“Millennials.” You’ve heard the term thrown around for years, but who are they really? And why should we care about them?
Making up one third of the global population, millennials are the future of your customer base. They like to spend money, and predictions place their expenditure surpassing Baby Boomers by 2018!
In our latest Jack POV, Leading the Millennial Generation, we uncover who millennials are, what’s important to them, and why they matter to your business. Learn the 5 principles you need to engage this influential and growing generation.