BUZbook www.buzbook.com E-Business Plan Prepared January 2011by Team BUZit E-Business Plan
Table of Contents 95Executive Summary 3Organizational Plan 5-9 Mission 4-5 Business Model 5 CLICK Analysis 6 SWOT Analysis 7 Products and Services 8Marketing Plan 9-10 Target Market 9 Competitors 11
Executive Summary• BUZbook allows BUZusers to click and search• Easy and interactive with mobile phones, & tablets!• Users can sell or purchase music, software, tutorials, and other virtual goods from their BUZpage using Paypal.• Connecting is easy!
Organizational PlanBUZbook is not just another online classifieds!• Free Online Classifieds Advertising• New technology = Fresh way to advertise on the Internet!
Our Mission!Using the successful business models of:• Free Advertising• Paid Advertising• Free Subscription• Paid subscriptionWe will provide an interactive online classifieds site, givingusers a personal page with a multi-media experience,enhancing the sticky-ness factor of the site and the productsadvertised here.
Click Analysis• Only Online classifieds offering a “personal page”, featuring video, music, pictures, maps, and more, creating a “Buz”.• Online community driven, bringing the social experience to online classifieds.• For people who want a more interactive experience.• For everyone that has a service or product to sell.• We have a team of highly talented marketing experts who specialize in advanced online marketing strategies.
Marketing PlanAnyone that has a product or serviceto sell would benefit from BUZbook.• Convenient way to post your advertisement or basic classified and easily communicate with potential customers.• Using a Long-Tail business model; we offer FREE services with the opportunity to upgrade to more advanced features when they are ready.