BANNER AD PROPOSAL  Prepared by Jaime Christine Perez          February 13, 2012
OBJECTIVEDrive Traffic toRetroChicByJoshua.comRaise Brand AwarenessBuild an Email DatabaseIncrease Sales                   ...
COMPONENTS                               4 Banner Ads                               1 Landing Page with an offer          ...
USER PROFILESFashion Forward Women 25-35Metro Sexual Men 25-35Trendy Teens 13-19Artistic Hair Stylist 18-35Reach 38,999,10...
KIMBERLYLives in Houston TexasAge 28Fashion Forward FemaleWants to Look FashionableIncome $75,000 per year                ...
DAVIDLives in Los Angeles CaliforniaAge 30Metro Sexual MaleHis appearance is extremelyimportantIncome $100,000 plus per ye...
KRISTINALives in New York, New YorkAge 18Trendy TeenShe has to look edgy and coolIncome $24,000 a yearallowance from paren...
JENNIFERLives in Dallas TexasAge 24Hair StylistMust be able to be ArtisticIncome $50,000 a year                           ...
BANNER AD SIZESLeaderboardFull BannerSkyscraperSquare
HEADLINEHaving a Wild Hair Day?                          http://retrochicbyjoshua.com
AD COPY                             CloseBefore            AfterGET MODERN STYLISH HAIR...          Click Here
Close         Retro Chic by Joshua         FREE TRIAL OFFER                            Click HereWebsite: http://retrochic...
Close       BUY 2 GET 1 FREE                     Try Retro Chic by Joshua                  Modern Products - Stylist Edge ...
Close NAME:                        First                     Last EMAIL:                    joshua@retrochicbyjoshua.com A...
CloseRETRO CHIC BY JOSHUA                  FREE Product Trial   Buy                                         Get   1 Retro-...
FACEBOOK      800 Million Consumershttp://facebook.com/pages/Retro-Chic-by-Joshua/183151155108995
FAN PAGECreate Engagement & Build Brand Advocates http://facebook.com/pages/Retro-Chic-by-Joshua/183151155108995
GOOGLE ANALYTICS               Track & Measure = Traffic & Clickshttp://www.theoutsourcingcompany.com/blog/wp-content/uploa...
CONCLUSION           ROI http://retrochicbyjoshua.com
REFERENCESGoogle Analytics. (n.d.) Retrieved February 13, 2012 from http://analytics.google.comRetro Chic by Joshua. (n.d....
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Banner Ad Proposal

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Sample: Banner Ad Proposal
by Jaime Christine Perez
February 13, 2012
Retro Chic by Joshua ™
Display Advertising
Full Sail University

Published in: Technology, Business
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Banner Ad Proposal

  1. 1. BANNER AD PROPOSAL Prepared by Jaime Christine Perez February 13, 2012
  2. 2. OBJECTIVEDrive Traffic toRetroChicByJoshua.comRaise Brand AwarenessBuild an Email DatabaseIncrease Sales http://retrochicbyjoshua.com
  3. 3. COMPONENTS 4 Banner Ads 1 Landing Page with an offer 1 Email Confirmation with a Coupon 1 Facebook Fan Page Google Analyticshttp://retrochicbyjoshua.com
  4. 4. USER PROFILESFashion Forward Women 25-35Metro Sexual Men 25-35Trendy Teens 13-19Artistic Hair Stylist 18-35Reach 38,999,106 United States http://retrochicbyjoshua.com
  5. 5. KIMBERLYLives in Houston TexasAge 28Fashion Forward FemaleWants to Look FashionableIncome $75,000 per year http://retrochicbyjoshua.com
  6. 6. DAVIDLives in Los Angeles CaliforniaAge 30Metro Sexual MaleHis appearance is extremelyimportantIncome $100,000 plus per year http://blogs.rsvp.com.au/Mensfashion.jpg
  7. 7. KRISTINALives in New York, New YorkAge 18Trendy TeenShe has to look edgy and coolIncome $24,000 a yearallowance from parents http://retrochicbyjoshua.com
  8. 8. JENNIFERLives in Dallas TexasAge 24Hair StylistMust be able to be ArtisticIncome $50,000 a year http://retrochicbyjoshua.com
  9. 9. BANNER AD SIZESLeaderboardFull BannerSkyscraperSquare
  10. 10. HEADLINEHaving a Wild Hair Day? http://retrochicbyjoshua.com
  11. 11. AD COPY CloseBefore AfterGET MODERN STYLISH HAIR... Click Here
  12. 12. Close Retro Chic by Joshua FREE TRIAL OFFER Click HereWebsite: http://retrochicbyjoshua.com Terms Privacy
  13. 13. Close BUY 2 GET 1 FREE Try Retro Chic by Joshua Modern Products - Stylist Edge Buy 1 Retro-Bonding Shampooing Potion 1 Retro-Bonding Conditioning Potion Get 1 Superstruct Gel Free ENTER HERE TO RECEIVE A FREE DIGITAL COUPONWebsite: http://retrochicbyjoshua.com Terms Privacy
  14. 14. Close NAME: First Last EMAIL: joshua@retrochicbyjoshua.com AGE: SEX: 18 M ZIP: 77070 Opt-in SUBMITWebsite: http://retrochicbyjoshua.com Terms Privacy
  15. 15. CloseRETRO CHIC BY JOSHUA FREE Product Trial Buy Get 1 Retro-Bonding Shampooing Potion 1 Superstruct Gel FREE 1 Retro-Bonding Conditioning Potion Offer Expires: April 30, 2012Website: http://retrochicbyjoshua.com
  16. 16. FACEBOOK 800 Million Consumershttp://facebook.com/pages/Retro-Chic-by-Joshua/183151155108995
  17. 17. FAN PAGECreate Engagement & Build Brand Advocates http://facebook.com/pages/Retro-Chic-by-Joshua/183151155108995
  18. 18. GOOGLE ANALYTICS Track & Measure = Traffic & Clickshttp://www.theoutsourcingcompany.com/blog/wp-content/uploads/2011/03/google-analytics.jpg
  19. 19. CONCLUSION ROI http://retrochicbyjoshua.com
  20. 20. REFERENCESGoogle Analytics. (n.d.) Retrieved February 13, 2012 from http://analytics.google.comRetro Chic by Joshua. (n.d.). Retrieved February 13, 2012 from http://retrochicbyjoshua.comRetro Chic by Joshua. (n.d.). Facebook.com. Retrieved February 13, 2012 from http://facebook.com/pages/Retro-Chic-by-Joshua/183151155108995All Images Compliments of my brother, Joshua Bernard/President of Retro Chic by Joshua.

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