTION• WHY DIGITAL?• DIGITAL MEDIA SAMPLES• FINAL THOUGHTSCONTENTS
  4. 4. OVER THE TOP & BROADBAND TVOver the Top Video Services (OTT) and Broadband TV servicesare transforming the way media is created, delivered andenjoyed.TV still leads at home, but new OTT and complimentary/secondscreen experiences are emerging rapidly. These platforms arecreating new behaviors and changing preferences for media.New Advertising and Commercial models will have to emerge.We will continue to increase the amount of time that we spendenjoying media across more and more devices… Anywhere,Anytime, and on Any-screen.
  5. 5. • INTRODUCTION• WHY DIGITAL?• DIGITAL MEDIA SAMPLES• FINAL THOUGHTSCONTENTS
  6. 6.  77% of all TV viewers are multi-screening TV no longer commands our full attentionof all mediaexperiences arescreen based*90%*Google The New Multi-screen World Report 2012Photo: boxfish live demoWe Live in a Multi-screen World
  7. 7. Photo Credit RideThePine.comOf Fans Check FavouriteTeams & Events At LeastOnce a Day!72%Photo Credit RideThePine.comIt’s an on-demand world, Fans expect to get theirdose of sports whenever the mood strikes them
  8. 8. Mobile IP Traffic is Growing Faster than PC IP TrafficSmart PhonesGlobally in20121BNData: Cisco Virtual Networking Index, Adobe Video Index 2013Image: Mashable , Code & TheoryOf Verizon’s DataTraffic is Video51%*Verizon CEO Lowell McAdam
  9. 9. ericsson-mobility-report-february-2013More Mobile Subscribers than TV ViewersGLOBAL MOBILESUBSCRIBERS4.4BNGLOBAL TVVIEWERS4.2BNImage credit: pvzcc.wikia.com
  10. 10. There has been 50% growth in video streamssince Q1 2011 led by News and Sports ContentMore Video Starts in Q4than ALL US MovieTicket Sales in 201211XAdobe: The U.S. Digital Video Benchmark - Q1 2013Photo image – AEREO
  11. 11. WELCOME TO THE POST PC ERA4.3%2012 Q1 2012 Q1 2012 Q1 2012 Q1 2012 Q1-1.6%-8.1% -8.3%-13.9%Source IDC PC Sales 2013
  12. 12. Global OTT Offerings are Growing Rapidly
  13. 13. OTT is Shaking up the TV Industryhas more U.S.subscribers thanHBONETFLIXPhoto image – AEREO
  14. 14. • INTRODUCTION• WHY DIGITAL?• DIGITAL MEDIA SAMPLES• FINAL THOUGHTSCONTENTS
  15. 15. FOX SportsCompanion Servicebrings fans closer toall action Anywhere,Anytime, on Any-screen!Companion SportsService is Availablefor F1, Moto GP,Super Bikes, Tennis,Golf and Football.Fans can watch all theaction on any deviceSmart Phones, Tablets,PCs and MacComputers.All while engaging inLive Social MediaConversations in ourLive Chats and TwitterFeeds!FOX SPORTS OTT SECOND SCREENBringing Sports Social TV to Asia:
  16. 16. FOX SPORTS PLAY BROADBAND TVFOX Sports Play is Asia’s first Broadband SportsNetwork, offering Live and VOD video streamingacross PC, Macintosh, and Tablet Platforms. FOXSports Play delivers over 6000+ Live events per year.FOX Sports Play Overview:• 5 Asian Broadband Sports Networks• Validated Access• 6000+ Live Events Per Year• Live and On-Demand Content• PC, Mac, and Tablet Platforms• Geo-Targeted Advertising• TVC Pre-Roll and Mid-Roll• Background Skins/BannersPCCW, Astro,SingTel,StarHub, andFirst MediaAffiliates
  17. 17. MOBILE AND TABLET APPSFOX Sports Mobile - Sports News, Scores,VOD and TV streaming on IOS, Android, Blackberry,and Windows8. Targeting Free Agents on the Move.Mobile and Tablet Overview:• All Major Smart Phone & Tablet Platforms• IOS, Android, Blackberry, Windows8Tablet and Mobile Versions• Live Video Mobile Streaming Services• Branded Sponsorship Across Platforms or Sports• Targeted Advertising by Country• Targeted Advertising by Platform• Drives Measurable EngagementAvailable in Singapore, Malaysia, Indonesia, Hong Kong, Philippines , Vietnam , Macau.Mobile Services& 4 Mobile TVOfferings28
  18. 18. • INTRODUCTION• WHY DIGITAL?• DIGITAL MEDIA SAMPLES• FINAL THOUGHTSCONTENTS
  19. 19. Next Generation TV is Social TV.Image Credit: Anne Marie Roussel – edgeofdigitalculture.com
  20. 20. Sports and OTT Go TogetherPhoto Credit– Cream Blog.
  21. 21. Adopt an Anywhere Anytime Approach thatLeverages on the Behaviour of OTT ViewersPhoto Credit – AEREO
  22. 22. thankyou!CASBAAOTT&ConnectedMediaGroupANYWHEREANYTIMEANY-SCREEN SPORTSJames MinerDigital Mediajamesminer@outlook.com+65-9009-0411

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