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Les outils gratuits du web par Alain Leroy

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Présentation d'Alain Leroy lors de nos ateliers "Les outils gratuits du web au service de la com"

Après un bref rappel sur la sécurisation des données et les avantages du web dans ce domaine, Alain Leroy dresse une liste non-exhaustive d'outils gratuits du web pour tout entrepreneurs (les tout-en-uns et les spécialisés).

Alain Leroy revient ensuite sur les infos concernant la gratuité et les droits et devoirs lors de l'utilisation de ces services.

Cette présentation se veut généraliste et vulgarise la notion de cloud computing !

Published in: Technology
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Les outils gratuits du web par Alain Leroy

  1. 1. LesoutilsgratuitsduwebauservicedelacomparAlainLeroyJ’aibesoindecom.com accompagnelesindépendants,TPEetPMEduHainautetduBrabantwallondansledéveloppementdeleurcommunication.
  2. 2. Les outils gratuits du WebA l’attention de toutes les PMEs
  3. 3. Alain Leroy• Passionné / Technologies & Nouveautés & Changement• Dans le passé– Siemens-Nixdorf / R&D en Informatique Médicale– Sybase / Consultant Senior & Formateur– Microsoft / Conseiller Stratégique– MSN / Platform Manager Windows Live• Aujourd’hui– Pentacle SPRL / General Manager– Administrateur/Trésorier CIO Club Wallonie-Bruxelles– Administrateur Infopole Cluster TIC
  4. 4. • CIO ad Interim– Stratégies de sélection, d’acquisition et de mise en œuvre destechnologies de l’information en PME• Bras droit du Directeur Général– Le troisième œil– Aucun rôle opérationnel/exécutif• Quelques clients– Banque Degroof – Banque Privée– Microsoft Belgique – Solutions Logicielles– France Nizet Distribution – Importation de solutions de sécurité– Sébastien l’Homme – Cabinet de dentisterie– Fidamco SPRL – Fiduciaire
  5. 5. Agenda• Introduction• Types de communication– Comm interne– Comme externe• Outils du web– Les tout-en-uns– Les spécialisations– Les autres– Marketing• Votre entreprise– Est-elle prête?– Niveau organisationnel– Niveau technique– Niveau contrat de travail• Un coup d’œil juridique– Gratuité, vraiment?– Le « Patriot Act » américain
  6. 6. INTRODUCTIONLes outils gratuits du web, pour travailler, vraiment?
  7. 7. Accès en entrepriseEmail(ou toute autre application)
  8. 8. Accès hors entreprise
  9. 9. Accès hors entreprise
  10. 10. Mais…Copy
  11. 11. Solutions possibles?A l’intérieur• Sécurité limitée• Accès contrôlé• « Sas » d’entrée• Zone démilitarisée• Compétences ICTnécessairesDepuis l’extérieur• Une porte d’entrée• Point faible identifiable• Double contrôle d’accès• Toujours risqué!• Firewall
  12. 12. Hébergement
  13. 13. Hébergement
  14. 14. Le revoilà…
  15. 15. HébergementA l’intérieur• Sécurité élevée• Accès contrôlé• Fortes compétences ICTDepuis l’extérieur• Une porte blindée• Point faible identifiable• Très difficile à percer• Clé numérique• Mesures multiples desécurité
  16. 16. Depuis l’entreprise
  17. 17. Les outils gratuits du web• Internet = Outil de communication– Vendre– Collaborer– Communiquer– Aider– Plébisciter– Supporter– Annoncer– etc.
  18. 18. Et vous?• Quels sont les outils que vous utilisezaujourd’hui?
  19. 19. TYPES DE COMMUNICATIONInterne ou Externe? Même combat!
  20. 20. Communication• Interne– Entre membres du personnel– Partage sur projets / événements / thèmes /…– Environnement contrôlé (et homogène?)• Externe– Entre société, partenaires et clients– Partage sur projets / événements / thèmes /…– Environnement non contrôlé et hétérogène
  21. 21. Les plus évidents
  22. 22. LES OUTILSQu’est-ce qui existe autour de vous?
  23. 23. LES TOUT-EN-UNSL’intégration, on se rapproche du monde idéal…
  24. 24. LES OUTILS SPÉCIALISÉSDu choix, du choix et encore du choix!
  25. 25. Internet: Boite à outils!• Site Internet• Stockage de documents• Communiquer– Voix sur IP– Newsletter– E-Mailing– Réseaux sociaux• Client = « Porte-parole »• Collaboration– Interne / Externe• Marketing / Publicité
  26. 26. Site Internet• Google Sites• Google Blogger• Wordpress.com• Wix
  27. 27. Stockage en ligne
  28. 28. Envoyer de gros documents
  29. 29. Voix & Video
  30. 30. Mass Mailing
  31. 31. Rendez-vous
  32. 32. Evenements
  33. 33. Enquêtes
  34. 34. Assistance Clientèle
  35. 35. Time trackingFunckytime.com
  36. 36. VOTRE ENTREPRISEEst-elle prête?
  37. 37. Point de vue: Organisation• Télétravail autorisé?• Mesure de performance?• Niveau de collaboration?• Niveau de « confort » avec lestechnologies?• Modes de paiement individuels?• Formations régulières?
  38. 38. Point de vue: Technique• Réseau en bon état?• Connexion Internet de qualité?• Outils de travail du collaborateur?• Abonnements mobiles?• BYOD? (Appareils du personnel?)
  39. 39. Point de vue: Contrat de travail• Télétravail autorisé?• Contrat de travail à domicile?• Règles sur le respect de la vie privée?• Utilisation d’appareils personnelsautorisés?
  40. 40. UN COUP D’ŒIL JURIDIQUESans frontière?
  41. 41. Notion de « Gratuité »
  42. 42. L’importance des douanes
  43. 43. La « vision » des Etats-Unisd’Amérique
  44. 44. Alain.Leroy@pentacle.beMobile: +32 476 42 73 75LinkedIn: http://www.linkedin.com/in/alainlerFacebook: http://www.facebook.com/alain.leroy
  45. 45. EnsavoirplussurJ’aibesoindecom.com ?www.jaibesoindecom.comfacebook.com/jaibesoindecomtwitter.com/jaibesoindecominfo@jaibesoindecom.comTél:071/585315Tél:071/585315J’aibesoindecom.com accompagnelesindépendants,TPEetPMEduHainautetduBrabantwallondansledéveloppementdeleurcommunication.

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