Booming medical tourism opportunities and challanges by dr prem jagyasi
1. Dr Prem Jagyasi
Chartered Marketing Consultant
MD & CEO – ExHealth, Dubai HealthCare City, UAE
Booming Medical Tourism
Opportunities & Challenges
2. Topic
Definition:
Medical Tourism Terms and Trends
Economy:
Understanding economical point of view in medical
tourism
Opportunities:
The promise of medical tourism
Challenges:
Knowing the barriers of medical tourism
Medical Facilitators:
Bridging the Gap. Tapping into Medical Tourism.
4. Medical Travel Trends
Greek Pilgrims
traveled to
Epidauria
Roman Britain
Patients
traveled for
Water
treatment
Affluent
Europeans
traveled in &
out of Europe
for SPA
Patients from
Switzerland
traveled Turkey
for cost
effective
treatment
Source: Internet /
5. Medical Tourism Trends & Streams
Cuba initiated
international
medical travel
Cuba targeted
Argentina, Chile,
Mexico and
Venezuela
Argentina,
Bolivia, Brazil,
Colombia,
Mexico and Costa
Rica started
promoting Plastic
Surgery
Cost Factor Travel
from Developed
to Developing
Countries
Source: Internet / wiki /
6. Medical Tourism to Global Healthcare
Asia emerging as
Medical Tourism
Destination
Thailand,
Singapore, India
and Malaysia
gained
recognition in
Medical Tourism
Many other
Destinations are
emerging :
China,
Philippines,
Greece, South
Africa
Booming
Medical Tourism
Source: Internet / wiki /
11. Medical Tourism Opportunities
ï‚— Almost 39% say they would go abroad for an elective procedure if
they could save half the cost and be assured quality was
comparable
Ref:DeloitteReport2008
15. Medical Tourism Opportunities
ï‚— In 2007
approximately
750,000 American
traveled for
medical care. That
number will
increase to six
million by 2010.
Therefore, the
growth rate from
2007 to 2010 is 100
percent for the
base estimate.
Ref:DeloitteReport2008
19. 19
Why Medical Tourism Facilitators?
Facilitators
One Stop
Solutions
Know How
Negotiate
Better
Travel &
Logistic
Assistance
Representative
Understand
Needs
20. 20
Challenges for Facilitators?
Identifying Target Market
Promoting as Medical Tourism Facilitators
Understanding Patients Needs
Identifying HealthCare Providers
Matching Patients with Providers
Charging Patients or Providers
Expecting Unexpected
21. 21
Facilitators Accreditation Programs
How do you provide tourist activity options to patients or their companions?
Does the foreign surgeon provide approval for a patient to participate in the
proposed tourist activities?
Are tourism packages included in the package price and are the tourism
packages a mandatory part of the package?
Do you have an employee or guide for the patient upon arrival in the
destination country?
Do you assist the patient with flights? Do you purchase flight tickets on
behalf of the patient?
Do your provide airport pickup and drop off at the domestic airport and the
foreign airport?
22. Topic
Definition:
Medical Tourism Terms and Trends
Economy:
Understanding economical point of view in medical
tourism
Medical Facilitators:
Bridging the Gap. Tapping into Medical Tourism.
Opportunities:
The promise of medical tourism
Challenges:
Knowing the barriers of medical tourism
23. Copyright / Disclaimer
The presentation is for information purpose and related to
medical tourism / global healthcare industry only. The
presentation is incomplete without audio commentary.
No material within this presentation may be copied, in any form,
for public, private, or commercial use without prior approval.
Sourced information in this presentation may have copyright
material of respected owner. Healthcare for Islamic Patient is
for information only. The presenter holds no
responsibility/liability.
Visit www.DrPrem.com for updated presentation and more
articles.
24. Dr Prem Jagyasi
Chartered Marketing Consultant
MD & CEO – ExHealth, Dubai HealthCare City, UAE
Booming Medical Tourism
Opportunities & Challenges
Editor's Notes
Medical travel is not new word, many years ago greed patient traveled to place called epidura, then roman & Britain patient traveled for water & spa treatment. The first recorded instance of Medical travel was when Florence (Mother of Nursing Services) started referring patients from Switzerland to turkey.
Then Cuba started forma medical travel promotion, followed by Argentina, Mexico brazil….etc.
But in the last decade, developing Asian countries started attracting developed world, inviting them for benefits of low cost medical services combining with the joy of tourism attraction. This why a term called Medical Tourism was coined. In my opinion the current medical tourism work as one way street at MTA we are trying to develop two street which will lead this industry to Global Healthcare Industry.
Visa database, reveal very interesting information about how visitors spent money in Asia Pacific. The study, which is based on actual transactions, not on surveys, indicated the Medical purchasing rank number five. Significantly highlighting the strength of Medical Industry in Asia Pacific region.
Medical tourism is creating tremendous opportunities for Government sector, tourism board, private healthcare, health-travel facilitators and travel agents.