The Next Web Hackathon NY 2013: GENERATE.it pitch deck

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Generate.it
Our product pitch from The Next Web/ Kings of Code Hackathon. October 1-3, 2013. New York.

http://thenextweb.com/conference/usa/startups/#hackbattle

https://www.hackerleague.org/hackathons/tnw-hack-battle/hacks/generate-dot-it

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The Next Web Hackathon NY 2013: GENERATE.it pitch deck

  1. 1. Hack Battle 2013 | New York | October 1-2 2013
  2. 2. CMS MARKET 30% 55% 8.4% 7% W3tech.com May 2013
  3. 3. CMS MARKETSHARE 30%55% 8.4% 7% W3tech.com May 2013 Personal Blogging CMS HTML CSS Enterprise Business Publishing
  4. 4. Enterprise CMS’s are limited Difficult to format content from multiple syndicated data sources UI modification not flexible Lack of collaborative software platform between producers, developers and designers
  5. 5. LARGE SCALE PUBLISHERS “Optimize my content publishing experience”
  6. 6. DATA. DOCUMENT. DESIGN. DISTRIBUTE. B2B Enterprise content publishing IDE platform (SaaS) (think xCode for content producers)
  7. 7. How Centralize data feeds from multiple locations and APIs to create styled content modules for your site pages. Permissioned views for producers (Wysiwyg) and developers (HTML/CSS) to style/edit sites & pages beyond a standard “theme” template. Software for real-time creative collaboration amongst producer, designer and developer to create, style, publish and distribute large scale websites. Manage multiple data feeds Custom styling & simple editing Collaborative IDE environment
  8. 8. Site Configuration Data Sources Style Content Modules Page Builder Publish Style content from data feed/APIs and save as separate content modules in library Permissioned views for producers (Wysiwyg) and developers (HTML/CSS) Choose from pre-programmed APIs, RSS Feeds and data sources or input a custom data source (ie: Mashery, Pearson, Twitter, Instagram, Yelp, Foursquare) Input functions for API keys and code Choose content modules from library to style and layout page Permissioned views for producers (Wysiwyg) and developers (HTML/CSS) Workflow Log-in and set up new site, or choose from existing sites/blogs that you manage Electronic approval workflow for producer, editor, developer Metatag input and integration of analytics (ie: social data google analytics)
  9. 9. working demo local file on MAC
  10. 10. REIMAGINING NYMAG ORIGINAL SITE
  11. 11. Dynamically Generated homepage from multiple data/content sources: - NYMag RSS feed (multiple blogs) - Travel content (Pearson API) - ESPN content (Mashery API) - Local restaurant suggestions (Foursquare API) REIMAGINED NYMAG
  12. 12. Team Jess Seilheimer Marketing Consultant. (Former SVP, Digital Strategy & Planning; Havas) jaeselle@gmail.com @jaeselle Yaw Etse Senior Development Product Manager; American Express Publishing yaw.etse@gmail.com @yawetse Alan Garcia Senior Engineer; American Express Publishing AlanDavidGarcia@gmail.com @Alangalan Kevin Kempis Digital Creative Director/Designer (Former Freelance ACD; Havas) the.kevinkenkempis@gmail.com @KevinKenKempis

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